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How to open your own cosmetology salon. How to open a hardware cosmetology salon? Management. The advantages of cosmetology in the beauty salon "Julie"

If we talk about the modern beauty salon, it began its rapid development in the mid-20th century and today has achieved tremendous success. The main goal of a modern beauty salon is to regulate metabolic processes in the skin and delay the external manifestations of aging as much as possible. Women today can completely change their appearance through the use of electronic devices used to apply masks and smooth out wrinkles. Hair removal has become a commonplace of life not only for the female part of the population, but also for the male population. Firming facial massages using special oils can tighten your facial skin in a couple of weeks. Not to mention the design of eyelashes, lips and eyebrows.

Once you visit our beauty salon, you will remain our regular customer forever. The beauty salon on Preobrazhenka in the Golden Apple beauty salon is a beauty salon from the world's leading manufacturers of cosmetic products and top-level professionals.

GUINOT

Name Procedure time Cost, rub.
HYDRADERMIE Double Ionization 60 min. 4 690
HYDRADERMIE Double lonisation Plus 90 min. 5 650
HYDRADERMIE Age Logic 90 min. 6 550
HYDRADERMIE Lift 90 min. 6 550
HYDRADERMIE Lift Express 60 min. 4 200
HYDRADERMIE Lift Yeux 60 min. 3 600
LIFTOSOME 60 min. 4 800
BEAUTY NEUVE peeling 60 min. 4 200

PHYRIS

HOLY LAND

Anna Lotan

DEMAX

FACE MASSAGE

Classic massage 45 min. 1 200
Plastic massage 35 min. 1 000
Chiroplastic massage 45 min. 1 700
Spanish modeling massage 45 min. 2 000
Lymphatic drainage massage 35 min. 1 000
Cryomassage 20 minutes. 800
45 min. 2 900
Myofascial facial massage (Reconstructive) 60 min. 3 500
45 min. 2 700
Smas-lifting (Active lifting) 60 min. 3 200

Kinesio taping

COMPLEXES

General care (massage + mask) 90 min. 2 700
General care (massage + mask + alginate) 90 min. 3 000
Ultrasonic facial cleansing 60 min. 2 700
Manual facial cleansing 90 min. 3 400
Complex facial cleansing (ultrasound + manual) 120 min. 3 500
Back cleaning (partial) 60 min. 2 700
Back cleaning (full) 90 min. 3 500
Face mask according to skin type (optional) 20 minutes. 600
Face mask according to skin type (makeup remover+mask+cream) 30 min. 800
Face mask according to skin type (makeup remover+peeling+mask+cream) 45 min. 1 500
Alginate mask 30 min. 800
Face mask "Gypsum" (full face) "JANSSEN" 30 min. 1 800
Face mask "Gypsum" (lower third of the face) "JANSSEN" 30 min. 990
Paraffin therapy 20 minutes. 800
Darsonval 20 minutes. 600
Brushing 20 minutes. 500
Iontophoresis 30 min. 800
Microcurrents 30 min. 1 200
Milium removal (1 pc.) 15 minutes. 100
Removal of Papillomas (up to 10 pcs.) 30 min. 100
Removal of Papillomas (over 10 pcs.) 60 min. 50
Coagulation (spider veins) 30 min. from 200
Wart Removal 20 minutes. 300

RENOPHASE

Peeling RENEWLIFT (Active lifting peeling) 60 min. 4 350
Peeling REPROGRAMMATION (Regenerating peeling) 60 min. 3 750
Peeling KERATOREGULATEUR (Seboregulating peeling) 60 min. 2 990
Peeling Madndeliqu 40 (Anti-inflammatory, sebum-regulating, depigmenting peeling) 60 min. 3 250
Peeling + Phototherapy 120 min. 5 000

McPEEL peelings

Almond peeling 40% 60 min. 2 000
Milk peeling 50% 60 min. 2 500
Salicylic peeling 25% (1 layer) 60 min. 1 200
Jessner salicylic peel (1 layer) 60 min. 1 200
Glycolic peeling 35% 60 min. 2 100
Glycolic peeling 50% 60 min. 2 500
Yellow peeling 60 min. 5 000

PEELING BIOREVITALIZANT

PRX-T33 5 000
FRUIT-PIIL 2 000
BIO Re Peel Cl3 4 000

NATINUEL

Name Procedure time Cost, rub.
Global skin rejuvenation based on Mando Ferul peeling 60 min. 3 600
Biostimulating all-season, universal peeling Poli Soft 60 min. 3 400
Treatment for sensitive skin with signs of rosacea 60 min. 3 500
A triple-action cleansing procedure (Disincrustation + Ultrasonic cleaning + Manual), normalizing the hydrolipid layer. 90 min. 3 900
REVINOL - intensive anti-aging regenerating peeling procedure "Gold standard of cosmetology" 60 min. 8 500
Biostimulating antioxidant professional treatment RX 50 Synergic 60 min. 4 200

Procedures based on the drug FAT NORMALIZE

Procedures based on the drug NORMALIZE SKIN

DESIGN

Name Procedure time Cost, rub.
Eyebrow correction 300
Eyebrow shape 400
Eyebrow tinting 300
Eyebrow lightening 300
Eyelash tinting 300
Eyebrow modeling with henna 1 200
Eyelash perm 1 500
Lamination of eyelashes 2 500
Microblading correction 1 500
Removing eyelash extensions 800
Ear piercing (children under 7 years old) 2 000
Ear piercing 1 500
Ear piercing (One ear) 1 000
Belly button piercing 2 000

* The nuances of the cost of the service are at the discretion of the master

Where to start creating a business? Explore the main options for how to open beauty salon, and choose the one that suits you best.

Buy ready business . You can purchase a salon that is already operating. The advantages of this option are the absence of the need to collect documents and obtain permits for activities, as well as the presence of an established client base. That is, you can open a cosmetology office right away, without wasting time going through all sorts of authorities, and you will already have a stable number of clients.

However, there is a risk that the purchased enterprise will turn out to be unprofitable, and then your investment will be meaningless. Therefore, in order not to make a mistake with your choice, before purchasing a salon, you should contact specialists and conduct an audit. This will help ensure the legal “purity” of the enterprise.

Rent a ready-made business. This option may be beneficial for a specialist who has education and experience in the beauty field, and also wants to start his own business. Renting implies that the tenant receives the right to use a ready-made cosmetology room for a fee.

It is much lower than the cost of buying a business, which is undoubtedly important for a beginning entrepreneur. However, you will have to pay it monthly.

Start a business from scratch. How to open a cosmetology salon? To do this, the entrepreneur will have to study “inside and out” all the norms and rules on the basis of which the beauty salon operates, independently develop a list of services and pricing policy, come up with original design premises, purchase equipment and necessary cosmetics.

The advantage of this option is the opportunity to create a truly unique establishment, unlike all the others. After all, starting a business from scratch makes it possible to choose the most suitable name, location, staff, and much more.

Women always want to attract attention, to be beautiful and well-groomed. Therefore, many businessmen strive to open a cosmetology office: they understand that their potential clients will not spare money for good procedures.

Beauty salons are rightfully considered a promising niche for creating a profitable enterprise. But work in this area has its own characteristics, and in order for the business to be successful, several important points need to be taken into account.

Business registration

To start your own business, you need to register an individual entrepreneur or LLC.

Every businessman faces the question: which form of registration will be more profitable in his situation? The solution to this problem depends on several factors, the main of which are the field of activity, the territorial location of the enterprise and the need to hire workers.

This year, no major changes in legislation regarding individual entrepreneurs and LLCs are expected. Therefore, we can assume that their ratio on the market will not change significantly.

An entrepreneur who is about to open must understand the main differences between an LLC and an individual entrepreneur:

Responsibility. Registration in the form of a company with limited liability provides more opportunities because individual entrepreneur can engage in only a limited number of activities. At the same time, LLC provides for greater responsibility to the state, increased attention tax office and higher fines. It is also believed that the founder of an LLC, unlike an individual entrepreneur, is not liable for the company’s obligations with all his property. In fact, everything depends on the activities of a particular enterprise. The founder of an LLC may also be personally liable for the company’s debts, but at the same time, the liability of an individual entrepreneur is not unlimited.

Taxes. From a tax point of view, it is somewhat more profitable to open as an individual entrepreneur. This is due to the fact that an individual entrepreneur has the right to a preferential tax regime, which is also called “tax holidays”. Also, an LLC cannot apply the patent taxation system; there are restrictions on UTII and the simplified tax system.

Insurance premiums. If you start a business while registered as an individual entrepreneur, you will have to pay insurance premiums not only for your employees, but also for yourself. Moreover, this will have to be done constantly, regardless of whether the business is profitable, and whether the enterprise is functioning in general.

Accounting. Accounting LLC is much more complicated. To conduct it correctly, a special employee is almost always hired, and in large companies They even create departments. Therefore, from an accounting point of view, individual entrepreneurs are somewhat more profitable.

You can read more about how to choose a taxation system in the current article "".

What do you need

Beginning businessmen may not be able to create a full-fledged beauty salon, since this requires a large start-up capital. In this case, you can start by creating a cosmetology room. This will require less funds, and the entrepreneur will be able to work in his establishment himself.

It is located between an elite salon with a large list of services and an ordinary hairdresser. As a rule, healing and rejuvenating procedures are carried out there. Therefore, to open a cosmetology salon, business registration alone will not be enough; a license will be required. Cosmetology is a field of activity that is prohibited to engage in without a license.

It is necessary to have a good understanding of the intricacies of this area. One way or another, it’s worth starting by drawing up a business plan that will help foresee all possible risks. It will reflect the concept of the business, its features, expected expenses, etc.

On the way to opening up, you need to do the following:

Step #1. We are developing a business plan.

The basis of a business plan is the central task of any enterprise - making a profit. To organize a cosmetology salon, which in the future will bring big income, you need to take everything into account: hire professional employees, choose a convenient location, properly decorate the hall, develop a strategy for attracting and retaining clients, and much more.

Step #2. We assess the market situation

How to create a business that is in demand? It will be a plus if you provide a wide range of different services. A location close to a hairdresser or fitness room will help increase the profitability of the establishment.

Step #3. Analyzing the client base

To properly position your beauty salon, you need to analyze your potential clientele. Who lives in the area where you are going to make it? What are their needs and income levels? Everything depends on this: from the list of services to the pricing policy. So, if the establishment is located in a residential area, the emphasis will be on the availability of services, and not on their quality.

Step #4. We determine the competitiveness of the future business.

Here you need to pay attention to the work of other salons with which you will have to compete, and also think about how yours will compare favorably with them.

Step #5. Determining the level of the future office

When opening the hall, you need to pay attention Special attention to compile a list of services. They must meet the requirements of potential clients and correspond to the characteristics of the area. As a rule, beauty salons provide two types of services: image and cosmetology. The first includes the work of a hairdresser, stylist and makeup artist, the second - everything related to improving the condition of the face and body.

It is at this stage that you need to think about whether you need a license. Cosmetology involves performing procedures, many of which can be classified as medical. You can find out whether you need a license to open a center from the specialists of the Licensing Bureau.

Step #6. We select the premises and plan the design.

The requirements set by the sanitary and epidemiological station and the fire inspectorate are quite high. To make a cosmetology room, you will have to seriously work on the premises: install sewerage and heating, make lighting that meets the standards, etc. There is also a standard regarding size: at least 15 m2 (4.5 m2 per workplace each specialist). Supervisory authorities will not allow organizing an establishment in a smaller area, since there will not be enough space there to fully provide services.

The premises are the basis, the correct choice of which largely determines success. It is better to do it in the city center or in a residential area, where it is convenient to get to and where there is a parking space. Often such establishments are opened on the first floors of residential buildings, since this provides client base in the form of residents of the nearby area. A good option is to rent space in a beauty salon or hairdresser, the services of which will complement the procedures. Such cooperation will be beneficial both for a novice businessman and for the landlord.

The design also needs to be thought through to the smallest detail. First of all, you need to study SES requirements and the fire inspectorate for the finishing of such establishments. In general, the design can be very diverse. However, light colors are most often used as a basis, creating a pleasant atmosphere.

Step #7. We select cabinet equipment.

The list of necessary equipment depends on what procedures will be carried out by the cosmetology salon masters. However, in any case, you will need a basic set of furniture:

  • couch;
  • armchair;
  • cabinets and racks;
  • table;
  • stationary and mobile cabinets;
  • shelves.

You will need various equipment to carry out the procedures. List necessary tools and the equipment can be quite large: each service will need something different.

Purchasing professional equipment is a serious expense item. However, you cannot save on it, since the level of services provided depends on the quality of the tools.

In the question of how to set up a cosmetology salon, a big role is played by providing the establishment with special means and consumables (towels, napkins, syringes, etc.). To carry out the procedures, you will need professional cosmetics, which are sold only to specialists. It is important to select suppliers who will provide the beauty salon with quality products. When purchasing, always check for quality certificates.

Step #7. Selecting a program for managing the salon.

Today there are many opportunities to automate and thus improve work. Oddly enough, in the age of technological breakthrough, very few cosmetologists use these capabilities, while having an easy-to-manage program, you can automatic mode Perform most administrative functions:

  • register clients for procedures online (even at night, when your administrator, for obvious reasons, cannot take a call)
  • connect IP telephony and SMS mailings and alerts
  • monitor customer bonus accounts, set up automatic invitations and thus increase customer return
  • generate financial statements in a few clicks
  • keep records of consumables and disinfectants

Step #8. Obtaining a license

According to Government Decree No. 291 of April 16, 2012, salon services related to cosmetology are equal to medical services and require mandatory licensing. If you open without a license, this can lead to administrative or even criminal liability.

Encyclopedic reference: a beauty salon is a beauty industry enterprise that differs from a beauty salon in its limited range of services in the field of cosmetology.

Unlike medicine, which can be social, that is, free, cosmetology requires certain financial costs on the part of the client. At the same time, the services of cosmetologists have always been in demand, and currently there is a steady upward trend in demand for them. The reason is the eternal desire of women (and in Lately and many men) look young and fresh. Environmental and social conditions have a negative impact on appearance - and cosmetology can “erase” signs of fatigue and even wrinkles. If you want to try your hand at own business, opening a small, highly specialized cosmetology salon is a good start.

In this article we will talk about how to open your own beauty salon and start making money by giving people beauty.

Step by step to a stable income from beauty

Step one: building a concept

When calculating how much it costs to open a beauty salon, consider different starting options. It is not necessary to open from scratch, incurring time and financial costs for renting premises, purchasing equipment, and purchasing cosmetic products.

First option: purchase a ready-made business - a registered company and an office in an equipped room. When choosing this path, be careful: along with the office, you can also acquire its damaged reputation.

Second option: franchising, which will save you from the hassle of finding and arranging supplies of materials, creating marketing strategy, promoting your name in the market. The disadvantage of this path is the dependence on the products, prices and ideology of the franchise seller.

Third option: opening a beauty salon from scratch is the choice of those who prefer to find their own path in business and want to work only for themselves and their reputation.

The premises for a beauty salon must meet a number of requirements: have a separate entrance and an equipped sewage system, comply with fire safety standards and be sufficiently spacious. One cosmetologist needs at least 15 square meters to work. Experts advise concluding a lease agreement with subsequent purchase.

The best location for a beauty salon is next to hairdressers, fitness centers, and swimming pools.

Step two: we form a legal basis

You can open a beauty salon if you are registered as an individual entrepreneur or LLC. If you do not plan to expand, do not intend to provide licensed services, but want to open as quickly as possible and calculate taxes according to a simplified scheme, your option is an individual entrepreneur.

Be careful with the list of cosmetic services. Many of them can be classified as medical, which means a license will be required. To avoid mistakes, before drawing up constituent documents, consult with specialists from the Licensing Bureau.

Step three: getting ready for opening

To open a beauty salon, you don’t have to be a cosmetologist; it is important to be able to solve administrative issues and invite professionals to join your staff. There are 2 options for financial settlements: offer the craftsmen a percentage of the office’s profits or charge them a rent for the use of your premises and equipment.

Please note that in addition to the cosmetologists’ workplaces, you need to arrange a reception area with a waiting corner and utility rooms where towels will be washed and ironed.

Where can I get money?

To open a cosmetics business, you will have to use your own funds - it is difficult to find a partner, banks do not issue targeted loans. You will not get an answer to the question of whether a beauty salon is profitable immediately after opening. In the first 1–2 months, even if there is a profit, it will be low. When planning to take out a loan, keep in mind that a small beauty salon will pay for itself in an average of 3 years.

Underwater rocks

Since cosmetology is a rapidly growing business, new offices will open everywhere, creating competition for you. Take care of your regular customers.

Remember that opening a salon from scratch is a risky undertaking. Just as a good restaurant needs a chef, you also need a chef with a good reputation at the start.

Let's sum it up

The cosmetology business has good prospects. Despite the rather long payback period, this type of activity is attractive for investment. With the right approach, you can turn it into a stable source of good income.

Do you need a license for a cosmetology salon, what permits are needed to operate - these are the main questions for entrepreneurs who are interested in this business. The answers to them depend on the direction in which the business is planned to develop.

If the salon provides only image services (manicure, haircut and hair coloring), then a license is not required to open it. It’s another matter if you plan to diversify the list of services with more complex physiotherapeutic, medical and caring procedures. In this case, to the question: “Do you need a license for a cosmetology salon?” the answer will be yes.

How to open a cosmetologist's office: list of procedures

When opening a cosmetology office, you need to obtain a license for those types of services that are classified as medical. Therefore, it is first advisable to determine the list of services that require a license for a cosmetology salon. These include:

  • cryomassage and other types of therapeutic massage;
  • invasive and anti-cellulite procedures;
  • lymphatic drainage and electrolysis;
  • callus removal and peeling;
  • comprehensive skin care;
  • mesotherapy, skin tightening, microdermabrasion, cryodestruction;
  • removal of ingrown nails.

Where can I get a license for a cosmetology salon?

Having determined that the services are those that require mandatory licensing, entrepreneurs are interested in where to obtain a license for a beauty salon. This document is issued by the Ministry of Health. To obtain it, the following documents are required:

  • certificate of registration in tax service and constituent documents (for LLC);
  • title documents for premises and equipment (lease agreement, certificates and registration certificates for equipment, etc.);
  • contract for the maintenance of medical equipment;
  • certificates and diplomas of specialist education.

To open a cosmetology salon, approvals and permits must also be obtained from the SES and fire inspection.

License to open a cosmetology salon: requirements for the manager

The salon owner must have special education. If it is not there, then you need to hire a specialist with education as a dermatocosmetologist and make him a manager or chief physician. In addition to qualification documents, at least five years of work experience in the specialty is required.

License for a cosmetology salon: requirements for personnel

The business plan for a cosmetology salon also includes information about personnel and equipment. The salon can hire specialists who have specialized education. To confirm their qualifications and experience, it is necessary to submit the following documents to the Ministry of Health: diplomas of education, certificates of primary specialization or basic education, and advanced training.

Documents for equipment

To open a cosmetology salon, you will need special equipment. In addition to the license to carry out medical activities, documents for the equipment are also required. All equipment and consumables must have registration certificates, certificates or passports. They are obtained from the supplier when purchasing devices. It is also advisable to enter into an agreement with a licensed company for the maintenance of all equipment.

Subtleties legal registration business, planning project development, attracting clients - it is important to be able to solve these and other tasks using up-to-date and accurate information. This knowledge is necessary for successful management entrepreneurial activity. You can get them by becoming a member of the Business Youth training center.

Unlike medical services, cosmetology always requires expenses from clients. The services provided by cosmetology salons have always been extremely popular, but nowadays there is a steady trend of increasing demand for them, since environmental conditions in megacities negatively affect the appearance of women, and cosmetologists help slow down and hide the aging process. It is worth noting that increasingly regular customers Men who also want to look good also become. Taking all this into account, we can safely say that opening a beauty salon, although it is a highly specialized type of business, is quite promising.

You can open your account from scratch, as a franchise, or purchase an already existing business. By choosing the latter option, you will need to carefully study all the documentation, reputation among clients and the presence of debts. As a franchise, it is best to start a cosmetology business for those who do not want to devote a lot of time to developing a marketing strategy, supplying consumables and promoting in the market. The disadvantage of this method is the complete dependence on the pricing policy and products of the franchise seller. Entrepreneurs who want to carve out a niche in the cosmetology services market and build on their reputation are best off starting a business from scratch.

Room

The profitability of a cosmetology salon directly depends on the right choice premises. It is worth giving preference to residential areas of the metropolis, they are considered the most profitable. You can easily choose: the first floors of residential buildings, areas of mini-markets nearby, premises in shopping centers, as well as premises that are located near beauty salons and fitness centers, but only if such services are not already provided there.

Remember that the area of ​​the beauty salon must be at least 60 square meters. m, and one workplace should occupy at least 8 square meters. m. This area will be enough to accommodate everything necessary equipment. It is advisable to open an office with 5 workplaces, otherwise a queue may form among clients, which will negatively affect the salon’s reputation. In addition, for the normal functioning of the office, you should also organize: a wardrobe, a utility room, a waiting room and a toilet room.

As soon as you enter into a lease agreement, the premises must be renovated, and it is advisable to choose materials in light, soothing colors so that visitors can relax and tune in to the desired mood. And each workplace must be equipped with a good light source, otherwise the specialist will not be able to provide high-quality services.

When arranging an office, it is advisable to choose furniture that is easy to clean and wash. Invest in a mobile tool cart, craftsman's table, vanity table, vanity chair, steam bath chair, screw chair, clean linen closet, and vanity sinks (with hot and cold water). The main equipment is a chair, because almost all procedures are carried out in a lying or sitting position, and the client must feel comfortable during them. In addition, special cosmetics and underwear should be used during work: lotions, sanitary tampons, aprons, masks and tonics. The final set of all necessary funds and equipment is formed based on the requests of the cosmetologist and your personal ambitions.

Legal aspects

Before opening a beauty salon, you must obtain a license for those types of services that are classified as medical. These include: cryomassage and other types of therapeutic massage, callus removal and peeling, comprehensive skin care, invasive and anti-cellulite procedures, lymphatic drainage and electrolysis, removal of ingrown nails, as well as mesotherapy, skin tightening, microdermabrasion and cryodestruction.

After identifying the services that require mandatory licensing, entrepreneurs need to obtain a license for a cosmetology salon. This document is issued by the Ministry of Health. To receive it, you need to prepare the following documents: a contract for the maintenance of medical equipment, a certificate of registration with the tax service and constituent documents, title documents for premises and equipment (lease agreement, certificates and certificates for equipment), as well as certificates and diplomas of education specialists. Permission to open a cosmetology salon must also be obtained from the SES and fire department.

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