world day fair trade celebrated on May 11th. It is no secret that trade is not always conducted honestly: stores sometimes resort to various tricks to force the buyer to spend more. Having learned about simple rules, you can avoid being scammed.
On Fair Trade Day, many seminars and business meetings are held to discuss trade-related problems and propose ways to solve them. 11 everyone will be able to assess the honesty of retail outlets by paying attention to the behavior of sellers, as well as people organizing sales in large shopping complexes.
IN modern world great amount stores offer their goods, luring potential buyers with colorful displays, tempting promotions and bonuses. Before you go shopping grocery stores, it is worth remembering that at a retail outlet there are many tricks waiting for everyone to force them to buy more. Here are a few rules that will help you save money.
How not to be deceived when shopping
1. You need to go to grocery stores well-fed. Marketers know a lot about sales, so most retail outlets will have tempting scents waiting for customers. The crispy buns and the smell of fresh baked goods make you salivate involuntarily. At such moments, it is important to remember: this is a deception that forces you to buy too much. Fruits and vegetables that are sprayed with water to give them a more appetizing look are no less tempting.
2. Necessary goods at a fair price are not placed at eye level. Shelves with treasured products are located near the floor. Quality products are often hidden in the depths of refrigerators and refrigerated shelves. In the first rows are products that are nearing their expiration date.
3. At the checkout counters there are display cases with small items, which can be a big problem if you don’t buy them. Bright wrappers and candy wrappers attract the attention of not only adults, but also children, who literally force parents to buy useless products. Another “ambush” is located directly at the cashier: promotional items that are very difficult to ignore.
4. A great way to prevent yourself from being deceived is to make an accurate shopping list and a small amount Money. Thanks to the treasured notes on a smartphone or on a traditional piece of paper, the likelihood of deception is reduced, even if during shopping the eye comes across a tempting offer of goods that are not needed at the moment.
5. Checking receipts is another way to protect yourself from fraud. With a large number of purchases, you may not be able to keep track of how the cashier is checking out not one, but several items of the purchased product at once. If you check that the grocery basket matches the items on the receipt, you can easily avoid dishonesty or forgetfulness of the cashier.
6. You need to check the change, as well as the payment amount if the purchase was paid by card. Often cashiers demand to pay again, complaining that the payment was not made. A notification on the phone will resolve the dispute and save you from hassle.
7. Inconsistency in price tags on goods is also often a trick. Not everyone will argue over a few rubles, so the trick works. If in doubt, you need to take a photo of the price tag or take it with you so that the hall employees do not have time to change them while watching the conflict flare up.
8. People often cheat in markets, so sellers hide scales, which often have additional weights. Every market should have checkweighers, and if in doubt, use them.
It is much easier to protect yourself from deception through observation and responsibility than to later deal with dishonest sellers.
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Today in stores you can increasingly see products with special markings. These marks, as a rule, indicate that we are dealing with environmentally friendly products, and therefore not hazardous to health. Examples of such marks on trade items: “non-GMO”, “free of surfactants, parabens and SLS”, “made from natural raw materials”, “dermatologist approved”, etc. This fact perfectly illustrates the concept of “fair trade”. There is even a separate international holiday dedicated to him - World Fair Trade Day, celebrated by everyone interested in selling and purchasing the “right” goods every spring.
Information about World Fair Trade Day
There is no exact date for celebrating World Fair Trade Day. Each time it falls on a different day, but it always happens in May, namely on the second Saturday of the spring month. In addition, May is called the fair trade period. In 2020, World Fair Trade Day falls on the 9th of May.
It is not known for certain when the holiday appeared. It is organized and controlled by the World Fair Trade Organization. The purpose of this large-scale promotion is to bring to the awareness and awareness of sellers the need and principles of the strategy promoted by the celebration. the main objective world day fair trade - to ensure that manufacturers produce and further sell goods that meet international standards. This holiday is also an excellent opportunity for commercial companies involved in the sale of branded products to demonstrate themselves as fair traders.
World Fair Trade Day is a day for cultivating noble aspirations and condemning antisocial, inhumane actions that many manufacturers have become a habit of. The latter include:
- exorbitantly high prices, exceeding the cost and purchase price of the goods by several, or even tens of times;
- use of child labor (typical of third world countries);
- paying their employees pittance wages at 12 or even 16 hours working day; when working around the clock and on night shifts;
- production of goods in violation of technology and the use of products hazardous to health.
On World Fair Trade Day, organizers hold conferences, discussions, round tables, thematic meetings of businessmen. There are also interesting exhibitions highlighting current problems in the field of economics and trade; exhibitions and seminars.
Historical reference
World Fair Trade Day is a great opportunity to look into history. From time immemorial, the word “trade” has evoked not very pleasant associations in people. In the minds of our ancestors, this term was strongly associated with fraud. The fact that trade could be fair and just was not even thought of in those days - it seemed like something out of the realm of science fiction.
It was only in 1940 that such a concept was not only talked about, but the irrational idea began to be put into practice. A company called “10 thousand villages” appeared on the market, supplying developing countries with handmade goods. These were textile items, embroidered accessories and other attributes, jute products, wicker souvenirs. The prices for these goods were set purely symbolically.
The second impetus for the formation of the fair trade movement occurred 20 years later. It was initiated by hippies who organized a protest against slave labor in production and farms. Following this, the first ethical goods store opened in the UK, where the riot actually took place. It sold products made using various techniques of arts and crafts and crafts.
The shop used a strategy in its work alternative trade. Its operation was based on the principle of “we help by selling.” The store quickly found its customers, and the idea itself turned out to be so popular that similar outlets began to open in other European countries.
The movement itself, called fair trade, arose another two decades later, in the 80s. Thanks to the activities of its participants, mandatory measures such as labeling and certification of goods were introduced into production. Basically, the “Fairtrade” mark was applied to products of various types, meaning:
- firstly, the use of environmentally friendly raw materials in the manufacture of the product;
- secondly, the compliance of working conditions at the enterprise that manufactured the product, international standards;
- thirdly, the absence of chemical emissions into the soil during the production of goods;
- fourthly, manufacturing products without involving minors in the process.
Among other things, the social movement now has its own individual motto: “Fair trade is not begging.”
Basic principles of fair trade
On this unusual holiday, World Fair Trade Day, let's talk about the principles of fair trade.
1. Transparency of the entrepreneur’s actions and the creation of regular reports and his activities. A company that adheres to the principle of fair trade in its work maintains safe, honest relationships with trading partners, and helps small traders develop their business.
2. Establishing a fair price for products. Unlike the capitalist regime, this movement provides for decent wages for participants in the production process and products - the manufacturer himself.
3. Organization of good working conditions. They are required to comply with legislation at various levels and ILO acts and are aimed at ensuring the health safety of people involved in the production process and their moral satisfaction from the functions performed.
4. Protecting nature. This principle is manifested in the fact that raw materials for the manufacture of goods are used from local sources, energy from renewable resources. It should also be noted here that the emission of harmful substances into the atmosphere is minimized and environment during the production process.
5. Provide development opportunities to low-income entrepreneurs. This phrase, in fact, is the key goal of the World Fair Trade Organization. It implies the fight against poverty through the sale of our own goods.
6. Prohibition of use in the production process of free work force and child labor. Anyone should receive a decent income for their participation in the production of environmentally friendly products. Children can also be involved in this process, but only on a voluntary basis and unless the working conditions are harmful to health, do not deprive the child of strength or violate the safety of the child. In addition, minors in this case receive the same amount of money for their work as adults.
7. No discrimination based on gender, religion or race. All people, regardless of anything, have the right to participate in the production of goods. In addition, they are allowed to form trade unions.
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Among the events traditionally organized on this day are exhibitions, seminars, conferences, in which manufacturing companies from different countries world, promoting the principles of fair trade, which must comply with international standards. In addition, these events are aimed at creating a negative public attitude towards slave labor and attracting people's attention to the environmental conditions of the production of goods.
Fair Trade is a social movement designed to defend international standards and public policy regarding labeled and unlabeled products. The focus is on goods exported from developing to developed countries.
Fair trade goods can include foods such as tea, coffee, cocoa, bananas, as well as handicrafts and clothing. The main thing is that they are produced without the use of slave and child labor.
For example, topics in different years there were the words: Fair Trade + Ecology (calling on manufacturers to produce environmentally friendly and safe products), Trade for people: Fair Trade - your world (TRADE FOR PEOPLE - Fair Trade your world).
Detailed description:
(date for 2018) World Fair Trade Day is celebrated annually on the second Saturday of May, and May is considered Fair Trade Month.
Led by the World Fair Trade Organization, the Day allows approximately 350 producer groups and fair trade organizations from 70 countries to commit to fair trade.
Among the events traditionally organized on this day are exhibitions, seminars, conferences, in which manufacturing companies from around the world take part, promoting the principles of fair trade, which must comply with international standards.
In addition, these events are aimed at creating a negative public attitude towards slave labor and attracting people's attention to the environmental conditions of the production of goods. The main thing is that they are produced without the use of slave and child labor
In general, the main initiators of this holiday are the Fair Trade social movement, which advocates fair standards for regulating most aspects international trade. Moreover, they purposefully contrast theirs with generally accepted ones, considering them unfair..
The essence of the movement
If we simplify the situation as much as possible, we get the following picture. The classical market economy does not take into account social, environmental and a number of other aspects in the price formation process.
There is, for example, a huge agro-industrial complex. Due to mass production, a conveyor system, the cheapest possible but not at all environmentally friendly fertilizers and much more, he is able to maintain the price of each individual product at a minimum level, benefiting from quantity. The consumer actively buys, receiving something of average quality, but suitable.
And there is a farmer who monitors the environment, provides jobs, and uses normal fertilizers. And in order to remain “in the black”, he has to raise the price significantly higher than the minimum market price that is set by the already mentioned agro-industrial complex. And consumers are not particularly keen to buy something from him, because it’s expensive.
So, the main idea of fair trade theory is that it is the farmer who is doing the right thing. That products must have a certain minimum price that would allow the farmer to survive without subsidies. And yes, this price can be significantly higher than the market price. And consumers, if they care about social justice, the environment and human rights, must understand and support this. Because it's fair.
For the same reasons, producers from developing countries cannot compete with global corporations- their products will in any case be more expensive and of lower quality compared to similar products from large monopolists. And if there is no profit, how can developing countries develop? But no way. And it's not fair.
That is, in essence, “fair trade” is a type of protectionism, when the consumer is forced to pay more simply in order to take into account the many and varied interests of others.
And what from this?
Fortunately, there is always an alternative. You can buy products with a beautiful “Fair Trade” label, feeling that your money will really help grow your business, improve the environment and compensate for social injustice. Or you can ignore all this and act solely out of considerations of personal need. This is rational, but not in the interests of a civil and socially conscious society.
In any case, it is better to know that every additional dollar spent on a fair trade product will benefit society than to overpay for a dubious “eco” prefix, which does not at all mean that the product is truly environmentally friendly.
But this trend will not reach our country soon. Although, frankly speaking, this would be really beneficial for us, as a developing economy. It would help to compete with Europeans in their markets.
And about all this, only more colorful, verbose and with concrete examples, and are told at numerous conferences and events held by the Fair Trade Organization on this day.
We also think you might be interested in what the world's leading economists are doing in the near future. To tell the truth, these forecasts are not very encouraging.
The 2nd Saturday of May is the day when the whole world rethinks the main principles of fair trade in a philosophical and practical way. Manufacturers and merchants from different countries hold thematic business meetings, exhibitions and conferences. The noble “mission” of the holiday is to promote the principles of fair trade and honest business in accordance with international regulations. The main topics for censure are child labour, slave bondage, inflated prices and disruption of production ecosystems.
At the origins of the holiday
Trade still in ancient times associated with fraud and deceit. It is no coincidence that the patron saint of merchants, Mercury, wore winged sandals in order to quickly hide in case of emergency. He was an ardent champion of swindlers and thieves. It just so happens that the very concept of fair trade has an irrational meaning.
However, in 1940, the beginning of the commercialization of goods from the “fair chain” was laid. The 10 Thousand Villages organization began supplying handmade goods (jute products, embroidery on textiles) to developing countries. The product was more of a symbol confirming the donation.
In the 60s, hippies were “ostracized” by powerful monopoly companies. They opposed hard work in factories and farms. The first store where ethical goods were presented appeared in Britain. The alternative trade store operated on the principle of “we help by selling.” On the counters were dolls, tom-toms, masks and other handicrafts. The shop gained popularity, and similar stores began to open in other European countries.
Fair Trade Movement
In the 1980s, a new social movement called fair trade emerged. All products became subject to mandatory certification and labeling. A common motto was coined: “Fair trade is not aid.” The Fairtrade label is evidence that environmentally friendly raw materials were used in the production of the product, no chemicals were released into the soil, working conditions complied with international standards, and child labor was not involved.
Products with a “fair label” are often more expensive than their analogues, but many consumers consciously prefer this category of products. Labeling allows you to track the entire commodity chain, from the origin of the product, production, delivery, to the act of purchase.
Fair Trade Principles:
creating conditions for small and unprofitable companies to enter the market;
absolute business transparency and simple participation algorithm;
fair price according to location, which covers the built-in cost and development costs;
equality of men and women in the status of movement participants;
humane working conditions.
The main group of goods are export products from third world countries. The register of products includes: bananas, coffee, tea, honey, oranges, cocoa, fruits, vegetables, spices, nuts, wine, etc. Manufacturing companies that adhere to fair trade laws label their products with a single mark.
Manufacturer consolidation advocates for labor, ethical, social and environmental regulatory standards. The organizer of the movement is the World Fair Trade Organization.
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