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Tire service business plan: sample, example. How to open a tire shop from scratch. How much does it cost to open a tire fitting business?

The car market in our country is constantly growing, so the need for maintenance is also increasing. Among the variety of services that can be provided to a vehicle, tire fitting is the most profitable and simplest. With a small amount of capital investment, the tire business has a quick payback and fairly high profitability.

To understand how to open a tire shop, you need to take a closer look at all the stages of planning this business from scratch. But before you start drawing up documents or drawing up cost estimates, you need to decide on the format and type of the future company.

Eat several ideas for providing tire fitting services, which depend on the approach:

  • In a permanent location, clients come for the service themselves.
  • Mobile option, in the form of a van or minibus - the performer goes to the client when called.
  • Without premises, just on the street near the highway.

Of these three formats, the first option remains the most popular and in demand.

Firstly, it assumes enough space where all the equipment can fit freely. The room is protected from the influence of weather conditions, heat and frost.

Secondly, a free-standing building is more prestigious and has the opportunity to serve more clients. Although compared to the others, this is the most expensive option.

Tire shops, as a rule, specialize in passenger cars, trucks and special (agricultural, racing, etc.) vehicles. If you start your own business from scratch, it is best to use passenger cars. The idea is that this will require less costs, and the specifics of the work will be easier, and this market segment is much larger.

What do you need to open a tire shop!?

  1. First, you need to submit documents to government authorities to open an individual entrepreneur or LLC. Individual entrepreneurs are recommended for those who do not aspire to large scale and profits. An entrepreneur has his own concessions and limitations, so this must be taken into account for further development.
  2. You must select the type of taxation and register with the tax office. Between UTII, patent and simplified system, it is best to choose the latter option.
  3. Additional permits and licenses are not required to perform wheel balancing services. You may need permission from your local government to safely dispose of tires. This applies to those who will carry out their activities within the city.

Before looking for a suitable premises and buying equipment, you should draw up your own business plan for a tire workshop, which will detail and describe all the main points and their possible options.

The more realistic and specific the tire service business plan is, the easier it will be to navigate and implement it step by step. You can take the example described below as a basis for a future project.

Choosing a location is the very first and most important stage

The competition among tire shops is quite fierce. All successful and profitable places, as a rule, have been occupied for a long time, so you will have to approach this issue very carefully so as not to burn out from the very beginning.

Places to look for when searching:

  • next to a lot of car traffic (near a busy road or highway);
  • close to parking or garages. The larger the traffic congestion, the better;
  • near various establishments, where there are a lot of people and cars. An example of this is shopping and office centers or hypermarkets;
  • as close as possible to other service stations that do not provide these services.

Equipment purchase

For a stationary tire workshop with an area of ​​20-30 m2 you need to purchase:

  • Tire changer;
  • balancing stand;
  • vulcanizer;
  • jack or lift;
  • compressor;
  • additional equipment: bath for checking wheels, pneumatic impact wrench, inflation gun, workbench, charger, keys;
  • consumables.

When you indicate the first two points, you can clearly see how to open a tire shop, and what you need to do and buy for this. Finding such equipment is not a problem!

The question is which is better to buy: new or used.
In the first case, it will be a reliable, but also more expensive purchase. And when choosing the second option, there is no guarantee of quality.

Therefore, before you buy old machines, you need to take with you an experienced specialist who will carefully examine and check everything. And still there will not be 100% certainty that repair or replacement will not be needed in a couple of months.

What about the staff!?

For a small business from scratch, you can start with one, but experienced assistant.

And you won’t have to spend money on a large staff, and there is someone to replace or help.

When profits allow, you can hire qualified auto mechanics. It’s good if there are people from your environment with such a specialty.

Financial calculations

Should you figure out how much it costs to open a tire shop? This project does not require large investments, however, you will need to pay a decent amount of money to purchase equipment and tools. Moreover, prices vary greatly (one and a half, two or even three times) depending on the supplier, quality and brand.

a tire service business plan will show approximate costs and savings opportunities.

To start your project from scratch, the following costs are required:

Equipment

› 200 thousand rub.

Tool

› 20 thousand rub.

Consumables

› 10 thousand rub.

› 10 thousand rub.

› 20 thousand rub.

Wage

› 20 thousand rub. (1 person)

› 20 thousand rub.

Total:

300 thousand rubles.

Prices are indicated in rubles for 2014. As a result, it turns out that the minimum amount of costs from which to start is 300,000 rubles. This is an example of a starting value from which to base planning and procurement.

How profitable it is to open a tire shop is determined by the payback rate. This project can pay for itself in 6-12 months.

As can be seen from the table, the main expense item is equipment.

But before saving on these costs, you need to think carefully about everything. After all, in the end, the speed, quality and price of the services performed will be determined precisely by the work of the personnel and equipment.

Another floating variable is employee salaries. The payment amount is determined as a percentage based on the total cost of work performed. Usually it is 50% or 40%.

To imagine what your monthly profit and revenue will be, you need to estimate the number of clients per day and the cost of services provided.

Balancing and vulcanization cost from 300 to 800 rubles. If there are 20 clients per day, then the daily revenue will be on average 10,000 rubles, and per month 300,000 rubles. Of these, 200,000 are mandatory payments (rent, wages, etc.), and about 100,000 rubles remain. This is an average and does not reflect seasonality. However, it allows you to assess the scale and development prospects of this business.

To increase profitability, especially at the initial stage, it is advisable to provide additional services.

Where to start when there is no large flow of regular customers!?

There are several ideas that will help you get, albeit small, additional income. For example, seasonal tire storage, wheel balancing, battery charging. However, malfunctions such as a puncture of a wheel, wear of tires or deformation of disks occur, which can happen at any time of the year, so you need to be ready to provide such services. And some customers will appreciate the opportunity to store their summer and winter tires, especially if they don’t have their own garage.

Tire shop risks

Firstly, this business is highly dependent on the season. The main influx of customers occurs in the spring and autumn, when you need to “change the shoes” of your car. Therefore, before opening your own business, you need to have several options and ideas in stock, through which you can make a profit in other months.

Secondly, you need to pay special attention to location and quality of services, which will directly affect success and profitability. And if location is a constant, then the service, which directly depends on workers and equipment, must constantly improve and develop.

Thirdly, the larger the list of services provided, the more clients and the easier it is to stay afloat.

An inspiring video from the owner of a chain of tire shops, in which he shares tips!

Even if tire fitting doesn’t seem like the best idea for you as a novice entrepreneur, don’t rush to change your mind. Despite the abundance of such services, tire fitting is a great business idea that can bring a stable income. The main thing is to know the nuances for quick payback and choose the appropriate direction.

How to take into account seasonality?

It must be taken into account that tire fitting is a seasonal business, which means that its organization depends on a number of seasonal factors.

Tires are changed in autumn and spring. These are peak seasons, when customers come in a dense line, and it is during this period that care must be taken to compensate for downtime during the off seasons - summer and winter.

Alternatively, a tire shop can operate only during “change of shoes” moments, and close the rest of the time, but this option is good for a mobile tire shop, since stationary areas will have to be serviced in any case, so this solution certainly cannot be called optimal.

During low seasons, you can offer clients related services:

  • replacing a punctured wheel;
  • alignment of deformed discs;
  • replacing worn tires;
  • tire inflation.

In winter and summer, there are unlikely to be queues for the service, but you can win some customers due to the fact that the rest curtail their activities at this time.

Since the season is an influx of clients, you need to organize work so that there are no queues or, if there are queues, to delay the client:

  1. Make a reservation in advance. Most drivers look for a place to change shoes in advance and do not want to wait their turn, so they prefer to sign up. If you provide such a service, then this immediately indicates the level of service.
  2. Expand your work time frame. If on normal days a tire service can work from 9:00 to 18:00, then during seasonal times you can increase the working day, for example, from 6:00 to 21:00 or even make the service around the clock.
  3. Allow waiting time for those waiting in line if there is one. Offer your customers free drinks - coffee and tea.

Where to open?

For this business, it is extremely important to be in a good location with a lot of traffic.

Taking into account the specifics of tire fitting, it is necessary to choose a place where:

  • busy highway traffic;
  • garage cooperation;
  • gas stations and auto parts stores.

Usually these are entire clusters on the outskirts of the city. It is inconvenient to open a tire shop in the center and it is better to stick to services with related services. Even if there are already tire shops in this sector, this is not a reason to look for another, less profitable place. It is better to focus on offering more favorable conditions or additional services than to initially locate where the client needs to go specifically.

It is convenient for a motorist to refuel, buy oil and immediately change tires, especially if there is a store nearby that sells seasonal tires. This is a very profitable place, because you can contact such a store for mutually beneficial cooperation and offer a percentage of attracting customers.

Even if there are already tire shops nearby, this can be a plus for a novice entrepreneur, because with huge queues for other services, customers can come to you. Thus, competitors will make you unspoken advertising.

It is highly not recommended to open a tire shop in the area of ​​garages, where access is very difficult. Local garage services are a popular service in certain areas and small towns. But, as a rule, access there is difficult due to the lack of asphalt and rare clients will go to garages, risking their suspension, when they can easily drive to a tire shop on the outskirts of the city.

The entrance to the service should be visible from afar, so you need to take care of bright signs several tens of meters away.

We hire staff and buy equipment

A small workshop is a place for 2-3 people to work, no more. It is advisable to hire a specialist with experience who will serve as a supervisor for newcomers. This combination is the most profitable. On the one hand, you will have a seasoned master, on the other hand, you will train specialists who will work in a way that is convenient for you.

In small services, it happens that the masters hide the proceeds () or offer different prices. If you are worried about this, it is better to install video cameras.

One of the most basic problems with staff is their approach to the client. Usually the foremen are rude people who have no idea about working with retaining and returning a client, so master classes and trainings need to be held for the workers. This can be a big advantage in the tire shop. Until now, the employees of such services are not friendly, and clients have to put up with this.

As for equipment, you can purchase used equipment or rent it to reduce initial costs. What you will need first:

  • tire changing machine – 55,000 rubles;
  • a special machine for balancing wheels – 37,000 rubles;
  • vulcanizer - 10,000 rubles on average;
  • compressor – 155,000 rubles;
  • jacks - from 3,000 and above;
  • additional equipment (wrenches, pneumatic impact wrench, workbench, inflation gun, etc.) – from 150,000 for everything.

Special equipment for mounting tires is supplied by Italian, American and German manufacturers, but there are also several domestic companies. The difference between the equipment lies in reliability and durability, so the savings are not justified if you plan to develop your business in the future.

If you are planning to organize a truck tire service, the initial costs will be much higher, since there are specifics involved. But the costs will be covered quickly, because competition in this sector is extremely low.

According to rough estimates by the Public Opinion Research Center, the share of car owners in Russia is about 40%. The need to change tires from winter to summer and vice versa exists in every region. According to the Technical Regulations of the Customs Union “On the Safety of Wheeled Vehicles”, the use of summer tires is prohibited in winter. In addition to services for changing wheels and installing new tires, the demand for which is seasonal, tire centers make good money by providing additional services: tire repair, wheel painting, tire storage, balancing, etc. With the right approach, tire service as a business can bring good profit to its owner all year round. Let's take a look at this area of ​​business activity.

Paperwork

A big plus for budding entrepreneurs is the fact that to open a tire shop you no longer need to obtain a license or a mandatory certificate. You just need to register an individual entrepreneur, and if you wish, you can eventually undergo voluntary certification to confirm the qualifications of the workshop and create additional advertising.

The business registration procedure takes place in several stages. First you need to collect a package of documents:

  • application for opening an individual entrepreneur, drawn up according to form P21001;
  • copy of passport;
  • mine. TIN if available.

The application must indicate activity code 45.20 “Maintenance and repair of motor vehicles.” In addition, you will need to pay a mandatory fee of 800 rubles (see).

The documents should be submitted along with the payment receipt to the Federal Tax Service at your place of registration. At the same time, it is recommended to choose a suitable taxation system. A good option for a tire workshop would be. Upon completion of the registration procedure, you will receive the appropriate Certificate and will be able to start working.

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How much does it cost to open a tire shop?

The amount of initial investment depends not only on the size of the workshop, but also on the type of services provided. Registering and opening a truck tire shop, like a passenger one, is not difficult, but it will cost more. Servicing trucks brings more profit than cars, but in this case the premises must be much larger, and additional requirements are imposed on the equipment.

The business of providing mobile tire fitting services requires a van with special equipment. If an entrepreneur has enough money, then you can immediately invest money in creating a wide-profile enterprise, but if the budget is limited, then you can start with a small workshop in the garage.

Current expenses include wages for two employees, utility costs, taxes and rent. In addition, it is recommended to set aside a certain amount to cover unforeseen expenses, to form a so-called reserve fund.

To begin with, you can use the garage space. Area of ​​24 sq. m is quite enough to carry out work on changing passenger car tires. If you are planning a long-term capital project, then it is better to invest in construction.

It is very important to choose the right location for your workshop. It is necessary to take into account car traffic, proximity to enterprises servicing cars (service stations, car washes, gas stations, etc.). We should not forget that there is high competition in this industry. If there is already a tire repair shop in the neighborhood of your chosen area, it is worth thinking about how you can stand out from its background. This can be either bright advertising, or lower prices, or the provision of additional services.

Find out, . You can start such a business even with a small fleet of one or two cars.

Conclusion

Obviously, opening your own tire shop is not that difficult. It is more difficult to take your place among competitors and make the workshop efficient and profitable. According to reviews from entrepreneurs, tire fitting as a business brings good money in a certain season, as the proverb says: “one day feeds a year.” And in order not to go to a loss and ensure income in the off-season, you need to actively work on promoting additional services. As a development perspective, consider

There are more and more cars on the streets every year, which means the need for secure parking lots, tire shops, car services, and gas stations will always grow along with the number of new cars.

Today we will look at the strategy for opening your own tire shop and list the main problems of this business that you may encounter at the start. We will also give useful tips and recommendations regarding starting your own tire business, which will not only simplify the opening process, but also help make it profitable and well-known.

So, how to open a tire shop from scratch?

To open your own tire shop, you will need to perform a number of activities:

1. Go through the procedure registration of your activities. It is enough if the business starts to be built alone. The presence of a companion requires registration

Features of the tire business

Tire fitting can perform various jobs at the discretion of management and the capabilities of employees. However, there are a minimum of services that should be provided in such an establishment.

Your service specialists should be able to do the following types of work:

  • Removing wheels;
  • Tire repair (punctures, cuts);
  • Wheel balancing;
  • Tire change (seasonal);
  • Installation of new tires on wheels.

From the size of the list of services that the service can offer clients in many ways depends on his success and, accordingly, income.

If you initially plan to provide a narrow range of services, you can organize a mobile tire service that goes directly to the client. To do this, you will not need to look for a place, but only purchase or rent a car of suitable size.

Place to open a workshop

The most suitable place to open a tire shop is an area with constant traffic.

Entrances to garage cooperatives, areas near gas stations, roadside cafes and hotels, shopping centers, near parking lots, and the outskirts of the city are perfect for locating such a service.

When looking for a suitable location, it is important to take into account the presence of other similar establishments on this street, or if there are a large number of them and they have been working here for a long time, it will hardly make sense to open your installation next door to them.

But if you have information about any of their shortcomings - long lead times, high prices, poor quality of services provided, then you can and should open up next to them and work in contrast.

For tire fitting you will need about 30 sq. m of territory so that it is possible to carry out work comfortably and efficiently. Such a room will freely accommodate all the necessary equipment and leave room for cars.

May be considered open air option, but you should understand that there will be few people willing to repair cars on the street in bad weather and this will provoke a turnover of valuable personnel, who are already difficult to find.

Can serve as a building for tire repair garage, shed or any other suitable place for this.

Building a new premises is an expensive business; it is better to rent an existing one and carry out minor repairs on it. It is desirable to have heating, water supply and electricity in such a building.

The more conveniences there are in a tire shop, the more willing people will be to work there. The premises must fully satisfy the requirements of the fire inspection and SES; only after receiving their conclusions can work begin.

The room should have:

  • Place for eating;
  • Sink with toilet;
  • Locker room.

In the future it is possible to equip separate room for clients to relax so that they don’t stand on the street waiting for a car, but sit on a comfortable sofa with a cup of coffee.


Equipment for a tire workshop

To complete the service, you will first need to determine the range of services provided and, based on it, make a list of equipment necessary for purchase:

  • Rolling machine for rolling discs;
  • Car balancing stand;
  • Vulcanizer for repairing rubber products, tubeless tires, restoring tightness;
  • Jacking equipment;
  • Bathroom for checking wheels;
  • Compressor;
  • Machine for tire work;
  • Charging for batteries;
  • Tools.

In addition to the equipment listed, you will need to purchase consumables: patches, tourniquets, chemicals, etc.

You can start with the repair work of passenger vehicles, and having established yourself in this below, you can expand the range of services and include truck maintenance.

Workshop staff

Personnel selection must be approached responsibly: choose quality, not quantity. Let there be 1-2 specialists in the service at first, but they must know their job well and perform the assigned tasks efficiently.

Special education in this area is not required. What is important is knowledge of cars, a love of working with them and having hands that grow from the right place. Satisfied customers will definitely talk about your service if they got their car repaired quickly and efficiently.

Minimum staff:

  • Director (you can independently perform his functions);
  • 1 or 2 maintenance staff.

Appearance and behavior of employees play an important role because it is unlikely that anyone will want to return to a place where they swear, smoke constantly or are slightly intoxicated.

A work uniform for employees will give the establishment respectability, and politeness and attentiveness towards each car owner will inspire trust and gain respect.

Tire service advertising

To promote your tire shop, you will have to put in a lot of effort, given that there is no shortage of such establishments. It is necessary to attract attention and stand out from other services.

To do this you need:

  • come up with a name and make a sign on the building;
  • equip employee uniforms with emblems with the name of the service.

The name should be memorable, with meaning, maybe even humor.

Then you need to print it leaflets with the word: "ACTION" and insert them under the wipers on the windshield. Information about any discount will certainly interest car enthusiasts, and they will be happy to look into the showroom.

You can offer free wheel inflation or replacement of the spool and caps during seasonal wheel changes. You can also invite car owners to visit your tire shop without waiting in line by appointment. This opportunity will please those who like to save their time.


Tire fitting from scratch: business plan

After analyzing the necessary cost items, you can roughly calculate the costs:

  1. – 10,000 rubles.
  2. will cost 30,000–60,000 rubles. The final figure depends on the area; the busier the avenue, the higher the monthly fee. Electricity and water costs should be included in this price. If you have your own premises, this expense item is excluded.
  3. Equipment costs on average will be 400,000 rubles. You can save on it by purchasing the necessary equipment second-hand, which has already been used before. But to select used equipment, it is necessary to have a person who understands such equipment. This will help you avoid running into damaged or non-functional devices.

The required amount of money to open a tire shop is on average 500,000 rubles.

Tire fitting as a business: payback

Everything related to cars, if properly organized, can generate high incomes, and tire fitting is no exception. There will always be a demand for such services, and especially in spring and autumn, when the need to replace tires arises.

With the correct location of the service, the presence of employees who understand cars, and high-quality work, a constant flow of customers will be ensured. In this situation, the service will pay for itself within a few months.

considered highly profitable since it does not require large financial investments at the initial stage, and can bring good income from the first months.

Prices for services vary and depend on the complexity of the work. Thus, re-aligning four wheels costs from 1,300 to 3,100 rubles depending on the radius of the wheel, repairing a tire costs from 100 to 1,000 rubles.

Every day, with a good flow of clients, the service can bring revenue up to 20,000 rubles, but in the season even more.

Possible problems

The main problem in tire fitting is big competition. Car service centers and tire centers are located in literally every yard and it is very difficult to settle, maintain and develop your business.

When opening a tire shop, you should carefully study the area to identify the demand for the services you offer.

Opening such a service will be more profitable in a big city, even if there are competitors, than in a sparsely populated area where there are few cars.

The second problem in tire fitting can be called seasonality of this business. When opening your service, you should understand that your income may not be stable. The peak of profits will be in the fall and weight - the time to replace winter wheels with summer ones and vice versa.

The rest of the time, income may decrease significantly. To increase income during “quiet” times, you can offer an additional service to the client - storing wheels, for example. But in this case, you need to have free space.

When opening your own tire business, you need to focus on the quality of the work performed, completing it in a short time without compromising the final result. Affordable pricing and polite staff will attract customers; over time, some of them will become regulars and will tell their friends and relatives about your service.

At the initial stage, there may be difficulties with those wishing to use your services, hence the constant turnover of personnel, but with a little effort you can stabilize your activities and then the tire service will begin to generate consistently high income.

How to open a tire shop? Watch the following video for detailed instructions:


The tire mounting area should be chosen with special care. It is she, or rather its location, that will determine the flow of customers.

The most popular places are Gas stations, parking lots, garage buildings. But since the business is not new, the likelihood that the most “tasty” places were taken by competitors is very high.

Don't despair, it's time to analyze: Which of your competitors cannot cope with the volume of clients? Perhaps the service you built nearby will solve this problem.

Among the special requirements for the premises, it is worth highlighting the availability of communications and good access roads. Also, it shouldn’t be damp or dark here.

By the way, it’s time to talk about the most necessary equipment.

Tire fitting equipment

Thanks to manufacturers, it is now possible for every business to purchase both economy-class equipment at an affordable price and expensive equipment with a astronomical cost.

For the initial stages, affordable equipment will suit us, but reliable. Let's limit ourselves to the minimum for now:

  • Balancing stand 60,000 rubles;
  • Tire changing machine 90,000 rubles;
  • Compressor 30,000 rubles;
  • Jack 5000 rubles;
  • Vulcanizer 15,000 rubles.

In addition, you will also need consumables. It costs about 15,000 rubles to spend on them.

Of course, in some cases you can save money by purchasing used equipment, reducing the cost of tire fitting.

Main so that the quality of the services provided does not suffer in any way. Otherwise, there will be no clients, and even the initial costs will not be recouped.

It is also necessary to understand that The equipment will depend on what services your service will provide.


For now, the standard ones are sufficient, but as the business grows, they can be increased and developed.

Staff

A small workshop will require only two employees. Those must have at least a little experience and minimal knowledge in this field.

Otherwise, you will have to spend money on staff training, which will result in additional costs.

As for wages, there are three possible approaches:. The first implies the assignment of a salary. On average, specialists receive about 20-25 thousand rubles.

If you add up, it turns out that you will have to allocate 40-50 thousand rubles for salaries every month. The second option is piecework payment. Employees receive a certain percentage from each client. This method allows you to save money if there are few clients at first.

However, not everyone agrees to this method. The most optimal option for setting wages would be a combination of the first two options: salary + interest.

For a salary in this case, an amount of 10-15 thousand rubles is suitable, a total of 30 thousand rubles per month. If you have time and knowledge in this area, you can hire one employee and act personally as the second.

Costs and return on business

Basic expenses

  • Equipment - 220-250 thousand rubles (including consumables);
  • Salary and rent - from 60 to 80 thousand rubles;
  • Advertising - 50,000 rubles.

How much money do you need to open a tire shop?

You need about 350-400 thousand rubles if you rent the premises (excluding cosmetic repairs of the premises).

Business payback

Experts estimate the payback period for tire fitting to be 8-12 months., if you organize everything correctly and make good advertising. In any case, this is a very profitable business, which, with the proper approach, will bring significant profits.

Please understand that the numbers are approximate., and if you open a tire shop in a large city, then adjust the numbers to suit you.

For example, in Moscow, the salary of one employee alone is about 80-120 thousand rubles. In regional centers of Russia about 50-60 thousand rubles.

How can you increase the profit of a tire shop?

You can buy and install a vending machine for selling coffee, tea, and hot chocolate. This can be done immediately, or after a while, when there is income from basic services. These vending machines are not cheap. The price of a new one is about 150-300 thousand rubles.

Business benefits

The main advantage of this business is its scalability. If you have a fairly large city, in the future you can open several more tire service points by creating a network and. Successful business!


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