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Bosch car service franchise. Profitable car service franchise options Requiring a franchise when purchasing car repairs

  • Franchise cost: from 100 000 rub.
  • Monthly installment (royalties):
  • Amount of investment: from 4,200,000 rubles
  • Income per year:
  • Payback period: from 18 months
  • Company Email:
  • Website:
  • Phones:

Basically, the desire to create a franchise network in the service sector is based on the desire to sell equipment, auto parts, as well as own technologies. However, most franchisors agree that an equally important goal of creating a franchise is to increase the incoming client flow. So, creating good conditions for start-up entrepreneurs, the franchisor expands own enterprise, opening more and more new branches.

The car service combines both production and trade. This type of business has a very wide geography, and is also subject to local characteristics of a particular territory. Thus, opening your own service station under a franchise is beneficial for both its buyer and seller.

Description of the franchise

In order to purchase a Bosch franchise, you need to:

  • Own the premises;
  • Be a qualified specialist and know the nuances of the auto business;
  • Be prepared to purchase all spare parts and testing fixtures from the franchisor;
  • Ensure that your department complies with form style, employees wore only branded overalls, and the premises were decorated in the colors of the franchisor;
  • Have a staff of at least seven people;
  • Use only licensed software;
  • You and your employees should be trained at the Bosch Center.

The amount of initial investment is about 80 thousand €.

The amount of royalties is about 1.5 thousand €.

A franchise usually pays off in about a year and a half.

However, the payback period of the service station will directly depend on the overall saturation of the market. So, if the market in a particular locality is oversaturated with the services of this company, income will fall. A good profit can only be obtained if the activity of the service station fully complies with all the standards of the franchisor.

Today, almost all service stations provide their customers with a full range of services for a car of any brand.

Bosch franchisee workshops certainly have many similarities and characteristics, but they have different standards. So, a participant in the Bosh Service program can create an enterprise specializing in servicing trucks or cars, gasoline or diesel cars. Accordingly, all car services operating under the Bosch brand can be divided into three groups according to specialization:

  • Bosch Car Service - Service stations of this type are engaged in the maintenance and repair of cars and minibuses.
  • Diesel Service - such enterprises maintain and repair diesel engines, fuel systems, etc. Also, clients are provided with services for tire fitting, car painting and body work. Partially repairs of electronic systems are carried out.
  • Diesel Center - such service stations customers visit for maintenance and complex repairs of diesel engine systems, etc. This specialization is considered the most difficult and requires the highest qualifications.

About company

A company called Robert Bosch remains one of the most famous manufacturers of auto parts and automotive equipment in the world. Back in 1921, the company launched the Bosch Service Service System, which is a large network of service stations and includes more than 13 thousand branches in more than 100 different countries peace.

One of the main advantages of Bosch Service is their bright and memorable color scheme and brand name. Red, white, dark blue and blue colors make their brand recognizable in any country in the world.

The corporate style of the company is inherent in all types of activities of companies. All branches and buildings of Bosch are decorated in a similar style, each of them has the symbols of the franchisor, and all employees have a single uniform. Moreover, the company imposes special requirements on the design of interior spaces, and even on documentation - this allows you to create a common image that evokes clear and positive associations among service visitors.

Entrepreneurs are now able to purchase a license from Bosch to use their Bosch Car Service (BCS) workshop brand, as well as a range of information, knowledge and technology to enable businesses to run their successful businesses under the famous brand name.

The Bosch Service company focuses all its attention on the quality of the services provided and focuses on the preferences and wishes of its customers. Their main requirement remains high qualification and competence in all matters relating to the intricacies of the automotive device.

In order to purchase a Bosch Car Service franchise, an entrepreneur needs to conclude a special Service Agreement with the franchisor, which obliges the company to provide the franchisee with various types of support, provide him with the necessary information and software, train staff and provide marketing schemes.

Franchisees are also required to sign all documents for the right to use the brand, design of the service station and even the territories adjacent to it.

Franchise Locations

Choose the city you are interested in: Moscow St. Petersburg - Kazan Novosibirsk Samara Chelyabinsk - Abakan Balashikha Belgorod Beloretsk Berdsk Vyborg Zhukovsky Zvenigorod Zelenograd Ivanovo Ivanteevka Irkutsk Yoshkar-Ola Kashira Korolev Krasnoyarsk Kursk Leninsk-Kuznetsky Murmansk Novokuznetsk Odintsovo Orel Orekhovo-Zuevo Penza Pereslavl-Zalessky Petrozavodsk Podolsk Reutov Rostov Saratov Sarov Smolensk Surgut Tolyatti Tyumen Ulyanovsk Ukhta Khimki Cheboksary Chita Schelkovo Shcherbinka

Advantages

Of course, with this level of support, the franchisee receives serious bonuses, namely:

  • Acquires the status of a partner of the company;
  • Receives a full range of marketing support, including promotion of the branch, posting information about the car service on bcs.bosch.ru, holding promotions, etc.;
  • Gets serious information support including conferences, service tests, audits, etc.
  • The opportunity to improve the skills of employees every year for free;
  • Receives technical support for equipment maintenance.

Training and support

As mentioned earlier, the Bosch franchisor provides system participants

Bosch Service provides maximum support, promotion (advertising), and also provides all franchisees with technical and material support in the process of organizing and developing a business at a particular service station.

Any service center must sign a contract with Robert Bosch GmbH, which confirms the act of selling a non-exclusive right to use the franchisee's brand for a period of 3 years.

The support package includes the following services:

  1. Assistance in obtaining a long-term loan on the most favorable terms.
  2. Advice and advice regarding the main aspects of the selection and repair of service stations, as well as the organization of the service in general.
  3. Advice and consultations regarding the mechanism of wholesale and retail sales of services.
  4. Introduction of warehouse and accounting programs.
  5. Providing the franchisee with all the necessary technical documentation on the technologies of the service and equipment.
  6. Organization of trainings on technical issues, as well as trainings on sales and marketing trainings.
  7. Introduction of branded overalls and advertising attributes of the franchisor: flags, brochures, catalogs, as well as outdoor advertising.
  8. Basic ESI Tronic package.
  9. Assistance in organizational matters.
  10. Establishment of an information "hot line".
  11. Carrying out promotions of various sizes in order to increase sales.
  12. Participation and presentation of the brand concept at various exhibitions.

Requirements

The acquired premises must be located on one of the central streets of the settlement in which the activity is carried out. Its area should be able to include all the zones necessary for work.

On this moment in our country, many entrepreneurs turn their attention to business in the form of franchising. Much is being done in this area in order to create acceptable conditions for effective development franchise system. Today at Russian Federation you will not surprise anyone with goods and services that are marked by fairly well-known trade brands.

Franchising has long been known in the US and Europe. In Russia, this system is just beginning to take off. Exists several types of franchising:

  • industrial,
  • marketing,
  • service,
  • complex.

In this article, we will focus on service franchising in more detail. It assumes the following: the franchisor allows the franchisee to use the service delivery system he has developed. And that, in turn, under an already well-known brand, provides services to the population. This type of franchising has been very successful in the field of automotive maintenance.

In our country, the car park is actively and rapidly growing in all regions. This was the reason for the growth in the number of enterprises that are engaged in car service. In this type of business, those enterprises are especially valued, whose customer service is at the highest level, and where the main factor in commercial success is compliance with high international standards.

Such a business as a car service became especially profitable after we switched to market relations. Within a short period of time, a large number of new car services of various profiles were opened. Many businessmen prefer to develop this business through a franchise. There is only one reason for this - the franchisee has the opportunity to carry out its activities according to a well-established scheme. In addition, this is a good opportunity to quickly recoup the investment.

The popularity and relevance of the business in the field of car service

The growing popularity of this type of business can be judged by the following indicators: in Russia every year the number of cars is growing, on average, by 10 - 15%. Based on this, we can safely say that an undertaking related to car maintenance is becoming quite popular among businessmen. Not many car owners can and are able to repair their "iron horse" on their own. In this case, they have to seek help from the masters at service points.

This business cannot be called seasonal. Since cars break down regardless of the season, people have to repair their cars. all year round. It is for this reason that many entrepreneurs are thinking about starting to work in this area of ​​​​service provision.

Not many people know that open this business from scratch - a difficult and rather costly business: The competition in this market is very high, and, as a rule, there is an acute shortage of highly qualified workers.

The prospects for such a business, as a car service, is as follows:

  • owners of expensive new car models themselves are not able to make repairs (often due to not knowing all the intricacies of assemblies and parts);
  • lack of time for the owner to repair the car;
  • hired drivers do not want to do repairs themselves, arguing that this work is not part of their responsibilities.

Fit Service Franchise

The main direction in the work of stations warranty service vehicles is scheduled maintenance Vehicle, diagnostics, repair, oil change, fluids, spare parts and so on.

The goal of the company is to provide services at a high professional level using the latest equipment and achievements modern science in this area.

Franchisor Requirements:

  • availability of premises with an area of ​​at least 300–400 sq.m. It should be located near the road or on the first line;
  • the height of the ceilings in the room should be - 4.5 m;
  • the number of posts is not less than 4 plus one stand "dismantling-collapse".

Entrance fee- 300,000 rubles.

Royalty- 2% per month.

Initial investment- 5,000,000 rubles.

Payback Fit Service franchise — 12-14 months.

How to choose a car service franchise?

In order not to make mistakes and right choice, you need to analyze all the franchise offers available on the market in this area and choose the most profitable one from them.

Which of the above car service franchises is the most profitable? In terms of finances, the undisputed leader is Fit Service (this franchise has the lowest percentage of royalties - 2%). If the entrepreneur is not constrained by funds, he can acquire popular franchise Bosch service.

Summary

Franchise car service profitable investment funds. Demand Maintenance and car diagnostics was, is and will always be. The success rate of the franchisee will largely depend on the experience and brand awareness of the franchisor.

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Despite the crisis that has been wandering around our country for several years now, there are more and more happy car owners every day. During the year, the number of cars in the country increases by 7-10%, respectively, the demand for service and maintenance of cars also increases.

car service business

But not all motorists, even experienced ones, have the time and ability to help their car on their own in case something goes wrong. Therefore, car service is always relevant and in demand. But is it worth it to open your own car service? Doubts on this issue plague many young entrepreneurs. Let's look at the pros and cons, advantages and disadvantages of running such a business.

If you look at it, then every car periodically needs good mechanics: for the period of scheduled maintenance, when changing winter and summer tires, if there are malfunctions in the car. In addition, cars that were bought earlier will be constantly added, and the first few years had no problems.

Following this logic, the number of car services that will service cars should constantly increase, and those that exist should continuously develop and expand. Therefore, you can really invest money in this industry, and not be afraid that you will burn out. In addition, there are only 200 cars per 1,000 people in the Russian Federation. This is the lowest figure among civilized countries, which means that the number of cars will continue to increase.

In addition, you do not need to issue a license to open a car service. This means that you do not need to collect a package of documents and coordinate them.

The only thing you will need to do is register as an individual entrepreneur or LLC, since you are starting your own business, and you must pay taxes on the profits.

Features and benefits of starting a franchise business

First of all, you need to understand the real advantages and disadvantages of the business. Only by soberly assessing the merits and risks can you add up the real picture. So first, let's look at the advantages of a car service franchise:

The franchisor provides you with a successful business plan that has already been tested and definitely has no significant risks. The plan consistently describes each stage of formation, and actions at each individual stage. If you do everything strictly according to plan, then success will certainly await you. You get a complete set of system software for car diagnostics. You get a ready-made working product that does not need to be finalized and improved.

A well-known brand has a great influence on car service visitors. It causes more trust and location of customers. People are more likely to go to a car service for maintenance, which is open under the sign of a well-known car brand. Due to large volumes of purchases, the franchisor has a certain network discount, and components, equipment, paints, and much more are purchased at a reduced price. This gives additional opportunity save.

On the basis of the main service station, the personnel are constantly trained, where they are taught to work with new technologies, with new machines and parts.

But there are also negative sides to such a scheme:

But, despite such strict rules, you get a working business in which there is practically no opportunity to burn out.

Your franchisors will guide you, provide you with all kinds of support and stimulate development. In addition, they take on a significant load, so we can say that you will delve into things gradually. This will take some of the load off and help you sort out even the smallest aspects of the case.

Car service franchise - which one to choose?

After you have decided exactly what you want to open a car service, and do it with the help of a franchise, it remains only to decide which company to give your preference to. All of them are attractive in their own way, and have their own advantages and disadvantages. But, after reading the information, you must determine for yourself which particular items will be a priority for you, and based on this, already draw a conclusion.

Consider the most famous companies who provide their services on a franchise basis:

Wilgud

Such car services began to appear in the Russian Federation more than 10 years ago, and have already managed to win the love of motorists.

In order to open a car service under the Wilgud brand, you need to comply with several mandatory conditions of the company:

Wilgud agrees to open a car service under his auspices only if the city has more than 200,000 permanent residents. If the number of inhabitants is less, then the service is regarded as unprofitable.
The number of service stations should not exceed 3 pieces. Only after all the conditions are met will Wilgud agree to cooperate with you.

In doing so, you get the following benefits:

  • Developed business instructions
  • A quality control system for services and products is provided
  • Daily assistance in solving any issues related to doing business
  • Your service station will be connected to a common system, added to the website and mobile application
  • Marketing Support

You get full access to the company's secret information, where you will find a large number of useful tips and rules, the application of which will undoubtedly lead you to success.

Bosch (Bosch)

The peculiarity of this company is that it does not have one developed system of franchising. It develops several directions at once, and you can choose the most suitable one for you. A potential aspiring entrepreneur can be like a small service in small town, and a large developed service.

The conditions for opening your Bosch franchise service are as follows:

  • The service station must be equipped with the necessary spare parts, equipment, and licensed programs, that is, the car service must be fully equipped for work.
  • You must have experience in selling auto parts, repairing cars of different brands and of varying complexity.
  • Car service employees must undergo advanced training at the Bosch training center.
  • Willingness to adjust your enterprise to the corporate requirements of the company.
  • Royalties are paid once a year in the amount of 1400 euros.
  • The presence of a certain number of premises prescribed in the contract. This includes a separate client area, a repair area, a treasure trove for spare parts and a store, and there must be a room for receiving a car and diagnosing it.

In return, you will receive the following bonuses from the company:

  • You become an official Bosch partner.
  • Marketing support for a car service.
  • Information support.
  • Employees will take refresher courses at the company every year.
  • Changing the design of the premises and the form in which the employees will work to the corporate, characteristic of the Bosch company.
  • Technical support in case of problems with computer equipment.

KIA

KIA car services have long been loved by motorists, as they provide a full range of services, repairs and diagnostics at the highest level. such:

  • room, with total area 250-450 square meters. Such dimensions are considered optimal for accommodating a car service.
  • The minimum ceiling height is 4.5 meters. This is necessary for the convenience of inspecting large machines.
  • The branch should have a presentable appearance, and an equipped comfortable area for customers, where they can relax while the car is being diagnosed.
  • Instead of such simple requirements you get a standard package of services, assistance in all matters related to doing business.
  • Truck service.

There is a separate franchise, which provides not just a car service, but a specialized one, in which only large trucks will be serviced. This type of business is also quite in demand, since specialized car services are a rather rare phenomenon.

The franchise conditions for servicing trucks are as follows:

  • A fairly large room where you have to equip a warehouse, a corner for visitors, a room where the car will be diagnosed, several repair shops.
  • Substantial cash investment. They are different for different companies. Also a significant factor that will influence the situation is the location and city.
  • Required experience in the repair business and the sale of auto parts.
  • Annual professional development of all employees of the service.
  • Possible difficulties and nuances of opening.

But, the franchise also has its own nuances that you need to know before signing documents:

  • Using a well-known name is not free, you will have to pay a monthly certain amount, which is specified in the contract.
  • Virtually all franchise companies require a certain amount or percentage of income for the assistance they provide.
  • You will be limited in the choice of equipment, materials and spare parts.
  • You must strictly comply with all conditions and instructions of the franchisor, own ideas and decisions are not welcome, and in some companies are strictly suppressed.

Franchising is a very profitable business. For a fee, you get a working business plan, support in all areas and basic secrets and knowledge. Yes, the income will not be completely yours, but the chances of burnout are reduced to a minimum.

In contact with

Car sales in Russia have been falling for several years in a row. 2016 was no exception - the number of cars sold decreased by 11%. This does not bode well for car dealers, as well as manufacturers, but there are those who only benefit from the situation. The fleet, I must say, is very extensive, is aging and requires more and more care from the owners, as a result, the number of calls to car services is growing. At the same time, the number of those who develop this species franchise business.

After reading this article, you will know:

Car service market

Buying a car is only half the battle. No matter how new and high-quality it is, the car owner will have to regularly invest in its maintenance. Some have to change the oil and pass inspection 2-3 times a year. It is not surprising that the segment of car services is perhaps the most developed in the entire car market.

Thus, according to Avtostat, in 2015 the market for car service and sales of spare parts amounted to 80% of the new car sales market.

As you can see, Moscow and St. Petersburg became the leading regions in car service, which is not surprising in general: these cities have the most passenger cars.

It should be noted that when measuring the market capacity, Avtostat experts took into account Additional services such as car wash. At the same time, they turned out to be more in demand than the repair work itself. And here outsiders - tire work. They accounted for only 4% of all services rendered.

The most popular types of work are oil, suspension and brake system changes. You need to change the oil and undergo maintenance every 10-15 thousand km. Well, given the kind of roads we have, it is not surprising that the suspension suffers.

But the auto service market is not only large in itself. Its dynamics are also impressive. So, since 2012 it has increased by 1.4 times. However, growth slowed down in 2016. This is probably due to the decrease in the purchasing power of Russians and the desire to save money. If the breakdown is not critical, many simply postpone the repair, carry it out themselves in their garage or trust private craftsmen who work without registration.

Market Structure

The market for car services, as usual, is heterogeneous. It contains official dealers who mainly service cars under warranty, and independent service stations. The latter are divided into enterprises with a wide range of services and highly specialized car services.


What format of establishments to choose, everyone decides for himself, based on the structure of demand for certain services.

Barno Tursunova, Wilgud:

From our experience, we have seen that it is most profitable to open car services that specialize in maintenance, locksmith repairs and suspension repairs. These works occupy 80% of our services. Of course, there are highly specialized car services on the network that do body repairs or deal with engines, but there are only a few of them.

According to Barno, this repairs can take a very long time: the car will hang on the lift for a long time, and the master will be busy with one order all the time. Thus, during the repair of one engine, it is possible to repair several suspensions and do more than one MOT, which is more cost-effective.

However, there are still more highly specialized services on the market. And some of them provide quite specific services. For example, Mosautoglass car service by Anastasia Tarasova specializes in auto glass replacement and repair. According to Anastasia, specialization in glass, as well as interior tailoring, was chosen initially: these areas seemed the most promising and at the same time simple in terms of business processes. Later, the girl decided to abandon the tailoring of salons due to the rise in price of materials, which in turn would lead to a decrease in net profit. The business focused only on auto glass.

Anastasia Tarasova, Mosautoglass:

The main advantages of such a solution are: a specific, understandable assortment, streamlined installation processes and no need to keep your own warehouse - suppliers allow you to purchase goods literally by the piece. In general, narrowing the niche allowed to focus on only one process, which gave the maximum result.

In a word, the decision to work in a narrow niche has a lot of advantages. But at the same time it is important choose your line of work wisely.

networksversusuncle Vasya

A big problem for the car services market - the presence of a large shadow sector. And if new cars go to dealerships for maintenance, then the owners repair cars older than 7 years on their own or send them to the garage of a private mechanic for repairs.

Auto service business is one of the few that we still have in our country remained at the level of the 90s, notes the head of the network Danil Solovyov. And yet, the situation is gradually changing, and the time of garage mechanics, who are affectionately called “Uncle Vasya” by the people, is ending.

Dmitry Rotkin, White Service:


Danil Solovyov,F! t Service

Look at the food industry: the main flow of buyers goes to large chain stores. The same will happen with car services. On the one hand, the needs of car enthusiasts are changing, and small businesses cannot meet them.

In a word, experts expect that the number of “Uncle Vasya’s” format services will gradually decrease until it disappears, and the future is in network stories. However, while there are few such players on the market. Among the federal franchise networks are F!t Service, Wilgud, Bosch Service, White Service. In addition, there are regional networks, there are about 15 of them today. Nevertheless, the number of networks is gradually growing today. There are several reasons for this:

  • Cars are becoming more and more complex, and craftsmen no longer have the knowledge and equipment to fix them.
  • The costs of a large network player are lower than those of a small service, and the level of service provision and prices are more adequate.
  • The portrait of the consumer of car services is changing.

Danil Solovyov,F! t Service

In previous years, car owners were enthusiastic people, they themselves understood the structure of a car and could fix something. Today, car loans have become more affordable, many schools have appeared, and a typical motorist has become a person for whom a car is just a means of transportation. He wants the car to perform its functions, but he is not interested in getting under the hood.

At the same time, car owners understand that the car poses a certain threat to human safety. Therefore, the question arises, who can serve it qualitatively. The main criterion for choosing a service station for a car owner is trust. Of course, trust in big company always higher than to a private person. Therefore, people are switching to network services, where the staff, equipment, service are better and there are guarantees beyond words.

Why is a franchise needed?

Professional car service, like any business with a serious approach, requires serious investment. An approximate scheme of costs for its opening is as follows:


The amount in the end is rather big, and therefore the question rightly arises: “Why buy a franchise, adding a lump-sum fee and royalties to the already considerable costs?”. The thing is that a car service as a business is not as simple as it seems at first glance. According to Barno Tursunova, co-founder of the Wilgud network, 90% of private service stations are balancing on the verge of self-sufficiency. The reasons for this are corruption, theft and archaic business practices.

Most often, novice businessmen who open car services step on the same rake:

  • Irregular business processes;
  • Great risk of corruption and theft;
  • Difficulties with finding and training staff;

Franchisors who have opened and brought into profit not a single service station know exactly how to deal with these challenges, and share their technologies with partners. How exactly do they deal with challenges?

  • IT against corruption

All existing car service franchises are built around their own IT platform. It is this solution that allows them not only to control business processes and minimize the likelihood of theft, but to easily transfer this successful work model to their franchisees.

Perhaps the most famous of all is the WILGOOD IS cloud system, which the founders of Wilgud are rightfully proud of. All internal processes of the service station are “packed” into the program, which were previously decomposed into separate stages. For each of these stages - repair, communication with the client, ordering spare parts - there is a set time for completion. Moreover, such algorithms are created for all employees: mechanics, master consultants, spare parts managers, call center operators.

To start work, an employee must open a business process in the program in his name. Further The program guides you step by step and controls the sequence - if the master has not completed the first step, the program will not allow him to the second. The program very tightly controls the execution of tasks, keeps records of all work orders.

In addition, the system allows manage inventory of spare parts, conducts online monitoring of operational performance, controls the accrual of bonuses to personnel, etc.

Barno Tursunova, Wilgud:

Thanks to our system, we were able to improve the operating performance of our car services by 2-3 times: increase the average check from 3 to 9 thousand rubles, reduce the payroll from 80% to 50% of the work, and double the monthly turnover of each station. Now the average turnover of stations in the regions is 2.5 million rubles, in Moscow - 4 million rubles.

Approximately the same tasks are solved by their own system developed by the F!t Service network. In addition to management accounting, work schedule for employees, payroll and warehouse accounting, the system includes a program for selecting spare parts, a separate interface for the master-receiver (contains information about previous visits to the service station by the client, car mileage, recommendation implementation, and other data that allow to offer an optimal set of services) and a block of communications with the client. According to the founder of F!t Service Danil Solovyov, the work of a car service, which is going to earn really a lot of money, impossible without such a system.

The White Service network also has its own system called OLA. It also allows you to manage long-term relationships with the client, create work orders and monitor work progress, carry out acceptance, as well as adjust pricing for service stations and quickly select not only the required part, but also the supplier's company.

Without such a system, the service station has a very high risk of being faced with the fact that the masters will “hack” doing the work for too long or even repair their own equipment in work time, which of course will affect revenue and reputation. In a word, an IT platform for a car service is a good thing. The only problem is that it costs a lot of money to develop it. For example, according to Barno Tursunova, for the development, implementation and testing of WILGOOD IS it took 3 years of work and 200 million rubles.


  • Human factor

The second large layer of car service problems as a business is related to human factor and, more specifically, recruitment. Find a competent and responsible specialist for car repairs - a task so difficult that it would be worth awarding a Nobel Prize for solving it. Each franchisor solves the problem of recruitment in its own way and, of course, shares its recipe with the franchisee.

For example, in order to work on the "" network, a specialist must fill out a large questionnaire on the Internet. This allows identify motivated candidates. Plus, in order to enter all the data, you need to clearly follow the instructions, which will tell the management about the discipline of the employee.

F!t Service helps its franchisees with the search and selection of personnel. At the same time, Danil Solovyov notes that Finding an experienced specialist is very difficult.. Therefore, the company often hires newcomers, focusing on their training. F!t Service even has its own training center. And in order to understand what kind of course the specialists of a particular center need, the service technical support network reveals gaps in the knowledge of masters.

Without exception, all large franchise networks use various personnel motivation systems. Otherwise, the masters will simply not be interested in working within strict regulations.


In addition to the fact that the franchise provides access to an IT platform that helps to control the work of employees and manage business processes, and also solves issues with the search and training of personnel, it has there are a few other benefits.

First, it helps to decide customer acquisition problems that most private service stations suffer from. All of them are accustomed to the fact that a bright sign by the road and a "sarafan" is enough for work. But the truth is that today there are more car services than the market needs, and therefore you have to fight for a place in the sun.

Franchise in terms of attracting customers works at the expense famous brand , for the "promotion" of which a lot of money is spent, as well as at the expense of other technologies: a federal website, its own call center, and so on. By the way, the same negligence of employees can prevent attracting customers. If the call center operators who receive calls and requests are not motivated, customers will be lost at the first stage. reduce the cost of purchasing spare parts. As a rule, networks work with the same suppliers for many years, and their order volumes are much larger than those of a single service station. All this makes it possible to big discount, which a single player cannot achieve.

In short, franchising in this area has many advantages. But there are also certain disadvantages. For example, if you are a freedom-loving nature and do not want to follow other people's rules exactly, franchising will not suit you.

Besides, the franchise requires a large investment than opening a small service station in your own garage. So if the budget is limited or you don’t have the desire to pay a lump-sum fee and royalties, again, it’s better to choose independent discovery. Well, for those who prefer to play it safe, it still makes sense to take a closer look at franchises.

Another popular reason for buying a franchise is the opportunity not to step on the rake yourself. If you're doing this for a successful business model, you need to learn as much as you can about how the company works and how the network makes money. If own service stations regularly bring good profit, the franchise can be trusted. But if the company earns on lump-sum contributions from the franchisee, she will most likely disappoint you.

Please note that How interested is the franchisor? in the development of your business. The fact is that there is no single universal recipe for business success. It depends on many factors, so the franchisor must be ready to suggest solutions to problems and help in case of difficulties.


So, car service is a promising business, this segment has been growing for several years in a row, despite the overall decline in the automotive market. At the same time, narrowly focused service stations prevail among the players: some types of work are simply completed faster, and therefore turn out to be more profitable.

Currently in the service market well-developed informal sector, but experts believe that the situation will change soon, and networks will come to the fore. They have more opportunities to control business processes, attract and train staff, work with customers profitably and buy cheap parts. It is these advantages that networkers focus on when promoting their franchising offers on the market.

If you are new to the auto service business or your service station has been balancing between profit and loss for years, Should You Consider Buying a Franchise?. The main thing in this business is to know what exactly you want from cooperation with a large network, and approach the choice of a partner wisely.

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