If we talk about the modern beauty parlor, it began its rapid development in the middle of the 20th century and today has achieved tremendous success. The main goal of a modern beauty parlor is to regulate metabolic processes in the skin and delay the external manifestations of aging as much as possible. Women today can completely change their appearance through the use of electronic devices used in the application of masks and wrinkle smoothing. Epilation has become a daily routine not only for the female part of the population, but also for the male. Firming facial massages using special oils allow you to tighten your facial skin in a couple of weeks. Not to mention the design of eyelashes, lips and eyebrows.
Turning to our beauty salon once, you will remain our regular customer forever. A beauty parlor on Preobrazhenka in the Golden Apple beauty salon is a beauty parlor from the world's leading manufacturers of cosmetic products and top-level professionals.
GUINOT
| Name | Procedure time | Cost, rub. |
|---|---|---|
| HYDRADERMIE Double Ionisation | 60 min. | 4 690 |
| HYDRADERMIE Double lonisation Plus | 90 min. | 5 650 |
| HYDRADERMIE Age Logic | 90 min. | 6 550 |
| HYDRADERMIE Lift | 90 min. | 6 550 |
| HYDRADERMIE Lift Express | 60 min. | 4 200 |
| HYDRADERMIE Lift | 60 min. | 3 600 |
| LIFTOSOME | 60 min. | 4 800 |
| BEAUTY NEUVE peeling | 60 min. | 4 200 |
PHYRIS
HOLY LAND
Anna Lotan
DEMAX
FACIAL MASSAGE
| Classic massage | 45 min. | 1 200 |
| plastic massage | 35 min. | 1 000 |
| Chiroplastic massage | 45 min. | 1 700 |
| Spanish modeling massage | 45 min. | 2 000 |
| Lymphatic drainage massage | 35 min. | 1 000 |
| Cryomassage | 20 minutes. | 800 |
| 45 min. | 2 900 | |
| Myofascial facial massage (Reconstructive) | 60 min. | 3 500 |
| 45 min. | 2 700 | |
| Smas-lifting (Active lifting) | 60 min. | 3 200 |
Kinesiology taping
COMPLEXES
| General care (massage + mask) | 90 min. | 2 700 |
| General care (massage + mask + alginate) | 90 min. | 3 000 |
| Ultrasonic face cleaning | 60 min. | 2 700 |
| Manual face cleaning | 90 min. | 3 400 |
| Complex Face Cleaning (ultrasound + manual) | 120 min. | 3 500 |
| Back cleaning (partial) | 60 min. | 2 700 |
| Back cleaning (full) | 90 min. | 3 500 |
| Face mask according to skin type (in addition) | 20 minutes. | 600 |
| Face mask according to skin type (make-up remover + mask + cream) | 30 minutes. | 800 |
| Face mask according to skin type (make-up remover + peeling + mask + cream) | 45 min. | 1 500 |
| Alginate mask | 30 minutes. | 800 |
| Face mask "Gypsum" (full face) "JANSSEN" | 30 minutes. | 1 800 |
| Face mask "Gypsum" (lower third of the face) "JANSSEN" | 30 minutes. | 990 |
| Paraffin therapy | 20 minutes. | 800 |
| Darsonval | 20 minutes. | 600 |
| brushing | 20 minutes. | 500 |
| Iontophoresis | 30 minutes. | 800 |
| Microcurrents | 30 minutes. | 1 200 |
| Milia Removal (1 pc.) | 15 minutes. | 100 |
| Removal of papillomas (up to 10 pcs.) | 30 minutes. | 100 |
| Removal of papillomas (over 10 pcs.) | 60 min. | 50 |
| Coagulation (spider veins) | 30 minutes. | from 200 |
| Wart Removal | 20 minutes. | 300 |
RENOPHASE
| Peeling RENEWLIFT (Active lifting peeling) | 60 min. | 4 350 |
| Peeling REPROGRAMMATION (Regenerating Peeling) | 60 min. | 3 750 |
| Peeling KERATOREGULATEUR (Sebo-regulating peeling) | 60 min. | 2 990 |
| Peeling Madndeliqu 40 (Anti-inflammatory, sebum-regulating, depigmenting peeling) | 60 min. | 3 250 |
| Peeling + Phototherapy | 120 min. | 5 000 |
Peelings McPEEL
| Almond peeling 40% | 60 min. | 2 000 |
| Milk peeling 50% | 60 min. | 2 500 |
| Salicylic peeling 25% (1 layer) | 60 min. | 1 200 |
| Jessner salicylic peel (1 layer) | 60 min. | 1 200 |
| Glycolic peeling 35% | 60 min. | 2 100 |
| Glycolic peeling 50% | 60 min. | 2 500 |
| yellow peeling | 60 min. | 5 000 |
PEELING BIOREVITALIZANT
| PRX-T33 | 5 000 | |
| FRUIT-PIIL | 2 000 | |
| BIO Re Peel Cl3 | 4 000 | |
NATINUEL
| Name | Procedure time | Cost, rub. |
|---|---|---|
| Global skin rejuvenation based on Mando Ferul - peeling | 60 min. | 3 600 |
| Biostimulating all-weather, universal peeling Poli Soft | 60 min. | 3 400 |
| Treatment for sensitive skin with signs of rosacea | 60 min. | 3 500 |
| Triple action cleansing procedure (Desincrustation + Ultrasound cleaning + Manual), normalizing the hydrolipid layer. | 90 min. | 3 900 |
| REVINOL - intensive rejuvenating regenerating peeling procedure "Gold standard of cosmetology" | 60 min. | 8 500 |
| Bio-stimulating antioxidant professional treatment RX 50 Synergic | 60 min. | 4 200 |
Treatments based on FAT NORMALIZE
Treatments based on NORMALIZE SKIN
DESIGN
| Name | Procedure time | Cost, rub. |
|---|---|---|
| Eyebrow correction | 300 | |
| Eyebrow shape | 400 | |
| Eyebrow coloring | 300 | |
| Eyebrow lightening | 300 | |
| Eyelash coloring | 300 | |
| Eyebrow modeling with henna | 1 200 | |
| Permed eyelashes | 1 500 | |
| Eyelash lamination | 2 500 | |
| Microblading correction | 1 500 | |
| Removal of eyelash extensions | 800 | |
| Ear piercing (children under 7 years old) | 2 000 | |
| Ear piercing | 1 500 | |
| Ear piercing (One ear) | 1 000 | |
| Belly button piercing | 2 000 | |
* The nuances of the cost of the service at the discretion of the master
How to get started on building a business? Explore the main options for how you can open beauty parlor, and choose the most suitable for you.
Buy ready business . You can buy a salon, the work of which has already been established. The advantages of this option are the absence of the need to collect documents and obtain permits for activities, as well as the presence of an established client base. That is, you can open a beauty parlor right away, without wasting time going to various authorities, and you will already have a stable number of clients.
However, there is a risk that the purchased enterprise will turn out to be unprofitable, and then your investments will be meaningless. Therefore, in order not to make a mistake with the choice, before buying a salon, you should contact the specialists and conduct an audit. This will help ensure the legal "purity" of the enterprise.
Rent a ready-made business. This option can be beneficial for a specialist who has education and experience in the beauty industry, and who also wants to start their own business. Rent implies that the tenant receives the right to use the finished beauty room for a fee.
It is much lower than the cost of buying a business, which is undoubtedly important for a novice entrepreneur. However, you will have to pay it monthly.
Start a business from scratch. How to open a beauty salon? To do this, the entrepreneur will have to study “from and to” all the rules and regulations on the basis of which the beauty salon operates, independently develop a list of services and pricing policy, come up with original design premises, purchase equipment and necessary cosmetics.
The advantage of this option is the ability to create a truly unique institution, not like all the others. After all, starting a business from scratch makes it possible to choose the most appropriate name, location, staff, and much more.
Women always want to attract attention, be beautiful and well-groomed. Therefore, many businessmen seek to open a beauty parlor: they understand that their potential clients will spare no expense for good procedures.
Beauty salons are rightfully considered a promising niche for creating a profitable enterprise. But work in this area has its own characteristics, and for a business to be successful, you need to take into account several important points.
Business registration
To start your own business, you need to register an individual entrepreneur or LLC.
Every businessman faces the question: what form of registration will be more profitable in his situation? The solution to this problem depends on several factors, the main of which are the field of activity, the territorial location of the enterprise and the need to hire workers.
This year, serious changes in the legislation regarding individual entrepreneurs and LLCs are not expected. Therefore, we can assume that their ratio in the market will not change significantly.
An entrepreneur who is about to open should understand the main differences between an LLC and an individual entrepreneur:
A responsibility. Registration in the form of a company with limited liability provides more options because individual entrepreneur can only engage in a limited number of activities. At the same time, LLC provides for greater responsibility to the state, increased attention tax office and higher fines. It is also believed that the founder of an LLC, unlike an individual entrepreneur, is not liable for the obligations of the company with all his property. In fact, it all depends on the activities of a particular enterprise. The founder of the LLC can also bear personal responsibility for the debts of the company, at the same time, the responsibility of the individual entrepreneur is not unlimited.
taxes. In terms of taxes, it is somewhat more profitable to open in the form of an individual entrepreneur. This is due to the fact that an individual entrepreneur has the right to a preferential tax regime, which is also called "tax holidays". Also, an LLC cannot apply the patent taxation system, there are restrictions on UTII and USN.
Insurance premiums. If you start a business while registered as an individual entrepreneur, you will have to pay insurance premiums not only for their employees, but also for themselves. Moreover, this will have to be done constantly, regardless of whether the business is profitable, and in general, whether the enterprise is functioning.
Accounting. Accounting LLC is much more difficult. For its correct conduct, a special employee is almost always hired, and in large companies even create departments. Therefore, from the point of view of accounting, IP is somewhat more profitable.
You can read more about how to choose a taxation system in the current article "".
What do you need
It may not be possible for novice businessmen to make a full-fledged beauty salon, since this requires a large start-up capital. In this case, you can start by creating a cosmetology room. This will require less funds, and the entrepreneur will be able to work in his institution.
It is located, as it were, between an elite salon with a large list of services and an ordinary hairdresser. As a rule, health and rejuvenation procedures are carried out in it. Therefore, to open a cosmetology room, one business registration will not be enough, a license is required. Cosmetology is a field of activity that is prohibited to engage in without a license.
You need to be well versed in the intricacies of this area. One way or another, it is worth starting with a business plan that will help to foresee all possible risks. It will reflect the concept of the business, its features, estimated costs, etc.
On the way to opening, you need to do the following:
Step #1. We develop a business plan.
The basis of a business plan is the central task of any enterprise - making a profit. To organize a cosmetology room, which in the future will bring big income, you need to consider everything: hire professional staff, choose a convenient location, properly decorate the hall, develop a strategy for attracting and retaining customers, and much more.
Step #2. Assessing the market situation
How to make a business that would be in demand? It will be a plus if you provide a wide range of various services. To increase the profitability of the establishment will help the location near the hairdresser or fitness room.
Step #3. Analyzing the customer base
To properly position your beauty salon, you need to analyze the potential clientele. Who lives in the area where you are going to make it? What are their needs and income levels? Everything depends on it: starting from the list of services and ending with the pricing policy. So, if the institution is located in a residential area, the emphasis will be on the availability of services, and not on their quality.
Step number 4. We determine the competitiveness of the future business.
Here you need to pay attention to the work of other salons with which you will have to compete, and also think about how yours will compare favorably with them.
Step number 5. Determine the level of the future cabinet
Opening the hall, you need to pay attention Special attention for listing services. They must meet the requirements of potential customers and fit the characteristics of the area. As a rule, beauty salons provide two types of services: image and cosmetology. The first includes the work of a hairdresser, stylist and makeup artist, the second - everything related to improving the condition of the face and body.
It is at this stage that you need to think about whether you need a license. Cosmetology involves procedures, many of which can be classified as medical. To find out if you need a license to open a center, contact the Licensing Bureau specialists.
Step number 6. We select the premises and plan the design.
The requirements imposed by the sanitary and epidemiological station and the fire inspection are quite high. To make a cosmetology room, you will have to seriously work on the premises: install sewerage and heating, make lighting that meets the standards, etc. There is a norm regarding the size: at least 15 m 2 (4.5 m 2 per workplace each specialist). Supervisory authorities will not allow organizing an institution on a smaller area, since there is not enough space for the full provision of services.
The premises are the basis, the correct choice of which largely determines success. It is better to make it in the city center or in a residential area, where it is convenient to get to and where there is a parking place. Often, such establishments are opened on the ground floors of residential buildings, as this provides client base as residents of the surrounding area. A good option is to rent a room in a beauty salon or hairdresser, whose services will complement the procedures. Such cooperation will be beneficial for both a novice businessman and a landlord.
Design also needs to be thought out to the smallest detail. First of all, you need to study SES requirements and fire inspection to the decoration of such establishments. In general, the design can be very diverse. However, light colors are most often used as the basis, creating a pleasant atmosphere.
Step number 7. We select office equipment.
The list of necessary equipment depends on what procedures the masters of the cosmetology room will carry out. However, in any case, you will need a basic set of furniture:
- couch;
- armchair;
- cabinets and shelving;
- table;
- stationary and mobile cabinets;
- shelves.
You will need different equipment for the procedures. List necessary tools and technology can be quite large: each service will need something different.
Buying professional equipment is a serious expense item. However, it is impossible to save on it, since the level of services provided depends on the quality of the tools.
In the question of how to make a cosmetology room, providing the establishment with special tools and consumables (towels, napkins, syringes, etc.) plays an important role. For the procedures, you will need professional cosmetics, which are sold only to specialists. It is important to choose suppliers who will provide the cosmetology room with quality products. When buying, always check for quality certificates.
Step number 7. Choose a program to manage the salon.
Today, there are many opportunities to automate and thus improve work. Oddly enough, in the age of technological breakthrough, very few cosmetologists use these features, while having an easy-to-use program, you can automatically perform most of the administrative functions:
- register clients for procedures in an online format (even at night, when your administrator, for obvious reasons, cannot receive a call)
- connect IP-telephony and SMS-mailings and alerts
- keep track of clients' bonus accounts, set up automatic invitations and thus increase the return of clients
- generate financial statements in a few clicks
- keep records of consumables and disinfectants
Step number 8. Obtaining a license
According to Government Decree No. 291 of April 16, 2012, salon services related to cosmetology are equated to medical ones and require mandatory licensing. Opening without a license can lead to administrative or even criminal liability.
Encyclopedic reference: a beauty parlor is a beauty industry enterprise that differs from a beauty salon in a limited range of services from the field of cosmetology.
Unlike medicine, which can be social, that is, free, cosmetology requires certain financial costs on the part of the client. At the same time, the services of cosmetologists have always been in demand, and now there is a steady upward trend in demand for them. The reason is the eternal desire of women (and in Lately and many men) look young and fresh. Environmental and social conditions have a negative impact on appearance - and cosmetology can "erase" signs of fatigue and even wrinkles. If you want to try your hand at own business, opening a small highly specialized beauty parlor is a good start.
In this article, we will talk about how to open your own beauty parlor and start making money by giving people beauty.
Step by step to a stable income from beauty
Step one: building a concept
When calculating how much it costs to open a beauty parlor, consider different start options. It is not necessary to open from scratch, incurring the time and financial costs of renting a room, purchasing equipment, and purchasing cosmetic products.
First option: purchase a ready-made business - a registered company and an office in an equipped room. When choosing this path, be careful: along with the Cabinet, you can also acquire its damaged reputation.
Second option: franchising, which will save you from the hassle of finding and arranging the supply of materials, creating marketing strategy, promoting your name in the market. The disadvantage of this path is the dependence on the goods, prices and ideology of the franchise seller.
Third option: opening a beauty salon from scratch is the choice of those who prefer to find their own way in business and want to work only for themselves and their reputation.
The room for a beauty parlor must meet a number of requirements: have a separate entrance and an equipped sewerage system, comply with fire safety standards and be spacious enough. For the work of one beautician you need at least 15 m². Experts advise to conclude a lease agreement with subsequent redemption.
The best location for a beauty parlor is near hairdressers, fitness centers, and swimming pools.
step two: we form a legal base
You can open a beauty parlor with the registration of an individual entrepreneur or LLC. If you do not plan to expand, are not going to provide licensed services, but want to open as quickly as possible and calculate taxes according to a simplified scheme, your option is an individual entrepreneur.
Be careful with the list of cosmetic services. Many of them can be classified as medical, which means that a license is required. In order not to be mistaken, before drawing up constituent documents, consult with specialists from the Licensing Bureau.
Step Three: getting ready to open
To open a beauty parlor, it is not necessary to be a cosmetologist, it is important to be able to solve administrative issues, and invite professionals to the staff. There are 2 options for financial settlements: offer the masters a percentage of the cabinet's profit or take rent from them for the use of your premises and equipment.
Please note that in addition to the workplaces of cosmetologists, you need to equip a reception area with a waiting area and utility rooms where washing and ironing of towels will be carried out.
Where to get money?
To open a cosmetic business, you will have to use your own funds - it is difficult to find a partner, banks do not issue targeted loans. You will not receive an answer to the question of whether a beauty parlor is profitable immediately after opening. In the first 1-2 months, even if there is a profit, it is not high. When planning to take out a loan, keep in mind that a small beauty parlor will pay off, on average, in 3 years.
Underwater rocks
Since cosmetology is a rapidly growing business, new offices will open everywhere, creating competition for you. Take care of loyal customers.
Remember that opening a salon "from scratch" is a risky undertaking. Just as a good restaurant needs a chef, so you need a master with a good reputation already at the start.
Summing up
The cosmetic business has good prospects. Despite the rather long payback period, this type of activity is attractive for investment. With the right approach, you can turn it into a stable source of good income.
Do I need a license for a beauty parlor, what permits will be needed for work - the main questions of entrepreneurs who are interested in this business. The answers to them depend on the direction in which it is planned to develop the business.
If the salon will provide only image services (manicure, haircut and hair coloring), then a license is not needed to open it. Another thing is if you plan to diversify the list of services with more complex physiotherapy, medical and caring procedures. In this case, to the question: “Is a license required for a beauty parlor?” the answer will be positive.
How to open a cosmetologist's office: a list of procedures
When opening a beauty parlor, you need to obtain a license for those types of services that are medical. Therefore, it is first desirable to determine the list of services that need a license for a beauty parlor. These include:
- cryomassage and other types of therapeutic massage;
- invasive and anti-cellulite procedures;
- lymphatic drainage and electrolysis;
- callus removal and peeling;
- complex skin care;
- mesotherapy, skin tightening, microdermabrasion, cryodestruction;
- removal of ingrown nails.
Where can I get a license for a beauty parlor?
Having determined that the services are those that require mandatory licensing, entrepreneurs are interested in where to get a license for a beauty parlor. This document is issued by the Ministry of Health. To obtain it, the following documents are required:
- certificate of registration in tax service and constituent documents (for LLC);
- title documents for premises and equipment (lease agreement, certificates and registration certificates for equipment, etc.);
- contract for the maintenance of medical equipment;
- certificates and diplomas on the education of specialists.
To open a beauty parlor, approvals and permits must also be obtained from the SES and fire supervision.
License to open a beauty parlor: requirements for a manager
The owner of the salon must have a special education. If it is not there, then you need to hire a specialist with the education of a dermatocosmetologist and make him a manager or chief physician. In addition to qualification documents, at least five years of work experience in the specialty is required.
License for a cosmetology parlor: staff requirements
Also, the business plan of the beauty parlor includes information about personnel and equipment. In the salon, you can hire specialists who have a specialized education. To confirm their qualifications and experience, the following documents must be submitted to the Ministry of Health: diplomas of education, certificates of primary specialization or basic education, and advanced training.
Documents for equipment
To open a beauty parlor, you will need special equipment. In addition to the license to carry out medical activities documents for the equipment are also required. All equipment and consumables must have registration certificates, certificates or passports. They are obtained from the supplier when purchasing devices. It is also desirable to conclude an agreement with a licensed company for the maintenance of all equipment.
Subtleties legal registration business, project development planning, attracting clients - it is important to be able to solve these and other tasks using up-to-date and accurate information. This knowledge is essential for the successful management entrepreneurial activity. You can get them by becoming a member of the Business Youth training center.
Unlike medical services, cosmetology always requires costs from customers. The services provided by beauty parlors have always been very popular, but nowadays there is a steady trend of increasing demand for them, since environmental conditions in megacities negatively affect the appearance of women, and cosmetologists help to slow down and hide the aging process. It should be noted that more and more regular customers there are also men who also want to look good. Given all this, we can safely say that the opening of a beauty parlor, although it is a highly specialized type of business, is quite promising.
You can open your office "from scratch", under a franchise or purchase a ready-made business. Choosing the latter option, you will need to carefully study all the documentation, reputation among customers and the presence of debts. It is best to start a cosmetology business with a franchise for those who do not want to spend a lot of time developing a marketing strategy, supplying consumables and promoting the market. The disadvantage of this method is the complete dependence on the pricing policy and goods of the franchise seller. For entrepreneurs who want to occupy their niche in the market of cosmetology services and work for their reputation, it is best to start the business from scratch.
room
The profitability of a beauty parlor directly depends on right choice premises. It is worth giving preference to the sleeping areas of the metropolis, they are considered the most profitable. You may well choose: the first floors of residential buildings, areas near mini-markets, premises in shopping malls, as well as premises that are located near beauty salons and fitness centers, but only if such services are not yet provided there.
Remember that the area of the beauty parlor should be at least 60 square meters. m, and one workplace should occupy at least 8 sq. m. It is this area that will be enough to place everything necessary equipment. It is advisable to open an office for 5 jobs, otherwise a queue may form among customers, which will negatively affect the reputation of the salon. In addition, for the normal functioning of the cabinet, it is also necessary to organize: a wardrobe, a utility room, a waiting room and a toilet room.
As soon as you conclude a lease agreement, the premises must be refurbished, and it is advisable to choose materials in light soothing colors so that visitors can relax and tune in the right way. And each workplace must be equipped with a good light source, otherwise the specialist will not be able to provide quality services.
When arranging an office, it is desirable to choose furniture that is well cleaned and washed. Purchase a mobile tool cart, craft table, vanity table, beauty chair, special steam bath chair, screw chair, clean linen cabinet, and washbasins (with hot and cold water). The main equipment is a chair, because almost all procedures are carried out in a lying or sitting position, during which the client should feel comfortable. In addition, special cosmetics and underwear should be used in the work: lotions, hygienic tampons, aprons, masks and tonics. The final set of all necessary funds and equipment is formed based on the requests of the beautician and your personal ambitions.
Legal aspects
Before opening a beauty parlor, it is imperative to obtain a license for those types of services that are medical. These include: cryomassage and other types of therapeutic massage, callus removal and peeling, complex skin care, invasive and anti-cellulite procedures, lymphatic drainage and electrolysis, removal of ingrown nails, as well as mesotherapy, skin tightening, microdermabrasion and cryodestruction.
After identifying services that require mandatory licensing, entrepreneurs need to obtain a license for a beauty parlor. This document is issued by the Ministry of Health. To receive it, you need to prepare the following documents: a contract for the maintenance of medical equipment, a certificate of registration with the tax service and constituent documents, title documents for the premises and equipment (lease agreement, certificates and certificates for equipment), as well as certificates and diplomas of education specialists. Permission to open a beauty parlor must also be obtained from the SES and fire supervision.
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