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Curtain business where to start how to succeed. Tailoring curtains to order - how to open your own salon? What you need to start a curtain tailoring business

The time of "curtains on a string" is gone forever, and today we are very meticulous about the design of curtains. Indeed, at the forefront is no longer their direct function (protection from sunlight), but the ability to give the interior a special chic and charm or act as a style accent. Thus, tailoring curtains business today is in demand and quite profitable. Increasingly, the design of curtains is offered by interior design firms in general. But if you decide to open your own curtain tailoring business, be sure that by organizing the process correctly, you will be provided with work.

To organize a curtain tailoring business, you need a sewing workshop and a salon, which presents fabric catalogs and finished products. Very often, firms specializing in tailoring curtains simultaneously sell related products: cornices, fabrics, various accessories for curtains.

Sewing factory

The first thing to do is to find suitable premises. Don't be scared, it just sounds loud "sewing shop". In fact, the area needed is not so big.

We calculate according to the formula: 7 square meters for one seamstress and 5 meters for each new employee.

Thus, at the initial stage, your workshop can be located on an area of ​​30 squares. You will also need professional equipment for sewing curtains. You will need a professional sewing machine, overlock machine, blind seam machine, iron, cutting table, ironing table. The cost of equipment directly depends on its class and brand, and if you are not ready to pay big money, at first you can work on used equipment, as it is very durable. In the future, if necessary, you can buy additional equipment, for example, for shrinking fabrics or laying lambrequins.

So, the question price?

A sewing machine can be bought for 10,000 rubles, an overlocker for 50-60 thousand, a machine for blind seams will cost 30 thousand. But if you take into account that each client will leave at least 15 thousand in your salon, it is easy to calculate that in six months the money spent on equipment will return, and even more.

You will also need professional seamstresses and a cutter. After all, the quality of the final result directly depends on their skills and abilities. And if the finished curtains do not match the picture proposed by the designer, the image will be lost, and you will not see any income.

Opening a showroom

Your next step is the opening of a salon store, and it is by no means needed for the image. Or rather, not only for the image. An ordinary apartment may be suitable for displaying samples of your products, and the more rooms, niches, openings and other elements it has, the more room for your designer's imagination - all this will be draped and cleaned with curtains of different styles. And the more choice, the more chances that you will find your client. Your customer will not be satisfied with ordinary curtains, for him the main thing is exclusivity, quality, style. Therefore, the salon should work at 100% and demonstrate everything that you can offer.

But if there is no money for a real showroom, you can make a virtual one . To do this, you will need to create your own website (there are a great many companies doing this now), where there will be a colorful catalog of finished designs and materials used. In any case, you must make business plan sewing curtains. For the first time, this is enough for you. However, do not forget that many people like to see "live", to feel. So in the future, the opening of the salon is inevitable.

The subtleties of the business of tailoring curtains

An important step is the process of developing a client base. Here you will have to use all possible means: raise all your connections in the world of designers and architects, visit and even participate in specialized exhibitions, use advertising and even our usual word of mouth: if one client pleases, he will bring new ones. So gradually you will gain fame, and if you maintain the quality of tailoring at the right level, there will be no end to customers.

What other nuances are there in the business plan for tailoring curtains? It is clear that you will only buy fabrics from wholesalers or large manufacturers. All necessary accessories (cornices, brackets, etc.) are purchased from catalogs from well-known manufacturers in their segment, an economy option - in ordinary building supermarkets. One more important rule: both fabrics and accessories must be purchased only for a specific order, let the client pay, but not you! Otherwise, you can quickly go bankrupt.

Allies or enemies?

Although blinds are not in great demand among the Russian consumer (often they are associated with boring dusty stripes on office windows), you can find good allies in the face of companies specializing in their production. Any experienced sales specialist will be able to convince the client that in addition to curtains, he will also need blinds for windows. And it's almost true. Firstly, blinds will save expensive fabrics from fading. Secondly, blinds can play in contrast or harmony with curtains, thereby helping to create a complex composition. Or they can just be a color accent in the overall style of the room. Thus, you help the sellers of blinds, and they, in turn, advertise you to their customers. This is such a mutually beneficial cooperation.

This is, of course, a rough plan of your actions on the way to successful business sewing curtains. Various options are possible. For example, you can focus on organizing a sewing workshop. Your task is to equip the workshop with the necessary equipment, high-class seamstresses and cutters, and properly organize the workflow. Picky customers will not annoy you, and the task will be reduced to one thing - to fulfill orders according to ready-made sketches. You can even do without a sewing workshop, in which case you only need homemade seamstresses.

Another option for the development of events - you are looking for a client, the designer comes up with a unique curtain design for him, and the sewing work is directly shifted to third-party specialists. Here the designer plays the main role. It is he who will be both a measurer and a sales manager. But what you should do is open an exhibition salon.

The time for curtains on a string has irrevocably gone, and today everyone is very picky about the design of such an element as curtains. Now the main thing is not their direct function of protecting from sunlight, but the ability to make the interior attractive and charming, or to become a certain style accent. It turns out that sewing curtains on this moment is a highly demanded business that brings high profits.

Firms that offer design services in general have begun to increasingly offer the production and design of curtains. However, if you decide to open a company providing such services on your own, then you should know that a properly drawn up business plan for a curtain salon, as well as a responsible approach to this matter, will allow you to achieve excellent results. It is worth understanding all the nuances of this matter.

Basic moments

The business plan for a curtains salon should include a sewing workshop and a salon in which you can present various categories of fabrics, as well as finished products. Quite often, firms that are engaged in sewing curtains also sell related products, namely: fabrics, cornices, all kinds of accessories for curtains.

Naturally, you will need a special room in which the whole process will take place. Sewing curtains does not require you to have huge areas. Here everything is calculated according to a simple formula: 7 square meters of space are required for each seamstress, and 5 meters for each worker of a different qualification.

It turns out that at the initial stage, your curtain sewing workshop will be able to fit in a room of 30 square meters. In addition, you will need to purchase professional equipment. You will need an overlocker, a professional sewing machine, a blind seam machine, a cutting table, an iron, an ironing table.

All this will cost you a fairly considerable amount, but if you are not ready to immediately pay a lot of money, then you can purchase used devices, since the degree of wear resistance of such units is quite large. If necessary, then it will be possible to purchase additional equipment, for example, for laying lambrequins or shrinking fabric.

Issue price

So, we can say that before you open a curtain tailoring studio, you need to decide how much all the necessary equipment will cost. A sewing machine can cost as little as $300, an overlocker will cost $1,800-2,000, and a blind stitch machine will cost about $1,000. Of course, this is quite a lot. However, it is worth considering how much it costs to tailor curtains. Each client will leave in your salon from 500 dollars. Thanks to this, we can say that in 6-7 months all the money spent on equipment may well return, and even in excess.

Staff

You must understand that if you yourself do not have enough knowledge and skills to work on your own, then you will need to hire professional cutters and seamstresses. The quality of finished products depends entirely on their skills. It is very important that the finished result matches the picture proposed by the designer. Otherwise, customers will be dissatisfied, and you will not see the desired profit.

Store opening

The business plan for a curtain salon must necessarily provide for the opening of a store, which is necessary not only for the image. Showing samples of your products can be organized even in an apartment, and the more rooms, openings, niches and other elements, the more room for designer imagination - all this will be removed and draped with curtains of different styles.

And the more choice a client is given, the higher the chances of finding his client. The customer will not be content with traditional curtains, but will appreciate the quality, exclusivity and style. Therefore, the salon must work 100% and demonstrate absolutely everything that you can offer.

Virtual salon - an alternative to the real one in case of lack of funds

If you have drawn up a business plan for a curtain salon, and at the same time understand that your initial financial capabilities do not allow you to organize a showroom, then you can make it virtual. To do this, you will need to create your own website, where you will place a colorful catalog of materials used and design options. For the first time, this will be enough. And when tailoring curtains starts to bring you tangible profits, you organize a salon where potential customers will be able to see everything in person.

Subtleties and nuances of business

A rather important stage is in the process of developing a customer base. Here you must attract all the means that are only available to you: activate your contacts in the world of architects and designers, visit and participate in specialized exhibitions, use word of mouth and advertising. Thanks to all this, you will gradually become more and more famous, and while maintaining the quality of tailoring at the required level, you will not feel a lack of customers.

There are some more nuances associated with this business. It is clear that you will be purchasing fabrics exclusively from large manufacturers or wholesalers. All accessories necessary for work in the form of brackets, cornices and other things will be purchased from the catalogs of well-known manufacturers in this segment, and the economy option can be bought at construction supermarkets.

Another important point is the following: all fabrics and accessories should be purchased exclusively for a specific order. Let the client pay, not you, otherwise you can go broke. If you are interested in how to name a curtain salon, then it’s worth saying that the name should be attractive, but not banal. You should study what names the inhabitants of your locality like. You can even conduct a survey among your friends.

Related products

Although blinds are not in great demand among Russian consumers, as they are usually associated with the dusty streaks that can be seen on office windows, you can find allies in the form of companies specializing in their production.

Any experienced sales specialist will be able to convince the client that he needs not only curtains that perform decorative and functional roles, but also blinds that can save expensive fabrics from fading. In addition, blinds can play in contrast with curtains, which will create a rather complex composition.

Or you can just make them a color accent in the overall style. This way you will help the sellers of blinds, and in return they will recommend you to their customers. This cooperation will be mutually beneficial. You may also be interested in the production of roller blinds, in which case you will cover an even larger market segment.

Alternative options for organizing a business

Of course, the action plan outlined above is exemplary for achieving results in the described business. Various options are possible. For example, you can stop at the organization of an exclusively sewing workshop. Here you will be faced with the task of completing it necessary equipment, hiring high-class cutters and seamstresses, as well as the proper organization of the workflow. You will not deal with picky customers, your task will only be to fulfill orders according to ready-made sketches. It is quite possible to do without a sewing workshop, but simply hire a few home-made seamstresses.

Another option can be called this: you will look for clients, the designer will create for them unique sketches of future curtains, and the direct work on tailoring products can be shifted to the shoulders of third-party specialists, whom you will attract to complete each order.

This option is suitable for a business at the opening stage, while there are not too many customers yet, and then it will be possible to organize your own workshop. Here the main role is assigned to the designer. It is on his shoulders that the duties of the measurer, as well as the sales manager, will fall. And you will need to open an exhibition salon where all the samples will be presented.

Results

It is also worth mentioning the optimal location for opening a salon. It makes sense to organize it where there are shops selling building materials, furniture, as well as other goods related to the repair and interior design. In this case, you will involve the client as one of the important links in creating the unique style of his home. And being close to other important stores guarantees you a large influx of visitors, 20% of which will definitely become your customers.

It is important to choose a suitable organizational and legal form - it can be an individual enterprise or LLC. It is better to stop at the first option, since it will be easier for you to register, fewer documents will be required.

Summary

The business plan for tailoring curtains sets out the basic principles for establishing your business in this market segment, taking into account in-depth analysis and calculation of estimates for the organization, financial and investment indicators.

Prerequisites for the development of the document: the salon will be engaged in tailoring curtains to order and for sale, as well as selling fabrics and related products. The expected sales volume will be about 15 million rubles.

Payback - about 2 - 3 years.

The content of the business plan for tailoring curtains:

  1. Summary.
  2. Marketing Analysis market environment.
  3. Search for funding sources.
  4. Strategy of work with clients, determination of planned revenue.
  5. Organizational matters.
  6. production strategy.
  7. Operational analysis.
  8. Description of risk factors.
  9. Definition and analysis of performance indicators.
  10. Conclusions.

For what purposes do you need a business plan?

  1. To form a clear strategy for organizing a salon for tailoring curtains and to develop a concept for future activities.
  2. To make timely management decisions.
  3. To obtain the required funding.
  4. To encourage employees to complete the tasks stated in the document.

An example of a business plan for tailoring curtains

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Standard business plan

Extended curtain tailoring business plan with complete business analysis and financial plan for 5 years

Detailed financial model for tailoring curtains

  • Break even point calculation
  • Analysis of profit and profitability in the context of individual business areas and products
  • Analysis of business risks and margin of safety in terms of sales volume, cost and credit load
  • Sales forecast quarterly for 5 years
  • Cost forecast quarterly for 5 years
  • Calculation of conditions for obtaining and repaying a loan
  • Break even point calculation
  • Movement Report Money quarterly for 5 years
  • Analysis of financial and investment indicators

Adjustment of the business plan to your figures by our analysts within 5 working days

Business plan volume: 30 pages. Business plan volume: 80 pages. Business plan volume: 80 pages.

10 000 rub.

20 000 rub.

39 000 rub.

This kit is ideal for those who need a business plan to get a loan or attract investments.

Description

The extended business plan includes a financial model for tailoring curtains in Excel format.

The business plan was developed taking into account the practice of evaluating projects in Russian banks, as well as taking into account the requirements of investors and entrepreneurship support funds in the Russian Federation. It will justify management decisions about investing in the creation and development of tailoring curtains, predict it financial results and assess risks.

A full description of the business plan can be downloaded from the link:

Content

To view the content, download the file:

Tables and graphs

To get acquainted with the list of tables, graphs and diagrams, see the file:

Payment and delivery

You can pay in the following ways:

  • Bank cards(Russia)
  • Electronic money
  • Terminals and communication salons
  • Money transfers
  • Bank cards (International)

Sending a business plan and financial model:

Sending is carried out within 24 hours after payment to your email address.

Business organization

Curtains are an invariable attribute of the interior of any apartment, house or even office. In this regard, the demand for tailoring services will always be at a high level. Whether you will work in the market of exclusive offers or direct your activities to the mass consumption segment depends on the specific conditions and circumstances. In any case, you will need a business plan to organize a business for tailoring curtains.

What to do to start a business?

  1. Analyze the market environment.
  2. Raise funds for financing.
  3. Organize work to find a room, rent it or buy it.
  4. Purchase equipment and furniture for the office, organize a client area.
  5. Engage staff.
  6. Run advertising campaign.
  7. To begin.

The premises of the salon should be located in a place convenient for visiting by customers of the corresponding target audience. It should have two zones: for receiving clients and sewing workshop. To increase the profitability of activities, in addition to the tailoring of curtains and the sale of fabric for them, salons sell cornices, curtains, and other accessories.

Market analysis and project description for sewing curtains

The economic crisis that characterizes the current situation in the country has led to a decrease in the activity of the population in terms of consumption. Accordingly, the demand decreased in the analyzed sector as well. Experts believe that by 2019-2020 the market for the sale of residential apartments and houses will return to pre-crisis levels, which means that interest in the segment under discussion will also increase.

Produced goods/services

Fabric for curtains, tailoring services, related accessories.

Potential clients

Individuals and legal entities.

Figures for organizing a salon for tailoring curtains with calculations are presented below in a sample business plan.

The financial part of the business plan for tailoring curtains

Investments:

AttachmentsTerms, in monthsAmount, thousand rubles

Organization registration, paperwork

Design work

Room rental (first 3 months)

Conducting communications (electricity, water supply, etc.)

Carrying out finishing work

Purchase of equipment

Purchase of furniture

Purchase of fabrics, accessories for sale

Other costs

An example of a business plan for tailoring curtains suggests that investments in the business will amount to about 8 - 15 million rubles.

Income:

Source of income

Approximate price (average), rub. per 1 meter

Sales volume, per year (averaged), thousand meters

Amount of proceeds, thousand rubles in year

Sale of fabric

Curtain tailoring services

Sale of related accessories

Other income

The annual revenue will be about 13 - 20 million rubles.

Costs:

Annual expenses - an average of 8 - 13 million rubles.

Profit, payback and profitability of the business:

The payback period is about 2 - 3 years, the profit is an average of 3 - 8 million rubles annually, and the profitability is 29%.

Conclusions:

A curtain tailoring business can bring a very high income to its owner with proper organization of work. In addition, it is also an opportunity to show your creative and entrepreneurial talent. In order not to lose your investments, you should prepare well, a business plan will become an indispensable document for you.

Download a business plan template and a financial model template and you can easily:

  • Prepare the numbers on your own and evaluate the feasibility of starting a business. The savings in this case will be more than 150 thousand rubles.
  • To familiarize all interested users (investors, banks, contractors, etc.) with the obtained figures and the descriptive part of the document.
  • Start work on organizing a business in a minimum short time and strictly according to the planned budget.
  • Tailoring business plan

Business organization

First of all, it is necessary to solve the problem of creating legal entity. It is from the choice of one or another organizational and legal form that the type of financial reporting and taxation depends. You can simplify the workflow and minimize costs by temporarily refusing to create a legal entity. Of course, in the future, this procedure cannot be dispensed with.

Premises and equipment

Even a simple apartment can become a room for organizing a workshop for sewing curtains.

The set of equipment at the initial stage is also not great. Would need:

  • sewing machines- sewing machine and overlock;
  • auxiliary elements - cutting and ironing tables).
  • seamstress
  • designer,
  • masters in the installation of cornices (on the terms of piecework wages).

Sales market

Before opening a workshop for tailoring curtains, it is necessary to study the markets for these products. The consumers of such services are usually fabric stores and the population (fulfillment of individual orders). It is also necessary to study the volume of demand and determine the location of the main competitors. You should not open an atelier in an area where several such establishments already operate.

It is necessary to try to conclude a cooperation agreement with the largest number of fabric stores. This is already halfway to the success of your enterprise. It is also worth placing an announcement about the provision of services to the public in the media, on street signs, on the Internet, in various catalogs, etc. In the future, you should think about opening your own salon-shop.

Curtain Tailoring Business Plan Budget

Any business plan provides for specific values ​​of income and expenses. Curtain tailoring business plan is no exception. Here are some example calculations:

  • a sewing machine will cost from 10,000 to 60,000 rubles;
  • you will have to spend up to 50,000 rubles on an overlock;
  • about 30,000 rubles more should be allocated for the purchase of other equipment.

If there is no good start-up capital available, then you can purchase used equipment. This will save you a lot of money.

If you work in your own premises, you will not need to spend money on rent.

Fixed costs also include:

  • equipment depreciation;
  • employees' wages;
  • payment utilities;
  • payment for communication services.

Based on the above, on average start-up capital to open a business for tailoring curtains should be about 150,000 rubles.

The average markup for goods in this group is about 30%. This should be taken into account when drawing up a business plan. It is desirable that the business pay off within one year. And then we can talk about getting a good and constant profit from your offspring. The main thing is to believe

to success and work with maximum productivity to achieve your goal. Good luck in all your endeavors!

Your business in the curtain trade can be very successful business. The profitability of an average curtain salon is at least 100 thousand rubles per month. Of course, not everything is so simple, and reaching the break-even point of sales may take more than one month. In many ways, the determining factors for success are the location of the outlet and the level of competition in the city…

room

The best location for a curtain salon is shopping centers. Here, both high traffic and the presence of solvent customers are important, of which there are plenty in each shopping center. Even better if it is a point on the same floor with furniture stores. In this case, you get the most target audience. You can start with small areas - 20 - 30 square meters. m. Still, rent in the shopping center is not the cheapest and for such an area you will have to pay about 50-70 thousand rubles a month.

Opening a point in residential areas is not the best solution, although rent in such places is much lower. It's all about a too small client audience and it requires a large investment in advertising, even higher than in mall. The only exception is large areas of new buildings.

Range

It is necessary to spend from 300 to 700 thousand rubles to create an assortment of goods. It largely depends on the size of the premises: the larger the area of ​​​​the outlet, the greater the cost of purchasing goods. Empty shelves scare away the client, so with a limited budget it is better to rent a small room so that you can fill trading area store thoroughly. The main assortment of curtain salon includes the following products:

  • curtain fabrics,
  • ready-made curtains,
  • blinds,
  • cornices,
  • fringe,
  • brushes, pickups,
  • accessories for curtains.

With a limited budget, you can not buy a large assortment of fabrics: at the beginning of the activity, you can sell goods according to samples that you can collect in countless quantities from wholesalers. In the assortment of ready-made curtains, you can offer the client a number of products:

  • classic curtains - straight hanging fabric combined with tulle. This is the most hot commodity. The average price is 2,000 rubles;
  • photocurtains - for an amateur. A more expensive option, unlike the classics. The average price is 4500 rubles;
  • Japanese curtains - also an amateur. Such curtains are more like screens. The fabric of Japanese curtains is light and moves along the window with the help of a mechanism. The average price is 1500 rubles;
  • Italian curtains. Such curtains do not move apart and are rigidly attached to the eaves. They are often used on doorways. The average price is 1200 rubles;
  • Roman curtains - all the same exotic. They are a strip of fabric stretched over a rigid structure attached to the ceiling. The average price is 1200 rubles.

Staff

The main employees of the salon are sales consultants. Only two of them are required for a small salon, for work in a 2/2 shift schedule. In addition to sellers, a designer is needed - a person who will go to the customer's house, offer design options, take measurements, and so on. Keeping a designer on staff is optional. You pay the person only for the departure, adding a percentage for a successful order. The installer of ready-made curtains and cornices works on the same principle. When expanding the business, you can hire a couple of seamstresses and open a real sewing workshop. Thus, you can fulfill not only your orders, but also work for others. outlets.

Advertising

As advertising, the most effective methods can be such as a bright advertising sign in front of a store or on the wall of a shopping center, distributing leaflets in front of a shopping center, as well as advertising on the Internet. The site will work most productively in large cities, where very often a lot of goods and services are found via the Internet. Here, for example, a report on the number of requests "buy curtains in Novosibirsk" tells us that after only one search engine Yandex this product in Novosibirsk, about 1100 people are looking for a month:

The site can perform several functions: representative and the function of an online store, as well as for ordering a designer at home. Creating your own website and its promotion in search engines will cost between 50-70 thousand rubles.

Finding clients is the most difficult part of the business for start-up salons. Therefore, before opening a business, you should think very carefully about client base. Distributions can help you express yourself advertising booklets by mailboxes in new buildings and private houses (we select only elite areas), as well as active work with the community of designers in your city. You provide the designer with a portfolio of your work, get him interested and agree on a percentage of each completed work. As a rule, the designer takes 10% from each completed order.

Curtain Salon Business Plan

Let's calculate the approximate efficiency of a curtain salon opened in a shopping center on an area of ​​30 square meters. m.

Starting investments:

  • Room design - 100 thousand rubles.
  • Commercial furniture - 100 thousand rubles.
  • Creation of an assortment of goods - 400 thousand rubles.
  • Advertising (signboard, website creation) - 100 thousand rubles.
  • Reserve fund - 100 thousand rubles.
  • Other organizational expenses (registration of individual entrepreneurs, delivery of goods, etc.) - 50 thousand rubles.

TOTAL - 850 thousand rubles.

Fixed monthly expenses:

  • Room rental - 50 thousand rubles.
  • Wage+ insurance contributions (3 people) - 80 thousand rubles.
  • Tax (UTII) - 10 thousand rubles.
  • Other expenses - 15 thousand rubles.

TOTAL - 155 thousand rubles.

Income:

  • The average check of the salon is 3000 rubles.
  • Trade margin - 100%
  • The average income from one sale is 1500 rubles.
  • The average number of sales per day - 5, respectively, per month - 150
  • Income per month - 225,000 rubles.

Hence the profit of the salon: 225,000 - 155,000 \u003d 70,000 rubles. The return on investment, taking into account the time to promote the business (3-4 months), will come after 14 months of work.

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