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Curtain business: where to start and how to succeed. Sewing curtains to order - how to open your own salon? What you need to start a curtain sewing business

The time for “curtains on a string” is gone forever, and today we are very picky about the design of curtains. After all, the focus is no longer on their direct function (protection from sunlight), but on their ability to give the interior a special chic and charm or act as a style accent. Thus, sewing curtains is a business today that is in demand and quite profitable. Increasingly, curtain designs are offered by firms involved in interior design in general. But if you decide to open your own business sewing curtains, rest assured that by properly organizing the process, you will be provided with work.

To organize a curtain sewing business, you need a sewing workshop and a salon that displays fabric catalogs and finished products. Very often, companies specializing in sewing curtains simultaneously sell related products: cornices, fabrics, various accessories for curtains.

Sewing factory

The first thing you have to do is find suitable premises. Don’t be alarmed, it just sounds like a loud “sewing workshop”. In fact, the area you will need is not that large.

We calculate according to the formula: 7 square meters for one seamstress and 5 meters for each new employee.

Thus, at the initial stage, your workshop can be located on an area of ​​30 square meters. You will also need professional equipment for sewing curtains. You will need a professional sewing machine, overlocker, blind hem machine, iron, cutting table, ironing table. The cost of equipment directly depends on its class and brand, and if you are not ready to pay a lot of money, at first you can work on used equipment, since it is very wear-resistant. In the future, if necessary, you can buy additional equipment, for example, for shrinking fabrics or laying lambrequins.

So, what is the price?

You can buy a sewing machine for 10,000 rubles, an overlocker for 50-60 thousand, a machine for blind seams will cost 30 thousand. But if you consider that each client will leave at least 15 thousand in your salon, it is easy to calculate that in just six months the money spent on equipment will be returned, and in abundance.

You will also need professional seamstresses and a cutter. After all, the quality of the final result directly depends on their skills and abilities. And if the finished curtains do not match the picture proposed by the designer, the image will be lost and you will not see any income.

Opening a showroom

Your next step is to open a showroom store, and it is not needed for image. Or rather, not only for image. An ordinary apartment may be suitable for displaying samples of your products, and the more rooms, niches, openings and other elements it has, the more room for your designer’s imagination - all this will be draped and decorated with curtains of different styles. And the more choice, the greater the chances that you will find your client. Your customer will not be satisfied with ordinary curtains; the main thing for him is exclusivity, quality, and style. Therefore, the salon must work at 100% and demonstrate everything that you have to offer.

But if there is no money for a real showroom, you can make a virtual one . To do this, you will need to create your own website (fortunately, there are a lot of companies doing this now), where there will be a colorful catalog of ready-made designs and materials used. In any case, it is necessary to draw up business plan sewing curtains For the first time, this will be enough for you. However, we should not forget that many people like to see it “live” and touch it. This means that in the future the opening of a salon is inevitable.

The subtleties of the business of sewing curtains

An important stage is the process of developing a client base. Here you will have to use all possible means: raise all your connections in the world of designers and architects, visit and even participate in specialized exhibitions, use advertising and even our usual “word of mouth”: if one client likes it, he will bring new ones. This way you will gradually gain fame, and if you maintain the quality of tailoring at the required level, there will be no end to customers.

What other nuances are there in a business plan for sewing curtains? It is clear that you will only purchase fabrics from wholesalers or large manufacturers. All necessary fittings (cornices, brackets, etc.) are purchased from catalogs from well-known manufacturers in their segment; the economy option is available in regular construction supermarkets. Another important rule: both fabrics and accessories must be purchased only for a specific order, let the client pay, but not you! Otherwise, you can quickly go broke.

Allies or enemies?

Although blinds are not in great demand among Russian consumers (they are often associated with boring, dusty stripes on office windows), you can find good allies in companies specializing in their production. Any experienced sales specialist will be able to convince the client that in addition to curtains, he will also need blinds for his windows. And that's almost true. Firstly, blinds will save expensive fabrics from fading. Secondly, blinds can play on contrast or harmony with curtains, thereby helping to create a complex composition. Or they can simply be a color accent in the overall style of the room. Thus, you help sellers of blinds, and they, in turn, advertise you to their customers. This is such mutually beneficial cooperation.

This, of course, is an approximate plan of your actions on the way to successful business for sewing curtains. Various options are possible. For example, you can focus on organizing a sewing workshop. Your task is to equip the workshop with the necessary equipment, high-quality seamstresses and cutters, and properly organize the work process. You won't be bothered by picky clients, and your task will be reduced to one thing - fulfilling orders based on ready-made sketches. You can even do without a sewing workshop, in which case you will only need home-based seamstresses.

Another scenario is that you are looking for a client, the designer comes up with a unique curtain design for him, and the sewing work itself is transferred to third-party specialists. Here the designer plays the main role. He will be both a measurer and a sales manager. But what you should do is open an exhibition salon.

The time for string curtains has gone forever, and today everyone is very picky about the design of such an element as curtains. Now the main thing is not their direct function of protecting from sunlight, but their ability to make the interior attractive and charming or to become a certain style accent. It turns out that sewing curtains for this moment is a fairly popular business that brings high profits.

Firms that offer design services in general have increasingly begun to offer the production and decoration of curtains. However, if you decide to independently open a company providing such services, then you should know that a properly drawn up business plan for a curtain salon, as well as a responsible approach to this matter, will allow you to achieve excellent results. It is worth understanding all the nuances of this matter.

Basic moments

A business plan for a curtain salon should include a sewing workshop and a salon in which you can present various categories of fabrics, as well as finished products. Quite often, companies that sew curtains also sell related products, namely: fabrics, curtain rods, and all kinds of accessories for curtains.

Naturally, you will need a special room in which the whole process will take place. Sewing curtains will not require you to have huge areas. Here everything is calculated according to a simple formula: each seamstress requires 7 square meters of space, and each worker of other qualifications requires 5 meters.

It turns out that at the initial stage, your curtain sewing workshop will be able to fit into a room with an area of ​​30 square meters. In addition, you will need to purchase professional equipment. You will need an overlocker, a professional sewing machine, a machine for blind seams, a cutting table, an iron, and an ironing table.

All this will cost you quite a considerable amount, but if you are not ready to pay a lot of money right away, then you can purchase used devices, since the degree of wear resistance of such units is quite high. If necessary, you can then purchase additional equipment, for example, for laying lambrequins or shrinking fabric.

Price issue

So, we can say that before opening a curtain sewing studio, you need to decide how much all the necessary equipment will cost. A sewing machine can cost from $300, an overlocker will cost $1,800-$2,000, and a blind hem machine will cost around $1,000. Of course, this is quite a lot. However, it is worth considering how much it costs to sew curtains. Each client will leave at least $500 in your salon. Thanks to this, we can say that after 6-7 months all the money spent on equipment may well come back, and even in excess.

Staff

You must understand that if you yourself do not have a sufficient set of knowledge and skills to work independently, you will need to hire professional cutters and seamstresses. The quality of the finished products depends entirely on their skills. It is very important that the finished result matches the picture proposed by the designer. Otherwise, customers will be unhappy, and you will not see the desired profit.

Store opening

A business plan for a curtain salon must necessarily include opening a store, which is necessary not only for image. A display of samples of your products can be organized even in an apartment, and the more rooms, openings, niches and other elements, the more space for design imagination - all this will be removed and draped with curtains of different styles.

And the more choice the client is given, the higher the chances of finding his client. The customer will not be satisfied with traditional curtains, but will appreciate the quality, exclusivity and style. Therefore, the salon must work 100% and demonstrate absolutely everything that you can offer.

Virtual salon - an alternative to the real one if you lack funds

If you have drawn up a business plan for a curtain salon, and at the same time you understand that your initial financial capabilities do not allow you to organize a showroom, then you can make it virtual. To do this, you will need to create your own website, on which you will place a colorful catalog of the materials used and design options. For the first time this will be enough. And when sewing curtains begins to bring you tangible profits, you will organize a salon where potential customers will be able to see everything in person.

Subtleties and nuances of business

A fairly important stage is the process of developing a customer base. Here you must attract all the means that are only available to you: intensify your connections in the world of architects and designers, visit specialized exhibitions and take part in them, use word of mouth and advertising. Thanks to all this, you will gradually become more and more famous, and if you maintain the quality of tailoring at the required level, you will not feel any shortage of clients.

There are some other nuances associated with this business. It is clear that you will purchase fabrics exclusively from large manufacturers or wholesalers. All the fittings needed for work in the form of brackets, cornices and other things will be purchased from the catalogs of well-known manufacturers in this segment, and the economy version can be bought in construction supermarkets.

Another important point is the following: all fabrics and accessories should be purchased exclusively for a specific order. Let the client pay, not you, otherwise you can go broke. If you are interested in what to call a curtain salon, then it is worth saying that the name should be attractive, but not banal. You should study what names the residents of your locality like. You can even conduct a survey among your friends.

Related products

Although blinds are not in great demand among Russian consumers, as they are usually associated with dusty streaks that can be seen on office windows, you can find allies in companies specializing in their production.

Any experienced sales specialist will be able to convince the client that he needs not only curtains that perform decorative and functional roles, but also blinds that can save expensive fabrics from fading. In addition, blinds can play on contrasts with curtains, which will allow you to create a rather complex composition.

Or you can simply make them a color accent in the overall style. This way you will help blinds sellers, and in return they will recommend you to their clients. This cooperation will be mutually beneficial. You may also be interested in the production of roller blinds, in which case you will cover an even larger market segment.

Alternative business organization options

Of course, the action plan outlined above is approximate for achieving results in the business described. Various options are possible. For example, you can focus on organizing an exclusively sewing workshop. Here you will be faced with the task of assembling it necessary equipment, hiring high-class cutters and seamstresses, as well as proper organization of the work process. You will not have to deal with picky clients; your task will only be to fulfill orders based on ready-made sketches. It is quite possible to do without a sewing workshop, and simply hire several seamstresses.

Another option is this: you will look for clients, the designer will create for them unique sketches of future curtains, and the direct work of sewing the products can be transferred to the shoulders of third-party specialists whom you will attract to complete each order.

This option is suitable for a business at the opening stage, while there are not too many clients, and then you can organize your own workshop. Here the main role is assigned to the designer. It is on his shoulders that the responsibilities of the measurer, as well as the sales manager, will fall. And you will need to open an exhibition salon where all the samples will be presented.

Results

It is also worth mentioning the optimal place to open a salon. It makes sense to organize it where there are stores selling building materials, furniture, as well as other goods related to renovation and interior design. In this case, you will involve the client as one of the important links in creating a unique style for his home. And being located next to other important stores guarantees you a large influx of visitors, 20% of which will definitely become your clients.

It is important to choose a suitable organizational and legal form - it can be an individual enterprise or LLC. It is better to go with the first option, as it will be easier for you to register and you will need fewer documents.

Summary

A business plan for sewing curtains sets out the basic principles for establishing your business in this market segment, taking into account in-depth analysis and calculation of the organization’s budget, financial and investment indicators.

Prerequisites for the development of the document: the salon will be engaged in sewing curtains to order and for sale, as well as selling fabrics and related products. The estimated sales volume will be about 15 million rubles.

Payback period is about 2 – 3 years.

Contents of a business plan for sewing curtains:

  1. Summary.
  2. Marketing analysis market environment.
  3. Search for sources of financing.
  4. Strategy for working with clients, determining planned revenue.
  5. Organizational matters.
  6. Production strategy.
  7. Operational analysis.
  8. Description of risk factors.
  9. Determination and analysis of performance indicators.
  10. Conclusions.

For what purposes do you need a business plan?

  1. To form a clear strategy for organizing a curtain sewing salon and to develop a concept for future activities.
  2. To make timely management decisions.
  3. To obtain the required financing.
  4. To encourage employees to complete the tasks stated in the document.

Example of a business plan for sewing curtains

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Standard business plan

Extended business plan for sewing curtains with a complete business analysis and financial plan for 5 years

Detailed financial model for sewing curtains

  • Break-even point calculation
  • Analysis of profit and profitability by individual business areas and products
  • Analysis of risks and business safety margin by sales volume, cost and credit load
  • Sales forecast quarterly for 5 years
  • Quarterly cost forecast for 5 years
  • Calculation of conditions for obtaining and repaying a loan
  • Break-even point calculation
  • Movement Report Money quarterly for 5 years
  • Analysis of financial and investment indicators

Adjustment of the business plan to your numbers by our analysts within 5 working days

Business plan volume: 30 pages. Business plan volume: 80 pages. Business plan volume: 80 pages.

10,000 rub.

20,000 rub.

39,000 rub.

This kit is ideal for those who need a business plan to obtain a loan or attract investment.

Description

The extended business plan includes a financial model for sewing curtains in Excel format.

The business plan was developed taking into account the practice of evaluating projects in Russian banks, as well as taking into account the requirements of investors and funds for supporting entrepreneurship in the Russian Federation. It will allow you to justify management decisions about investing in the creation and development of curtain sewing, predict it financial results and assess risks.

A full description of the business plan can be downloaded from the link:

Content

To view the content, download the file:

Tables and graphs

To see the list of tables, graphs and diagrams, look at the file:

Payment and delivery

You can pay in the following ways:

  • Bank cards(Russia)
  • Electronic money
  • Terminals and communication salons
  • Money transfers
  • Bank cards (International)

Submitting a business plan and financial model:

Dispatch is carried out within 24 hours after payment to your email address.

Business organization

Curtains are an invariable attribute of the interior of any apartment, house or even office. In this regard, the demand for sewing services will always be at a high level. Whether you will work in the market of exclusive offers or direct your activities to the mass consumption segment depends on specific conditions and circumstances. In any case, to organize a curtain sewing business, you will need a business plan.

What to do to start a business?

  1. Analyze the market environment.
  2. Raise funds for financing.
  3. Organize the work of searching for premises, renting or purchasing them.
  4. Purchase equipment and furniture for the office, organize a client area.
  5. Attract staff.
  6. Launch advertising campaign.
  7. Begin.

The salon premises should be located in a place convenient for clients to visit the relevant target audience. It should have two zones: for receiving clients and a sewing workshop. To increase the profitability of activities, in addition to sewing curtains and selling fabric for them, salons sell cornices, curtains, and other accessories.

Market analysis and description of the curtain sewing project

The economic crisis characterizing the current situation in the country has led to a decrease in population activity in terms of consumption. Accordingly, demand has decreased in the analyzed industry. Experts believe that by 2019–2020, the market for the sale of residential apartments and houses will return to pre-crisis values, which means that interest in the segment under discussion will also increase.

Produced goods/services

Fabric for curtains, sewing services, related accessories.

Potential clients

Individuals and legal entities.

Figures for organizing a curtain sewing salon with calculations are presented below in a sample business plan.

Financial part of a business plan for sewing curtains

Investments:

AttachmentsTime frame, in monthsAmount, thousand rubles

Registration of an organization, paperwork

Design work

Rent of premises (first 3 months)

Providing communications (electricity, water supply, etc.)

Carrying out finishing work

Equipment purchase

Purchasing furniture

Purchase of fabrics, accessories for sale

Other costs

An example of a business plan for sewing curtains suggests that investments in the business will amount to about 8 - 15 million rubles.

Income:

Source of income

Approximate price (average), rub. for 1 meter

Sales volume, per year (average), thousand meters

Amount of revenue, thousand rubles in year

Selling fabric

Curtain sewing services

Sales of related accessories

Other income

Annual revenue will be about 13 - 20 million rubles.

Expenses:

Annual expenses average 8 - 13 million rubles.

Profit, payback and profitability of the business:

The payback period is about 2 - 3 years, the profit is on average 3 - 8 million rubles annually, and the profitability is 29%.

Conclusions:

A curtain sewing business can bring a very high income to its owner if the work is properly organized. In addition, this is also an opportunity to show your creative and entrepreneurial talent. In order not to lose your investment, you should be well prepared; a business plan will be an indispensable document for you.

Download the business plan template and financial model template and you can easily:

  • Prepare numbers on your own and evaluate the feasibility of starting a business. The savings will amount to more than 150 thousand rubles.
  • Introduce the obtained figures and the descriptive part of the document to all interested users (investors, banks, contractors, etc.).
  • Start organizing your business in minimal time short time and strictly in accordance with the planned budget.
  • Business plan for tailoring

Business organization

First of all, it is necessary to resolve the issue of creating legal entity. The type of financial reporting and taxation depends on the choice of one or another organizational and legal form. You can simplify the work process and minimize costs by temporarily refusing to create a legal entity. Of course, in the future we cannot do without this procedure.

Premises and equipment

Even a simple apartment can become a room for organizing a workshop for sewing curtains.

The set of equipment at the initial stage is also not large. Required:

  • sewing machines– sewing machine and overlocker;
  • auxiliary elements - cutting and ironing tables).
  • seamstress,
  • designer,
  • masters installing cornices (on a piecework basis).

Sales market

Before opening a workshop for sewing curtains, it is necessary to study the markets for these products. The consumers of such services are usually fabric stores and the public (execution of individual orders). It is also necessary to study the volume of demand and determine the location of the main competitors. You should not open a studio in an area where several similar establishments are already operating.

It is necessary to try to conclude a cooperation agreement with the largest number of fabric stores. This is already halfway to the success of your enterprise. It is also worth placing an advertisement about the provision of services to the public in the media, on street signs, on the Internet, in various catalogs, etc. In the future, you should think about opening your own showroom-shop.

Budget for a business plan for sewing curtains

Any business plan provides specific values ​​for income and expenses. A business plan for sewing curtains is no exception. Here are some approximate calculations:

  • a sewing machine will cost from 10,000 to 60,000 rubles;
  • you will have to spend up to 50,000 rubles on an overlocker;
  • about 30,000 rubles should be allocated for the purchase of other equipment.

If you don’t have good starting capital, you can purchase used equipment. This will save significant money.

If you work in your own premises, you will not need to spend money on rent.

Fixed expenses also include:

  • depreciation of equipment;
  • employees' wages;
  • payment utilities;
  • payment for communication services.

Based on the above, on average start-up capital to open a business sewing curtains should be about 150,000 rubles.

The average markup for goods in this group is about 30%. This must be taken into account when drawing up a business plan. It is desirable that the business pays off within one year. And then we can talk about getting a good and constant profit from your brainchild. The main thing is to believe

to success and work with maximum productivity to achieve your goal. Good luck to you in all your endeavors!

Starting your own business selling curtains can be very successful business. The profitability of the average curtain salon is at least 100 thousand rubles per month. Of course, not everything is so simple, and reaching the break-even point of sales can take more than one month. In many ways, the determining factors for success are the location of the outlet and the level of competition in the city...

Room

The best location for curtain salons is shopping centers. What is important here is both high traffic volume and the presence of solvent clients, of which there are plenty in every shopping center. It’s even better if it’s a point on the same floor with furniture stores. In this case, you get the most target audience. You can start with small areas - 20 - 30 square meters. m. Still, rent in a shopping center is not the cheapest and for such an area you will have to pay about 50-70 thousand rubles per month.

Opening an outlet in residential areas is not the best solution, although rent in such places is much lower. The whole point is that the client audience is too small and this requires large investments in advertising, even higher than in mall. The only exception is large areas of new buildings.

Range

It is necessary to spend from 300 to 700 thousand rubles to create an assortment of goods. This largely depends on the size of the premises: the larger the area of ​​the outlet, the greater the cost of purchasing goods. Empty shelves scare away the client, so if you have a limited budget, it is better to rent a small room so that you can fill it retail space the store thoroughly. The main range of the curtain salon includes the following products:

  • curtain fabrics,
  • ready-made curtains,
  • blinds,
  • cornices,
  • fringe,
  • brushes, grips,
  • accessories for curtains.

If you have a limited budget, you don’t have to purchase a large assortment of fabrics: at the beginning of your business, you can sell goods according to samples, which can be collected in countless quantities from wholesale suppliers. In the assortment of ready-made curtains, you can offer the client a whole range of products:

  • classic curtains - straight hanging fabric combined with tulle. This is the most hot commodity. Average price – 2,000 rubles;
  • Photo curtains are not for everyone. A more expensive option, unlike the classics. Average price – 4500 rubles;
  • Japanese curtains are also not for everyone. These curtains are more like screens. The fabric of Japanese curtains is light and moves along the window using a mechanism. Average price 1500 rubles;
  • Italian curtains. Such curtains do not move apart and are rigidly attached to the cornice. They are often used on doorways. Average price 1200 rubles;
  • Roman blinds are still exotic. They are a strip of fabric stretched over a rigid structure attached to the ceiling. The average price is 1200 rubles.

Staff

The main employees of the salon are sales consultants. A small salon only needs two of them to work on a 2/2 shift schedule. In addition to sellers, a designer is needed - a person who will visit the customer’s home, offer design options, take measurements, and so on. It is not necessary to have a designer on staff. You pay the person only for the departure, adding a percentage for a successful order. The installer of ready-made curtains and cornices works on the same principle. When expanding your business, you can hire a couple of seamstresses and open a real sewing workshop. Thus, you can carry out not only your orders, but also work for others retail outlets.

Advertising

The most effective methods for advertising may be a bright advertising sign in front of the entrance to a store or on the wall of a shopping center, handing out leaflets in front of the entrance to a shopping center, as well as advertising on the Internet. The site will work most productively in large cities, where many goods and services are often found via the Internet. For example, a report on the number of requests “buy curtains in Novosibirsk” tells us that after only one search engine Yandex this product in Novosibirsk, about 1,100 people are looking for a month:

The site can perform several functions: representative and online store functions, as well as for ordering a designer at home. Creating your own website and promoting it in search engines will cost between 50-70 thousand rubles.

Finding clients is the most difficult part of business for new salons. Therefore, before opening a business, you should think very carefully about client base. Giveaways can help you express yourself advertising brochures through mailboxes in new buildings and private houses (we select only elite areas), as well as active work with the design community of your city. You provide the designer with a portfolio of your work, interest him and agree on a percentage of each completed job. As a rule, the designer takes 10% from each completed order.

Curtain salon business plan

Let's calculate the approximate efficiency of a curtain salon opened in a shopping center on an area of ​​30 square meters. m.

Starting investments:

  • Room design – 100 thousand rubles.
  • Retail furniture – 100 thousand rubles.
  • Creation of a product range – 400 thousand rubles.
  • Advertising (signboard, website creation) – 100 thousand rubles.
  • Reserve fund – 100 thousand rubles.
  • Other organizational expenses (registration of individual entrepreneurs, delivery of goods, etc.) – 50 thousand rubles.

TOTAL – 850 thousand rubles.

Fixed monthly expenses:

  • Rent of premises – 50 thousand rubles.
  • Wage+ insurance contributions (3 people) – 80 thousand rubles.
  • Tax (UTII) – 10 thousand rubles.
  • Other expenses – 15 thousand rubles.

TOTAL – 155 thousand rubles.

Income:

  • The salon's average bill is 3,000 rubles.
  • Trade margin – 100%
  • The average income from one sale is 1,500 rubles.
  • The average number of sales per day is 5, respectively per month – 150
  • Income per month – 225,000 rubles.

Hence the profit of the salon: 225,000 – 155,000 = 70,000 rubles. The return on investment, taking into account the time to promote the business (3-4 months), will come after 14 months of work.

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