Making snowballs, standing in line, letting people know they've been abandoned, painting pets is amazing, but it's all good money. Selection of the most original ideas for businesses from all over the world, as well as expert comments on how to come up with and test an unusual idea - read on Business.ru.
How to come up with an original business idea
Any marketer will say that the main thing in the presentation of a product or service is the uniqueness of the offer. But uniqueness by itself does not guarantee business success. The most difficult thing is to come up with a “chip” that will be in demand.
A brilliant example of applying an original idea to a trivial business is Celiac Supplies, an Australian health food store with an entrance fee. In fact, the entrance is conditionally paid, because if a person buys something in a store, he receives a discount on the goods in the amount of the entrance fee. This seemingly useless idea plays into the hands of the retailer: thanks to paid entrance, the store “filtered out” lovers of “just look” and reduced the likelihood of theft of goods. On the other hand, paid entrance to the store arouses the curiosity of casual passers-by, and the flow of potential buyers is growing.
The invention of an original business idea is based on a combination of a well-known product and the satisfaction of an actual need of the buyer.
An example of such an invention is cereal bars (muesli bars). On the one hand, muesli is a well-known product in which there is nothing original. On the other hand, along with the need for healthy eating modern man always running out of time. Because of this, people are forced to snack on the go.
That is, before the advent of muesli bars, a person had an alternative: a healthy breakfast, but the loss of time to prepare muesli, or fast food. Thus, the inventors of muesli bars simply solved both problems at once: they allowed them to eat a healthy product and save time.
Tatyana Sheinfil, head of the Marketing Complex project
According to my observations, creative ideas come to entrepreneurs in two ways:
1. Marketing while walking. I love this method for its simplicity and accessibility. It is based on observations. It can be a walk around the city - cafes, restaurants, attractions; travel with the study of the cultural or economic characteristics of the country; and maybe a virtual trip - a movie, surfing the Internet. This does not mean direct copying of the idea, but rather inspiration.
2. Method of "pain". We are talking about the “pain” of the client that has set the teeth on edge. When we see the inconvenience of the service, we want it to be different. For example, you can’t check into a hotel with animals or have no one to leave them with on vacation. I'm sure that's how pet hotels came about.
Below we consider examples of unusual business ideas collected from around the world.
flying food
The Australian company Jafflechutes organized the delivery of food ... by parachutes.
The cafe is located on the fourth floor of the building. Few are willing to climb that high just for a bite to eat. fried sandwich with cheese. The management of the institution did not want to lose customers and came up with a food delivery service directly on the pavement - under the windows of the cafe.
Client makes pre order, pays it through PayPal, and comes under Jafflechutes windows. A cross is drawn on the road, and at the appointed time a sandwich is parachuted down there.
However, this interesting business the idea originated in the world a little earlier: YO! Sushi is using drones to deliver food by air.
But still, drones are too expensive for widespread use, they are especially expensive for novice businessmen.
Creative grooming (pet coloring)
We have not been able to find out where this original idea originated. But at present, the creative animal coloring business is developing well abroad, in big cities where many wealthy people live.
Of course, it is easiest for practicing groomers, who can add animal coloring to their list. standard services. But even as an independent business, this idea is quite interesting.
You will need special paints for animals (a tube of the same color - from 200 to 600 rubles) and, in fact, an animal for the first experiments. It will also be live advertising.
You can color not only dogs and cats, but also hamsters, guinea pigs, rabbits.
The only caveat: experts do not advise painting animals prone to aggression: the increased attention of passers-by will only annoy them.
Tailoring of toys according to children's drawings
Vancouver-based artist Wendy Cao founded a tailoring studio soft toys from children's drawings. Since 2007, Child's Own Studio has made hundreds of amazing soft toys. Parents send her children's drawings, she comes up with a pattern and sews. Currently, the cost of one toy varies between 120 - 150 dollars.
This original business idea was picked up in Russia. Today you can find both studios and private craftsmen offering the services of sewing toys according to children's drawings. The cost of one toy, depending on the size and complexity of manufacturing, is from 500 to 5,000 rubles.
By the way, sewing toys according to children's drawings - great idea business for women on maternity leave.
Selling snowballs
The image of a salesman capable of "selling snow to the Eskimos" found its embodiment in the city of Minneapolis. Advertising agency Space150 has installed vending machines around the city, where you can buy beautifully wrapped snowballs for a dollar apiece.
One machine can hold up to 500 snowballs. Each can has a date of manufacture and the slogan: "Take a snowball home and throw it at a friend."
This original business idea is part of a regional branding program: Minnesota hosted the 2018 National Football League final game, the Super Bowl. All proceeds from the sale of snowballs go to charity.
socks outsourcing
In principle, there is nothing original in the business organization itself: the world is full of companies providing outsourcing services for anything: legal support, development software… But the outsourcing of things is a novelty.
Probably, every person is familiar with the problem of finding a decent pair of socks in the house: either clean socks end (and always at the wrong time!), Then one is lost, then all of them - suddenly - turn out to be with holes. Swiss businessman Samuel Lichti focused on solving this "mystical" problem, which is always relevant for the population. The BlackSocks company he founded specializes in “sock outsourcing” and offers a subscription to socks to everyone: at regular intervals, a courier delivers a package of fresh socks to the subscriber.
The most popular are classic black socks at $10 a pair. The bulk of BlackSocks subscribers are, of course, men.
According to the entrepreneur's calculations, the service allows subscribers to save about 12 hours annually. Currently, the company accepts subscription not only for socks, but also for underwear.
breakup agency
You won’t surprise anyone with a dating service now, but a breakup agency is a very original business idea.
In fact, informing a loved one earlier that you are leaving them is a very difficult step. And few dare to do this, fearing the reaction of a partner. Agency The Breakup Shop ready to take on these unpleasant obligations.
For a fee, they are ready to write a letter, beautifully designing it in the form of a postcard and attaching a gift, and deliver it to the addressee. Imagine: you open the door, and behind it is a courier with flowers and a sad face: “You were asked to say that everything is over between you. But do not be discouraged: you are still young, and the world is full of opportunities! Please sign for the service."
This unusual business idea enjoys good demand especially among young people.
Tramidator - professional waiter
On the Internet, the story of Robert Samuel, an unemployed man who managed to "raise" $ 325 in line for an iPhone 5, in one day, has become widely known. As a result, Robert was thoroughly equipped (two smartphones, so as not to be bored, a portable charger, a tablet, an umbrella, a portable heater, a sun lounger - everything for the most comfortable waiting) and made the substitution service in line his main income. He even had to hire assistants.
For professional waiters, the Spaniards even came up with a special name - tramidator.
In bureaucratic Russia, this unusual business idea is more relevant than anywhere else. And today, many have already picked it up, offering waiting services for money. So, several groups have settled in VK (for example,), where customers and service providers meet. Mostly students.
By the way, the price tag for waiting in line correlates with the amount of earnings of the promoter (100 - 300 rubles per hour, depending on the city). The services of tramidators are used by those who realize that time is money.
"Plasticine" cafe - "Didu"
Three months of accounting, personnel records and legal support IS FREE. Hurry, the offer is limited.
It's no secret that the first step in starting your own business is choosing a business idea. And this first step is one of the most important: the success of your business depends on how correct it is. Among huge amount existing options for ideas to start your own business, you need to find one that will be really interesting to you and suitable for the amount of initial investment. Another important criterion is the uniqueness or dissimilarity of your business to any other. The presence of a zest in the project, some kind of feature that allows it to be remembered and attract attention, will undoubtedly be a huge advantage for you.
In pursuit of these goals, the most sophisticated entrepreneurial minds use all their imagination to come up with the most amazing business idea possible.
We bring to your attention a selection of the 15 most unusual and even crazy business ideas that, despite their originality, have become quite popular and are in considerable demand. creative ideas from all over the world may well inspire you to start your own business.
How to make a business in swimming courses? Moreover, such that it differs from many others and brings income. The answer is simple: create mermaid courses, like the enterprising American guys did. A project called Mermaid School was launched in the urban area of Denver.
The idea is not a mystery - the courses teach you to swim, but not just a crawl or breaststroke, but with a tail stretched over your legs. In addition, the “mermaids” who attend such courses learn to gracefully dive and perform various acrobatic stunts.
Growing corkscrew carrots
The next business idea will appeal to all gardeners. Its essence is in breeding a unique type of root crop familiar to everyone - corkscrew carrots. It is called so, of course, because of the external similarity. Russian breeders have learned to grow a vegetable in a spiral shape.
This became possible after the invention of a special seed box, which can set the required shape at an early stage of root formation. Carrots grown in this way do not need to be dug up, they are easily twisted out of the soil. Even one can start such a business: carrots from pencil cases grow quickly and do not require much effort in the processing process.
Kindergarten for adults
Probably, everyone from time to time has a desire to “hit childhood”. We all remember with warm sadness happy hours carefree childhood spent in kindergarten. You live there for your own pleasure, eat according to a schedule, play games, and of course, relax during a quiet hour. Oh, what adults would give for a quiet hour at their work!
Here is your business idea. People want to plunge into childhood - please! They can be given this opportunity for a certain amount. The idea of kindergartens for adults came to a businessman from Novosibirsk; this obviously profitable business can be realized anywhere.
mushroom furniture
Around the world, there are a myriad of fighters for the protection of nature, the so-called Greenpeace. Their number is only growing, which cannot but rejoice, including those involved in the production of environmentally friendly furniture. A breakthrough in this area can be called the discovery of American bioengineers - they learned how to make furniture from ordinary mycelium.
The advantages here are obvious: furniture is inexpensive, since production costs are minimal, and besides, all items made in this way are environmentally friendly. Mushroom ecopolymer is completely biodegradable in the soil. So you can get rid of boring furniture simply by throwing it away, for example, in the garden.
Roofing from diapers
Another option for starting a business could be another production “in the name of protecting nature”, that is, not polluting the environment. Yes, it may sound crazy, but if you delve into the essence of the matter, then it is quite amenable to logic.
A unique technology developed American company Knowaste started decades ago and has recently entered production. And the technology lies in the processing of diapers and other hygiene products into granular raw materials, from which a fairly durable roofing material is obtained.
Wardrobe from plastic bottles
The business of tailoring and selling clothes is one of the most "densely populated", and it is quite difficult to compete in this area. Unless, if you come up with some kind of feature that distinguishes you from others. Such a chip can be a material for clothing, in particular, a plastic bottle can serve as a chip.
A resourceful Briton launched a business for the production of "plastic" clothes and, I must say, this unusual business of his paid off quite quickly. Now the entrepreneur plans to open branches around the world.
dreamy armchair
Sometimes it is very important to be able to find an unusual use for the most ordinary things, for example, pieces of furniture. So, a person with business acumen can easily “turn” an ordinary chair into profitable business. The main thing is to present the goods correctly, as the designer Isaf Israel did. He came up with the original chair and called it "dreamy".
This chair is designed to dream, as its name suggests. And the design of the chair has an exceptionally comfortable and cozy pastime. The cruciform shape, covered with soft upholstery in a pleasant color, gives unusualness to this ordinary piece of furniture.
Fundraising with photo striptease
The original way to generate income came up with foreign programmers. It consists in the ability to "undress" a person in a photograph. For money, of course. Of course, there is no magic in such a “photo striptease”. It's all about the program, which allows you to make a completely fuzzy photo much more obvious with an online click.
Anyone can participate in the project by sending their “naked” photo to the site. True, the project of resourceful programmers is charitable, but such an idea, no doubt, can be used for profit.
interactive urinal
Sometimes, some business ideas border on "madness" and amaze with their strangeness. One of these, going beyond the "normal", can rightfully be called the idea of creating an interactive urinal. And it really exists! Visitors to German pubs have the opportunity to appreciate this unusual form of entertainment.
At its core, this is a computer game called Pisspad, the main device in it is an interactive urinal, and a urine stream is used as a joystick. The game has become quite popular in Germany, especially during football broadcasts. Most likely, visitors to Russian drinking establishments will also fall in love with it.
Drinking buddy robot
This business idea of a Korean inventor will appeal to many Russians. Let the Lithuanians be named the most drinking nation of 2016, but it is a well-known fact that in our country there are more than enough lovers to “take a bite of the bottle”. It is also known that you need to drink in the company. However, it may be that it was not possible to collect the company, but it is extremely necessary to celebrate a holiday or drink down grief. This is where a professional drinking buddy Drinky will come to the rescue, besides, he is trouble-free.
The robot is able to raise a glass and after each toast to absorb a drink. Moreover, the alcohol he drinks neatly accumulates in a special bottle. An indispensable friend for Friday gatherings.
smog jewelry
Another innovation from environmentalists is a tower that makes costume jewelry from smog. No, this is not fiction, although it sounds really strange. A business idea from industrial eco-designers from Holland surprised the whole world. They designed and built a tower that is capable of making jewelry non-stop on its own.
There is a mini-factory for the production of jewelry from polluted air using wind energy - so it is absolutely environmentally friendly. Inside the structure, ions are produced that can attract dust particles and smog. That's really not a business, but pumping money out of thin air.
Wrist Watch from cat hair
Owners of pets, especially furry ones, are familiar with the problem of excess hair throughout the house. But, as they say, you can benefit from any problem. So cat hair can serve as an excellent raw material for generating income.
Entrepreneurial guys from America built a profitable business in the manufacture of watches from cat hair. People send them the accumulated wool, which is turned into felt, and then they are pasted over with a flexible and durable metal frame. After some time, the client receives a wristwatch in return. Truly an amazing transformation! But you also have to pay a lot for it.
Wine for cats
The idea for a business may be to provide goods and services not only for people, but also for our smaller brothers. It is no longer news that there are glasses, diapers, shampoos and other essentials for pets. But why limit yourself to them? Why not make wine for cats? Moreover, you can make good money on this, because, as you know, cat lovers are ready for a lot to turn the life of their pets into a fairy tale.
Building mobile applications with Excel, booking homemade food from locals, and food delivery service at the stadium. Unusual services and new types of business in the service sector.
What business ideas surprise Shanghai, New York, Seoul and other major cities of the world in 2019? Unusual formats and ways of trading, design ideas and promising new products for catering.
Moisture analysis of diapers, virtual hair coloring and furniture authenticity. In this collection, we have collected examples of the most recent and unusual mobile applications the end of 2018.
From Russian mothers on maternity leave to large foreign projects in women's types of business. A selection of new types of women's entrepreneurship that you can borrow or use for inspiration.
Smart mirrors for makeup, the ability to quickly inject Botox using instant messengers, eyeshadow palettes for tourists and hemp perfume. Interesting ideas from beauty brands and beauty startups.
Investments from 1,400,000 rubles.
Branded optics stores under the icraft franchise
Franchise optics salon with 90% exclusivity of the range. Training of your staff, support of the start with the departure of a specialist. Experience in launching more than 400 franchise stores.
Last mile services, logistics systems involving drones and vacuum trains, delivery “on demand”, in the trunk of your own car and without the presence of the owner. Let's see where the delivery industry is going.
Fitness is a field that is teeming with business ideas and innovation. New formats and startups, apps and fitness equipment, sportswear and gadgets - we'll talk about it all in this collection.
Experts believe that by 2050 the amount of plastic in the oceans will exceed the number of fish. Due to catastrophes threatening the world, the role of environmental projects and startups.
Sushi bar owners around the world continue to look for new ways to attract customers. In 2018, Toronto began delivering rolls on monorail trays, and a chocolate sushi shop opened in Osaka.
Investments from 600,000 rubles.
The iGooods franchise is an opportunity to create your own business in partnership with the largest chain hypermarkets. At the same time, it is necessary to invest not millions of millions, but from 600,000 to 800,000 rubles
Shoes are one of those items that have always been and will be used for creative and scientific experiments. Let's find out what the shoe industry has already surprised the world in 2018.
The tourism boom is churning out startups serving the interests of tourists. In 2018, the P2P business model is trending, the integration of blockchain technologies, as well as the growth in the number of luxury and economy services.
Catering business ideas that appear in the USA, Europe, Southeast Asia and Australia, sooner or later reach Russia. In the trends of 2018 - personalized service, automation and environmental friendliness.
Mangosteen vending machines are ideal start-up business for a budding entrepreneur. About 20 million different vending machines are installed and operating around the world. Profit from vending...
Investments from 30,000 rubles.
With the JELLY SHOTS franchise, there is no question of whether you will make a million or not. The question is how many times will you do it in a year! JS - alcoholic desserts that have no analogues in Russia.
Business idea No. 6048
Sega brought the popular video game Sonic Forces into real life with a parkour gym inspired by one of the game's levels. “1000 Ideas” thought about what other games deserve such a fate.
Business idea No. 6047
Canadian startup DoseBiome has created a drink that improves oral health and reduces the risk of tooth decay. “1000 Ideas” tried to find products whose usefulness can be increased.
Business idea No. 6045
CANVAS has released a collection of New Year's decor for hipsters with a beaver lumberjack and a "coffee raccoon". "1000 Ideas" decided to fantasize about gifts for other movements and subcultures.
Dutch designer Rommy Cooperus creates outrageous accessories in the form of food. In her collection you can find very appetizing handbags, clutches, wallets, bow ties and jewelry.
Investments from 39,900 rubles.
Pelmyash is one of the first Russian projects Catering where you do not need to create your own outlets. You do not have to buy equipment, furniture, rent space, hire sellers.
It's no secret that the first step in starting your own business is choosing a business idea. And this first step is one of the most important: the success of your business depends on how correct it is. Among the huge number of existing options for ideas for starting your own business, you need to find one that will be really interesting to you and suitable for the amount of initial investment. Another important criterion is the uniqueness or dissimilarity of your business to any other. The presence of a zest in the project, some kind of feature that allows it to be remembered and attract attention, will undoubtedly be a huge advantage for you.
In pursuit of these goals, the most sophisticated entrepreneurial minds use all their imagination to come up with the most amazing business idea possible.
We bring to your attention a selection of the 15 most unusual and even crazy business ideas that, despite their originality, have become quite popular and are in considerable demand. Creative ideas from all over the world may well inspire you to start your own business.
How to make a business in swimming courses? Moreover, such that it differs from many others and brings income. The answer is simple: create mermaid courses, like the enterprising American guys did. A project called Mermaid School was launched in the urban area of Denver.
The idea is not a mystery - the courses teach you to swim, but not just a crawl or breaststroke, but with a tail stretched over your legs. In addition, the “mermaids” who attend such courses learn to gracefully dive and perform various acrobatic stunts.
Growing corkscrew carrots
The next business idea will appeal to all gardeners. Its essence is in breeding a unique type of root crop familiar to everyone - corkscrew carrots. It is called so, of course, because of the external similarity. Russian breeders have learned to grow a vegetable in a spiral shape.
This became possible after the invention of a special seed box, which can set the required shape at an early stage of root formation. Carrots grown in this way do not need to be dug up, they are easily twisted out of the soil. Even one can start such a business: carrots from pencil cases grow quickly and do not require much effort in the processing process.
Kindergarten for adults
Probably, everyone from time to time has a desire to “hit childhood”. We all remember with warm sadness the happy hours of a carefree childhood spent in kindergarten. You live there for your own pleasure, eat according to a schedule, play games, and of course, relax during a quiet hour. Oh, what adults would give for a quiet hour at their work!
Here is your business idea. People want to plunge into childhood - please! They can be given this opportunity for a certain amount. The idea of kindergartens for adults came to a businessman from Novosibirsk; this obviously profitable business can be realized anywhere.
mushroom furniture
Around the world, there are a myriad of fighters for the protection of nature, the so-called Greenpeace. Their number is only growing, which cannot but rejoice, including those involved in the production of environmentally friendly furniture. A breakthrough in this area can be called the discovery of American bioengineers - they learned how to make furniture from ordinary mycelium.
The advantages here are obvious: furniture is inexpensive, since production costs are minimal, and besides, all items made in this way are environmentally friendly. Mushroom ecopolymer is completely biodegradable in the soil. So you can get rid of boring furniture simply by throwing it away, for example, in the garden.
Roofing from diapers
Another option for starting a business could be another production “in the name of protecting nature”, that is, not polluting the environment. Yes, it may sound crazy, but if you delve into the essence of the matter, then it is quite amenable to logic.
The unique technology, which the American company Knowaste began to develop several decades ago, has recently been put into production. And the technology lies in the processing of diapers and other hygiene products into granular raw materials, from which a fairly durable roofing material is obtained.
Wardrobe from plastic bottles
The business of tailoring and selling clothes is one of the most "densely populated", and it is quite difficult to compete in this area. Unless, if you come up with some kind of feature that distinguishes you from others. Such a chip can be a material for clothing, in particular, a plastic bottle can serve as a chip.
A resourceful Briton launched a business for the production of "plastic" clothes and, I must say, this unusual business of his paid off quite quickly. Now the entrepreneur plans to open branches around the world.
dreamy armchair
Sometimes it is very important to be able to find an unusual use for the most ordinary things, for example, pieces of furniture. So, a person with business acumen can easily “turn” an ordinary chair into a profitable business. The main thing is to present the goods correctly, as the designer Isaf Israel did. He came up with the original chair and called it "dreamy".
This chair is designed to dream, as its name suggests. And the design of the chair has an exceptionally comfortable and cozy pastime. The cruciform shape, covered with soft upholstery in a pleasant color, gives unusualness to this ordinary piece of furniture.
Fundraising with photo striptease
The original way to generate income came up with foreign programmers. It consists in the ability to "undress" a person in a photograph. For money, of course. Of course, there is no magic in such a “photo striptease”. It's all about the program, which allows you to make a completely fuzzy photo much more obvious with an online click.
Anyone can participate in the project by sending their “naked” photo to the site. True, the project of resourceful programmers is charitable, but such an idea, no doubt, can be used for profit.
interactive urinal
Sometimes, some business ideas border on "madness" and amaze with their strangeness. One of these, going beyond the "normal", can rightfully be called the idea of creating an interactive urinal. And it really exists! Visitors to German pubs have the opportunity to appreciate this unusual form of entertainment.
At its core, this is a computer game called Pisspad, the main device in it is an interactive urinal, and a urine stream is used as a joystick. The game has become quite popular in Germany, especially during football broadcasts. Most likely, visitors to Russian drinking establishments will also fall in love with it.
Drinking buddy robot
This business idea of a Korean inventor will appeal to many Russians. Let the Lithuanians be named the most drinking nation of 2016, but it is a well-known fact that in our country there are more than enough lovers to “take a bite of the bottle”. It is also known that you need to drink in the company. However, it may be that it was not possible to collect the company, but it is extremely necessary to celebrate a holiday or drink down grief. This is where a professional drinking buddy Drinky will come to the rescue, besides, he is trouble-free.
The robot is able to raise a glass and after each toast to absorb a drink. Moreover, the alcohol he drinks neatly accumulates in a special bottle. An indispensable friend for Friday gatherings.
smog jewelry
Another innovation from environmentalists is a tower that makes costume jewelry from smog. No, this is not fiction, although it sounds really strange. A business idea from industrial eco-designers from Holland surprised the whole world. They designed and built a tower that is capable of making jewelry non-stop on its own.
There is a mini-factory for the production of jewelry from polluted air using wind energy - so it is absolutely environmentally friendly. Inside the structure, ions are produced that can attract dust particles and smog. That's really not a business, but pumping money out of thin air.
Wrist watch made of cat hair
Owners of pets, especially furry ones, are familiar with the problem of excess hair throughout the house. But, as they say, you can benefit from any problem. So cat hair can serve as an excellent raw material for generating income.
Entrepreneurial guys from America built a profitable business in the manufacture of watches from cat hair. People send them the accumulated wool, which is turned into felt, and then they are pasted over with a flexible and durable metal frame. After some time, the client receives a wristwatch in return. Truly an amazing transformation! But you also have to pay a lot for it.
Wine for cats
The idea for a business may be to provide goods and services not only for people, but also for our smaller brothers. It is no longer news that there are glasses, diapers, shampoos and other essentials for pets. But why limit yourself to them? Why not make wine for cats? Moreover, you can make good money on this, because, as you know, cat lovers are ready for a lot to turn the life of their pets into a fairy tale.
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