The sales season in Finland is a great opportunity to get into European shopping, plunge into the atmosphere of a marathon of discounts and buy really good products High Quality. The cherished time, when sales begin in Finland, is most impatiently awaited by St. Petersburg residents and residents of neighboring regions, who are “within a stone's throw” to the border cities of Finland (Lappeenranta, Imatra, Kotka). Despite the remoteness, shopping is also very popular in remote cities: Lahti, Turku, Tampere. And, of course, no less visited.
Seasonal sales in Finland in 2017
Seasonal discounts in Finland have such a feature: prices are reduced in two stages. The first month, boutiques discount from 20-40% to 50-70%, and the second month, some stores fix discounts, and some increase them to 90%.
Winter "ALE" and "Alennusmyynt" are part of New Year's fairy tale, because thanks to generous discounts, the choice of holiday gifts turns into a special ritual. Already from the first day when Christmas sales begin in Finland, shops are overflowing with happy customers choosing presents for the New Year. And even despite the fact that discounts are only 20-35%, queues line up in boutiques. Therefore, it is believed that the New Year and Christmas discounts in Finland 2017 are the best time for shopping. Finns certainly don't wait last days"ALE", but in a hurry to update the wardrobe, while there is a choice.
By the way, the seasonal sale in Finland covers not only clothing and footwear stores. Prices for jewelry, household appliances, electronics and other goods are also melting before our eyes. Therefore, for those who do not come here for new clothes, it’s just not scary to miss the Christmas discounts in Finland 2017. It’s more profitable to buy these categories of goods in February.
Summer sales in Finland in 2017 start after the Juhannus holiday, which falls on June 24th. Significant discounts (30-50%) can be found already in July. Summer sales in Finnish stores will continue until the end of August - beginning of September. The end of summer is the perfect time to shop for electronics, jewelry and ceramics at attractive prices.
Special discounts in Finland
If you missed the time when discounts start in Finland, don't worry. Experienced shopaholics know how to make bargains even in the off-season, during the so-called “tarjous”. This sign indicates fixed discounts on certain products or special offers (the second or third product as a gift, each next unit of production with an increasing sale). Such promotions are especially beneficial if you are shopping in a company of like-minded people, because it is always fashionable to unite and share the discount.
And finally, do not forget about such a way to save money as "tax-free". Today, more than 2,000 outlets in Finland participate in this system. When buying a product worth more than € 40, you can return 12-18% depending on the category of the product.
For all lovers of overseas shopping, the word "sale" is almost like a magic spell. Every year, thousands of tourists from Russia go to sales in Finland from Russia.
Traditionally, throughout Europe, there are two seasons of price reduction - in summer and in winter, after Christmas. At this time, large retail chains announce discounts of up to 70%, which sounds very tempting to buyers. However, do not forget that sales in Finland are, first of all, the most convenient way for stores to update their assortment. This means that a significant part of the discounted goods are old collections and remnants of unsold items. Stockmann's department stores are an exception - here discounts are announced in spring and autumn and special collections are released for sales.
There are two types of sales: in Finland they are seasonal ( ale, alennus, sale) and special ( tarjous) suggestions. If the dates and locations of seasonal promotions are always about the same, then special ones can be stumbled upon quite by accident - for example, it can be a discount on some product in a supermarket or the opportunity to purchase several items for the price of one.
Seasonal sales in Finland
Summer sales in Finland start after Juhannus, Midsummer Day, which falls in the last week of June. At this time, buyers have a great chance to buy goods for sports, fishing and active rest, summer clothes, accessories and, of course, off-season items from last year's collection.
In winter, there are Christmas sales all over the world. In Finland, they start on December 27 and end by the end of January. At this time, every store is full of signs promising huge discounts - up to 70-80%. However, it should be borne in mind that the maximum price reduction occurs by the end of the season, that is, when the bulk of the goods are already sold out, and the store shelves are almost empty. Therefore, it is worth counting on discounts of 20-35%.
Most of the discounted goods are clothing and footwear, food, as well as accessories and a variety of household goods. Going to Finland in winter, you can successfully get gifts and souvenirs for all your friends, buy delicious Finnish products for the New Year's table and at the same time buy new outfits.
Electronics and household appliances, furniture and automotive products are not too cheap even during seasonal sales in Finland. If you plan to buy a new gadget during your shopping trip, it is better to familiarize yourself with special offers in electronics stores in advance. Large retail chains often arrange their own discount promotions: of course, no one sells new items at low prices, but previous models lose 20-30% in value.
"Crazy" sales in Finland
The ancestor of the idea of "crazy days" was the Stockmann department store chain. Big sales in Finland and other countries where there are stores of this brand take place in April and October and last a week; the exact dates of the sales are kept secret until they start. At this time, discounts are announced on all goods - from clothing to household appliances. Prices are indeed more than halved, but it is worth remembering that Stockmann is one of the most expensive networks in Finland, and even on sale, their products can cost as much or more than similar ones in neighboring stores.
Together with Stockmann, some other companies also spend “crazy days”: for example, the air carrier FinnAir sells cheap tickets for flights from St. Petersburg and Moscow. True, you can buy them at a reduced price only in Stockmann stores during the sales period.
Huge Sale in Finland! Everyone has heard about them. Skimming through the shops all day in the midst of discounts is the dream of any shopper. To make this dream come true, come to Finland and pay attention to our advice.First of all, it is worth defining sale seasons. In the high season, you can buy the item you like with a 75% discount.
The biggest sale is the Christmas one. From December 27, stores begin to discount goods, because by this time gifts for relatives have already been bought. Time of grandiose discounts begins in January. By this time, there are not many things left on the shelves, but the prices for them are really very low. Winter wardrobe with a 50% discount is best purchased during the Christmas sales period, from the end of December to the end of January.
Summer sales start before Juhannus, on the 20th of June. At this time, you can buy ceramics, clothes, souvenirs and jewelry at a big discount.
Amazing discounts can be found on product liquidation. This happens when the store moves or closes altogether. This happens quite often. A seller in a hurry to get rid of an item usually signals potential buyers with signs that say Loppuunmyynti or Tyhjennysmyynti.
It is worth mentioning here how to recognize a sale in Finnish stores. What inscriptions say about discounts? Walking through shopping centers and just city streets, pay attention to signage wasps with the words Ale, Alennus, Sale. These words mean discounts and sales. And the word tarjous means "special offer", that is, a discount on any one product or group.
Where to buy in Finland in the midst of discounts?
Supermarkets ANTTILA– clothing, footwear, sporting goods, electrical goods, cosmetics, household goods. Here you will find everything at below average prices, and during the discount season, prices will delight you even more.
K-CITYMARKET This department store has a wide range of food products. It also sells branded items at a reduced price.
SOKOS- a chain of stores with not the lowest prices, but often held here special promotions seasonal discounts and special offers. In SOKOS you will be offered things from fashion designers, as well as clothing of its own brand.
STOKMANN— the largest shopping centers in Scandinavia. These 6-storey centers sometimes occupy several blocks at once. Huge selection of clothes, shoes and accessories.
LIDL- This store is very popular among Russian tourists precisely because of the low prices. It mainly specializes in food products, but also has clothes and shoes, the range is constantly updated.
HALONEN- here for a reasonable price you will be offered a truly stylish women's, men's and children's clothing. There are constant discounts.
EUROMARKET presents clothing and footwear from all over Europe. Some even feature goods from Russia. EUROMARKET offers a wide range of food products, as well as clothes, shoes, accessories, interior items and other small items.
Hypermarkets PRISMA usually located on the outskirts of cities at the intersection of highways. Here you will find a large selection of food products, as well as clothing, shoes, household appliances, goods for summer cottages, sporting goods and much more.
GIANTTI — large stores electronics.
ROBINHOOD have the status of an inexpensive store, which is why they are popular with Russian tourists. Here you can find everything you need: from products to branded perfumes.
JIM & JILL- a network of youth clothing stores. Here you will find men's and women's models, which are cheaper in the midst of discounts of 70%.
H&M (HENNES & MAURITZ) specializes in fashionable clothes at reasonable prices. This brand is very popular among young people, more recently in Russia.
This is not a complete list of stores where you can find quality items at a discounted price during the sales seasons. Search and choose.
Going abroad, we willy-nilly become literally hostages of stores with alluring brands and their prices. It all starts at the airport, when we buy perfumes, cosmetics, alcohol in duty-free.
And when we get off the plane in some country of the world, sometimes we don’t even realize what an abundance of consumer goods awaits us on the shelves of vtcnys [shops ... Many, going on vacation to one of the legislator countries of this or that fashion, bring Russian extra suitcases.
Where to go shopping for the benefit of business? And how not to indulge in all serious, forgetting about the financial crisis of the world economic system?
For shopping to be successful
- Arm yourself with maps and guides right away. They are available for vacationers at airports, hotels and offices. travel companies. These brochures detail how to find popular outlets of this or that city, as well as the time of their work. Be careful with this, as in most countries the opening hours of offices and shops differ from Russian. So, in Italy, all shops are closed from 12 to 16 for a siesta, and in Crete, shops are open only until 14:00.
- The most profitable purchases are products of local manufacturers. Do not immediately rush to the world famous brands, whose name has already set the teeth on edge. Better take a closer look at local brands that are not inferior either in quality or in appearance. At the same time, in Russia you can boast of an outlandish purchase - such a thing will definitely be exclusive.
- The main thing is not to forget about Tax Free. This will be a nice addition to the already favorable prices. But be careful how checks are filled. Moreover, each country has its own rules for filling out and processing Tax Free.
- Be careful about how you will transport your purchases so that there are no problems already at the Russian border. Take care in advance about what can be imported and what cannot, and what a declaration is needed for.
- And, of course, - all expenses should be considered, and decisions should be weighed. Then the pleasure of shopping will not be overshadowed by an empty wallet at the end of the vacation.
Shopping tours with and without obligations
Shop tours with obligations, first of all, are of interest to "shuttle" businessmen - those who resell goods purchased abroad. In order to go on such a trip, you need to conclude an agreement with the agency, according to which you undertake to spend a certain amount of money - usually up to 5 thousand euros.
The remaining costs will either cost mere pennies, or will be paid by the seller at all (such a system usually operates in Greece).
As part of this tour, you will be taken to all the current warehouses, factories and stock centers where you can buy good things at low prices.
Shopping tours without obligations are, in fact, an ordinary tourist trip. However, its purpose is to acquire some thing for itself. Naturally, for serious trading, this option will not work.
The cost of such a tour without commitment is the sum of the cost of air tickets, hotel accommodation and meals, as well as the amount that you spend on the purchase.
Depending on the country of destination, the price of the tour will vary: on average, from 300 to 700 euros.
On such a tour, you will be provided with a guide who will show you shops for bargains.
However, you should not completely trust the guides (there were sad cases) - it is better to play it safe and explore the main outlets on your own.
Shopping capitals of the world
- Italy
Naturally, the world capital of fashion is Milan. However, you can make profitable purchases in other Italian cities. Especially if you come here during the discount season: from the beginning of January to the first decade of February and from the beginning of July to the beginning of September. And an endless number of outlets (shops that sell items from past collections at discount prices) will make shopping enjoyable in any season.
- France
Paris is the cradle of fashion traditions and the brightest fashion designers. However, things (especially branded clothes) are very expensive here. Business card Paris is cosmetics and perfumery. The prices for these goods here in any season are very tempting.
- Spain
Barcelona is the shopping center of the country. Tourists are most attracted to Spain by shoes - high-quality, stylish and at a good price. Also, having arrived in Spain, do not be too lazy to visit Mallorca to buy artificial pearls produced here, and Andorra - a duty-free zone.
- Sri Lanka
This is a jewelry shopping center. It is on this island that you can buy amazing beauty gemstones, such as two-tone sapphires. Here, jewelry can be specially made for you - in just two or three days. Shopping lovers should also visit Ceylon and Colombo, where, in addition to tea and spices, you can buy leather and textile products at competitive prices.
- UAE
Dubai is the world trade center. It even hosts the famous shopping festival, which lasts about a month. You can buy everything here: from household appliances and computers to fur and jewelry. It is also profitable to buy branded items here - prices are significantly lower than in Europe.
- Greece
This country is a great alternative to the Emirates in terms of buying fur products. Fur coat tours to Greece are perhaps the most popular destination in Russian travel agencies.
A large number of our tourists often wonder when there are discounts in Finland? In this article, we would like to tell you when discounts and sales occur, as well as which months are the most profitable to go shopping. Many of you have probably already heard from your friends about low prices in Finnish stores. You need to understand that discounts are seasonal and special, the latter are valid in Finland throughout the year. If we talk about huge seasonal sales, then they happen in holidays in winter on Catholic Christmas and in summer, when the feast of Ivanov's Day comes.
It must be said that this best time for shopping and acquisitions. The biggest sales in Finland take place during the Christmas holidays and last until the end of January. It is safe to say that all retail chains provide such prices during the Christmas holidays, from which you can really be very surprised. But you need to remember that there are a lot of people who like to buy goods cheaper, and the most important thing is to be in the right place at the right time on time.
The most favorite slogan of clothing stores when there are discounts and sales: two shirts / T-shirts of the same style for the price of one or three for the price of two. I must say that the price reduction can reach up to 70%. Note that the situation with national holidays in Finland is quite acute. You can come shopping and all shops will be closed. But it is worth noting that recent times some shops and large retail chains that are close to Russian border began to work on some holidays.
In shops in Finland, located near the border, almost everywhere there is a seller who speaks Russian, but in household English language says almost all the staff. Therefore, you should not have problems with language barriers and you can always ask your questions. In addition to seasonal sales, almost all stores arrange their own special promotions and offers.
Special discounts in Finland
Arriving in this country, you can also get standard discounts that occur every day in stores and retail chains. When you see the "TARJOUS" sign, it means that the store is offering a special offer or price reduction on a particular product or markdown. These discounts can be organized both daily and before various holidays. On the shelves you can always see such signs. You can also get a discount on a particular product, when paying and "Etukortti".
Photo: site Large retail chains periodically hold their special promotions. The store can make a discount on the product if the expiration date is approaching or there are small defects. Moreover, the prices of such goods can also be significantly lower. To further save your Money you can always buy goods for more than 40 Euro.
Seasonal discounts in Finland
1. Christmas sales.
When you see the signs "ALE", "ALENNUSMYYNTI", "SALE", this means that the store has a system of seasonal discounts or sales have begun. As we noted earlier, seasonal discounts happen 2 times a year and this is the largest price reduction that can be during the year. Winter sales in Finland they start on December 26 and continue until the end of January. The reduction usually starts from 20-40% and by the end of January can reach 50-70% of the initial price of the goods. The closer to the end of January, the prices for products become lower. But by the end of the season, most of the goods are already sold out and there is no longer much choice.
2. Summer sales.
These sales are dedicated to the Finnish holiday Juhannus. In Russian, this is the day of "Ivan Kupala". Summer discounts in Finland start from 23 to 26 June and last until about mid-August in some stores. Discounts can be up to 40%. Note that this is also a fairly favorable time when you can buy many many things at good prices. In our next article, we will tell you. You will find out where it is better to go shopping and what is the most profitable to buy at this time of the year.
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