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Google and ASI have launched a joint project for the regions “Far from the capitals. Google is looking for projects that change lives in the outback A project away from the capitals of google

Is there life beyond the Moscow Ring Road? For other residents of the capital, this joke is not such a joke after all. Moscow and St. Petersburg have long turned into mini-states, living by their own laws. And many citizens are not particularly interested in what is happening in the rest of Russia. And there, meanwhile, life is full of no less colors, albeit not so intensely.

The authors of the Far from the Capitals project, launched by Google with the support of the Agency for Strategic Initiatives, set out to hang spotlights over the unique biographies of the inhabitants of the outback. People who sow wisdom and kindness in their small homeland can apply and have their stories appear on Google Maps.

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“We are looking for people who care about the world around them, and who, independently or together with like-minded people, are trying to change it for the better. There are a lot of such stories outside of Moscow and St. Petersburg. With the help of the Far from the Capitals platform, we expect to make their heroes known throughout the country,” says Dmitry Kuznetsov, head of Google Russia.

In order to stir up interest in the project that started today, the organizers invited several people to become ambassadors. These are people about whom only local newspapers write, although their activities deserve coverage in the federal press.

Kostas Marsan, film director from Yakutia

Kostas' films are a tribute to the beauties of Yakutia and its inhabitants. The film "My Killer", replete with bewitching Yakut landscapes, became the first work of Russian cinema that claimed the Hollywood Golden Globe Award. Moreover, thanks to the efforts of Kostas and his colleagues, cinemas appeared in almost every locality of the Republic of Sakha.

Felix's team is behind the creation of many beautiful things that appear on the streets of Vladivostok. Once the guys revived the walls of the capital Far East talented graffiti artists, and now manage an entire architecture firm called Concrete Jungle. They not only design art objects, but also create them on their own.

Natalya Nikitina, director of the Kolomenskaya pastila museum

It was painful for Natalya to watch how the territory of Kolomenskoye Posad, once a very beautiful place, was withering. And then she came up with the idea of ​​​​opening a museum here, dedicated to traditional local marshmallows. This, it is worth noting, is a rather rare dish in modern times. Having got a taste, Natalia began to open other museums related to the historical crafts of Kolomna and the fate of its inhabitants.

Denis Umutbaev, horse owner from Bashkiria

A veterinarian by training, Denis has long nurtured the idea of ​​starting his own business and breeding horses. About a year ago, an Ufa citizen described his project on a crowdfunding platform and collected the necessary amount in a few months. Now he is successfully engaged in the revival of traditional horse breeding. There are plans to organize annual exhibitions-fairs and horse riding competitions.

Anton Morozov, creator of Surf Siberia

Anton and his friends instill the culture of surfing in Russia. In 2010, they decided to open a surf school in distant Kamchatka. It would seem a crazy idea, but only there, if we consider the territory of our country, you can learn to catch a wave all year round.

Polina Ivanova, director of the architectural group PODELNIKI

The White Tower is an architectural monument of the era of constructivism and one of the symbols of Yekaterinburg. Through the efforts of the PODELNIKI arch-group, this building has acquired new life. Together with like-minded people, she not only restored the tower, but also developed a project for its integration into the urban environment. Now the White Tower is a venue for excursions and cultural events.

Applications for participation in the project are accepted until October 3 inclusive. The semi-finalists will be determined by the jury, after which all Google users will be asked to vote for the most interesting stories. To do this, you will need to enter the query "far from the capitals" in the search box. In early November, the organizers will announce the names of the winners, and Google Maps will be enriched with very entertaining content.

Its goal is to find the most active and caring people from the regions of Russia and make their projects known throughout the country with Google Maps and Search

September 14, 2017 Google, with the support of the Agency for Strategic Initiatives, announces the launch of the Far from the Capitals project. It was created for the whole of Russia to learn the amazing and inspiring stories of people living outside of Moscow and St. Petersburg. Anyone can take part: the owner own business, director, creator of street art objects or founder of a surf school. The main thing is that he should work in his region and make the life of people around him better.

« ASI supports those who are looking for an opportunity to implement their ideas in business, social, cultural and scientific fields. Every day the number of promising projects that are being created in the regions is increasing, and this is wonderful! We hope that with the help of the Far from the Capitals project we will be able to inspire people to start implementing their ideas, and we are very happy to be a part of it "- commented Svetlana Chupsheva, CEO Agency for Strategic Initiatives. — E If you have created your project far from the capitals and it has a positive impact on the lives of those around you, you are exactly who we need! Fill out an application for beyondcapitals.withgoogle.comand tell us about how you develop your city (or maybe a town or village) or nominate someone you know «.

Applications can be submitted in seven categories: Russian tourism, manufacturing and crafts, training and development, social services, sports and healthy lifestyles, culture, modern technologies. After moderation, the story will be published on the site, and the information will be available on Google Maps. Applications will be accepted until October 3 inclusive.

To inspire as many people as possible to participate, we found several people from different parts of Russia who prove by their example that it is not necessary to live or work in the capital to be successful. These people became ambassadors of our project. Denis Umutbaev, for example, revives the Bashkir horse breed near Ufa, Costas Marsan makes films inspired by the nature of his native Yakutia, and Natalia Nikitina opened the Museum "Kolomenskaya pastila", the traditional taste of which was already almost forgotten. Video about the project ambassadors is available at link .

« We are looking for people who care about the world around them and who independently or together with like-minded people try to change it for the better. There are a lot of such stories outside of Moscow and St. Petersburg. , - said Dmitry Kuznetsov, head of Google Russia. — With the help of Google Maps and Search, we created the Far From Capitals platform to collect hundreds of such stories and make their heroes known throughout the country. Their example should inspire each of us «.

In October, the jury of the project, which will include the musician Ilya Lagutenko, director and producer Egor Konchalovsky, the main technoblogger of Russia Valentin Petukhov(aka Wylsacom), ASI CEO Svetlana Chupsheva and head of Dodo Pizza Fedor Ovchinnikov will determine the finalists. Users from all over the country will then be invited to vote for the most interesting stories directly in Google Search. To support the participant you like, you will need to enter the query "far from the capitals" in the search box. After that, the user will see the finalists of the competition and will be able to make his choice.

« From Moscow to beloved Vladivostok - more than nine thousand kilometers. One can only guess how many talented people live in this vast territory. And even if some of these people talk about their affairs through the Google project “Far from the capitals”, we will learn a lot of amazing things about our country. I'm glad to be a part of this project. Participate! ' said the musician Ilya Lagutenko.

« I agreed to take part in this project because I am very curious to know which heroes (and I am sure there are many!) live and work in modern Russia. Without scenery and Hollywood budgets, they create something new and vibrant here, rather than go abroad. It is good that now there is an interest and a desire to give development to talented undertakings in their own land. The project is also interesting from an educational point of view ", - said the director and producer Egor Konchalovsky.

Google, together with the Agency for Strategic Initiatives, announced the results of the nationwide vote "Far from the capitals". The project was created to make known those who change the life of the regions for the better in various fields culture, sports, technology, business, tourism or the social sphere.

Out of more than 2,000 applications, a team of experts selected about 600 projects, then an all-star jury selected six finalists in each of the seven categories. As part of the project, our TV channel created its own special nomination "NTV's Choice". The winners were seven participants, for whom the most people in Russia voted in Google search.

Dmitry Kuznetsov, head of Google Russia: “The number of applications exceeded our expectations. Thanks to the active participation of the residents of the regions, we learned so much about our country. Congratulations to the winners! Their projects are not at all similar to each other, but all are created with great love for the inhabitants of different parts of Russia. We thank not only the participants, but also everyone who voted in the "search" and helped determine the winners. You can still explore the stories of people who are bringing their ideas to life right now on the interactive Google map ‘Far from the Capitals’.”

Among the winners of the Far from Capitals project are social, educational and cultural initiatives of residents of Russian cities and villages. NTV in their accounts in in social networks talked about the participants in the videos from the heading "For a minute" (#For a Minute).

The winner in the Culture category was Valentina Dymchenko from Chita. Valentina and her colleagues have always dreamed of making their hometown comfortable and modern. And they launched the Beautiful Chita project, aimed at beautifying the city with the help of good deeds. Valentina and other residents of the city created stunning thematic sculptures from dried trees, decorated a house in a residential area with graffiti depicting a simple Transbaikal football player boy, an ice town was built according to their project, and now the first stage of improvement of one of the main squares of the city is nearing completion, also initiated by the group.

Winner in the category "Industries and crafts" Maria Tikhonova (Rostov-on-Don). "Through Your Eyes" an inclusive pottery workshop where blind people study and work. And if at the first stage, Maria's team conducted classes for four people, then eight months later the author of the project managed to win a grant, which made it possible to open a fully equipped workshop in the city center. And today, blind craftsmen independently make products using various techniques, conduct classes for more than 60 people and earn money.

Winner in the Russian Tourism category Viktor Reshetnikov (Komsomolsk-on-Amur). Project "Planet Taiga" movement of enthusiasts promoting amazing beauty native land. Viktor and his team started their journey as organizers of weekend trips, and today they are preparing the third season of films about the protected nature of the Khabarovsk Territory and behind them three unique eco-festivals. The Planet Taiga project receives prestigious awards, including national ones.


Winner in the category "Sports, healthy image life” Lyubov Brovko (Tyumen). Project Chance helps teenagers find positive ways to develop through spending time together with their mentors. Sports events help children to throw out their energy, spend their time positively and choose what they would like to do after school. The Chance project is being held in Tyumen for the second year. In 2017, 46 teenagers and 40 mentors take part in it. Among them are representatives of youth communities and simply active residents of Tyumen. Together they attend various activities, including sports: football, volleyball, climbing and self-defense training, a skateboarding master class from the SibSub team, and dancing in three directions.


Winner in the Modern Technologies category Ilya Smolyaninov (Chelyabinsk). The project "3D Development" was created to develop the technical potential of young people in the field of 3D technologies. It consists of three modules including educational programs on modeling and making models in 40 schools of the city, holding webinars with the largest suppliers of 3D equipment, creating an interactive room, scanning exhibits and making tactile models in the Chelyabinsk State Museum of Local Lore.

Winner in the category "Training and Development" Bella Shahmirza (Erkin-Hulk). Bella's project "Summer creative school for village children Balapanlar" helps children living in mono-ethnic socially vulnerable families and who do not have access to quality education. Bella and her team invited talented people from Karachay-Cherkessia and teachers from Moscow to conduct a series of summer school classes for more than 80 local children. During two summer weeks they told the children about the Nogai culture, organized theatrical workshops, studied music, and gave lectures. The whole project was prepared in a month from finding a team and raising money through crowdfunding to attracting children.

Category Winner social service» Bulat Zamaliev (Tatarstan). The main objectives of the project "KPSC: Digital Village" development of entrepreneurship and improvement economic situation rural areas through remote informing the residents of villages and villages about the forms state support and available opportunities, as well as developing an e-commerce culture in rural areas. In the centers of the CSSC with the help of modern technologies residents can easily use public services, apply for subsidies, place goods on electronic trading floors, get information about vacancies nearby, request legal assistance and much more.

And Dmitry Zakarlyukin from Chelyabinsk became the winner in the special nomination "NTV's Choice". He created the social-entrepreneurial project "Veshchevorot".

Thanks to a network of textile collection containers installed throughout the city, everyone can get rid of unwanted clothes and give them a second life. About 100 tons of textiles are collected per year: 80% is recycled, 10% is sold in charitable stores, the rest is given to those in need. In 2016, the project provided assistance to more than 2,500 people, and 14 people were provided with jobs. Dmitry became the main character of the news story on the federal air.


The awarding of the winners took place in Moscow at a solemn ceremony with the participation of the organizers, experts and jury members of Far from the Capitals. Authors best projects received a certificate for an individual session with leading business experts from Google to find even more opportunities to grow your business and achieve even greater success. In addition, Google, together with the NTV television company, the media partner of the project, will make short films about each of the seven winning projects so that all of Russia knows about them.

The goal is to find active, talented and caring people living outside of Moscow and St. Petersburg, and make their projects known throughout the country.

The organizers are looking for people who care about the world around them and who independently or together with like-minded people try to change it for the better.

To become a participant, you need to fill out an application on the project platform and talk about how you develop your city, town or village. After moderation, the application will be published on the site, and the information will be available on Google Maps.

Far from the capitals

Anyone can join the project: the owner of his own business, the director, the creator of street art objects or the founder of a surfing school - the main thing is that he must work in his region and make the lives of people around him better.

In October, the finalists will be determined and after that, in Google Search, every user across the country will be able to vote for the most interesting projects. To support the participant you like, you will need to enter the query "far from the capitals" in the search box and make your choice in the list of finalists that opens. The names of the winners will be announced in early November.

It is not at all necessary to live or work in the capital in order to achieve success, the organizers of the project believe. There have already been several people from different parts of Russia who prove this by their example. They have become ambassadors of the project and by their example invite as many people as possible to participate.

The jury of the project will include Svetlana Chupsheva, General Director of the Agency for Strategic Initiatives, representatives of culture and famous celebrities, popular YouTube bloggers, and business representatives.

Source - https://beyondcapitals.withgoogle.com

A modern director, owner of his own business, creator of street art masterpieces… What do all these people have in common? The fact that all of them can become participants in the new all-Russian project Far from Borders, organized by Google and the Agency for Strategic Initiatives. The only condition is that they must make life better outside of Moscow and St. Petersburg.

ASI supports those who are looking for an opportunity to implement their ideas in business, social, cultural and scientific fields, - said Svetlana Chupsheva, General Director of the Agency for Strategic Initiatives. - Every day the number of promising projects that are being created in the regions is increasing, and this is wonderful! We hope that with the help of the project "Far from the capitals" it will be possible to inspire people to start implementing their ideas. We are very happy to be a part of it!

It is very easy to become a member of this project - just fill out an application on the website and tell us about how you are developing your city or village. If you yourself have not yet appeared in such projects, then you can nominate your distinguished acquaintances. You can do this until October 3 inclusive. After moderation, the application will be published on the site, and information about your project will appear on Google Maps.

We are looking for people who care about the world around them, and who, independently or together with like-minded people, are trying to change it for the better. There are a lot of such stories outside of Moscow and St. Petersburg, - the head of Google Russia Dmitry Kuznetsov is sure. - With the help of maps and Google search, we have created a platform "Far from the capitals", where hundreds of such stories will be collected. These heroes will become known throughout the country, and their example should inspire each of us.


By the way, the Russians already have several inspiring examples. The ambassadors of the project were people who managed to achieve success outside the two capitals. Among them are Denis Umutbaev, who revived the Bashkir breed of horses near Ufa, director Kostas Marsan, who glorifies the nature of his native Yakutia, and Natalya Nikitina, who opened the Kolomenskaya Pastila museum. There are hundreds, if not thousands, of examples like these in Russia. The jury, which will include musician Ilya Lagutenko, director Yegor Konchalovsky, ASI General Director Svetlana Chupsheva and businessman Fyodor Ovchinnikov, will help to choose the brightest among them.


The jury of our project will determine the main semi-finalists, - the organizers say. “Users across the country can then vote for the most interesting stories directly in Google Search. To cast your vote for the participant you like, just make a request "Far from the capitals". After that, the user will see a list of finalists, from which he can choose the most worthy.

Well, to make yourself known louder than anyone, join the flash mob and share the stories of achievements in Nizhny Novgorod with the hashtags #There is Something to Be Proud of #Google #Away From the Capitals.

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