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Development of key indicators of a pharmacy business plan. Sample pharmacy business plan for opening. How much money do you need to open a pharmacy kiosk

A pharmacy business starts with a detailed pharmacy business plan. Read, download, customize.

The need for drugs in the population is daily. Headache, colds, indigestion require the help of medications. A pharmacy near the house allows you to quickly resolve such issues. This article presents a pharmacy business plan with detailed descriptions. The drug market is constantly evolving. Against the background of competitors, it will be enough to choose an affordable point of sale and offer customers new effective drugs based on the pharmacy business plan. Required:

  • conduct competitor analysis;
  • approve the list of products;
  • take into account errors;
  • calculate future expenses.

They are included in detailed business pharmacy plan.

Download a ready-made pharmacy business plan

An entrepreneur develops a pharmacy business plan with calculations. Marketing rules for promotion are taken into account. It is difficult to prepare a quality plan on your own. Can be used finished example. It is allowed to download a pharmacy business plan. Edits are made based on the characteristics of a particular business.

Download a business plan for opening a pharmacy

An example of a pharmacy business plan takes into account all the pitfalls, reveals risks and analyzes typical mistakes in the pharmacy business. For a novice businessman, a plan is the foundation of a new business.

Sample Pharmacy Business Plan

Opening a pharmacy involves a detailed calculation of upcoming costs. It deals with the rules of registration, recruitment and premises. Each item is detailed in the business plan. pharmacy point.

Relevance of the idea and market analysis with competitor assessment

There are 9,000 pharmacies and 1,600 pharmacy chains in Russia today. Constant demand gives rise to an increase in the number of drugstores. The cost of starting a business is high. It is not recommended to open a pharmacy near competitors. The format of the pharmacy can be different:

  • production of medicines on the spot;
  • sale of finished medicines;
  • points;
  • kiosks;
  • the shops.

You can try to open a pharmacy on your own or using a franchise. The product is sold under a popular brand. A businessman does not need to win the trust of customers. Here, all stages of opening are controlled by the parent organization.

The profit margin at the initial stage is 13-15%. It is not recommended to limit yourself to drugs. It is required to introduce cosmetics, personal hygiene products, children's products into the assortment.

It is possible to open a 24-hour point. In the absence of a number of competitors with similar conditions, the entrepreneur has the right to count on additional profit.

Example with calculations and risk analysis

Strategic plan for opening a pharmacy (business plan) - list of expenses. Their list is disclosed in the table:

It is required to plan expenses for staff salaries, taxes and deductions. Their value varies depending on the number of employees and the profit received. When starting a business from scratch, an entrepreneur bears risks, including:

  1. Increasing the tax burden. The factor does not depend on the businessman. You won't be able to influence him. Ensuring a high level of sales will allow you to count on a decent net income.
  2. The decline in the birth rate provokes a drop in demand for children's products. A businessman must be prepared to offer alternatives to buyers in order to avoid a sharp drop in income.
  3. Increase in the number of competitors. Most pharmacies are franchised. If an entrepreneur took a risk and opened a pharmacy on his own, he will have to fight for the buyer by offering favorable conditions compared to well-known brands.
  4. Rent increase. May lead to inability to occupy the rented premises. It is recommended to provide for a long lease term in the contract, specify fixed payments.

Assortment of goods and products for a pharmacy business plan

The list of pharmacy medicines today has 18,000 items. Before approving the assortment, an analysis of the level of provision with medicines in various segments is carried out. Preference is given to drugs for which there is a demand.

  1. Affordable prices (up to 100 rubles). All buyers can afford such medicines.
  2. Average prices (from 100 to 300 rubles).
  3. High prices (300 rubles and above). Medicines at the indicated cost are bought less often. Filling them with most of the assortment seems unprofitable for the entrepreneur. They should be present, but in moderation.

The businessman draws attention to the minimum requirements for the assortment of a pharmacy. The Ministry of Health of the Russian Federation approved the list, which includes 60 items. Among them:

  • ascorbic acid (in different forms of release);
  • activated charcoal (tablets or capsules);
  • ibuprofen;
  • captopril.

The average number of items of goods is from 4 to 7 thousand. To purchase pharmacy drugs, you will need up to 1,400,000 rubles.

The businessman pays attention to the direction and class of goods:

  • targeted medicines (vaccines, painkillers, antipyretics);
  • goods daily demand(ascorbic acid, vitamins, activated carbon);
  • seasonal goods (herbs). The list includes prescription products. They are sold ready-made or produced locally.

Supplementing the range with:

  • children's goods (diapers, cereals, mixtures);
  • personal hygiene products;
  • cosmetics;
  • dietary products.

Profile systems for business (ROSBI, Medline) will help in filling the range of pharmacies.

Location selection: convenience, human traffic and rental price

Choosing a location is half the success of a pharmacy from scratch. We recommend choosing a room in the following points:

  1. On the red line. A bright sign attracts the attention of buyers. The bonus will be the presence of a stop public transport or a grocery store;
  2. In the mall. The businessman draws attention to the departments located in front of the supermarkets. For pharmacies in such points, a quick return on payback is typical;
  3. in sleeping areas. Attention is drawn to the presence of competitors in the neighborhood. When renovating a room, you need to reduce costs. It is difficult to cover them, because in the residential area the markup on medicines is low.

The pharmacy opens in one of two formats:

  • self service. Buyers independently choose and pay for the desired product. It is recommended to hire security to control payment for goods and install sensors that protect against unauthorized removal of goods outside the pharmacy;
  • Countertop format. Showcases are installed, employees are hired.

Premises requirements, equipment and repairs

The area of ​​the premises for a pharmacy should be at least 50-60 sq.m. The format of the premises - the studio is not suitable for this type of business. It is required that the premises have a hall for buyers, a room for staff, a toilet room. Refurbishment is underway prior to opening. For him, wallpaper or paint (for walls), linoleum are bought.

Purchased furniture:

  • tables in the hall for visitors;
  • counters;
  • showcases;
  • cash machine(by the number of employees working at the same time);
  • racks and refrigeration equipment for storing medicines.

It is recommended to install a transformer for uninterrupted power supply in a pharmacy. This is required to create temperature regime For certain types medicines. If a businessman offers a free consultation with a doctor, a separate office is equipped for him.

It is required to draw up an evacuation plan, which is placed in a conspicuous place, a fire alarm is installed.

Registration of a legal entity and necessary documents

An example of a pharmacy business plan (LLC) involves registration in tax office. To do this, an application is filled out in the prescribed form, a charter is developed, a decision or protocol on the creation of an LLC is signed, and a fee is paid.

After receiving a certificate of registration, obtaining permits from the SES and the fire inspection, documents are collected to obtain a license. These include:

    • statement;
    • record sheet of the Unified State Register of Legal Entities;
  • charter;
  • conclusion of the SES;
  • lease agreement or certificate of ownership of the premises;
  • documents confirming the education of employees, work books.

Employees and personnel: selection, hiring and registration

Businessman designs staffing, approves the work schedule of the pharmacy. 2 pharmacists are required per pharmacy. If you plan to open a 24-hour pharmacy, the number of employees increases in proportion to the time of work. An eight-hour working day is established for an individual employee.

When selecting staff, the entrepreneur selects a resume. Preference is given to candidates with work experience and medical education. It is possible to attract students to the position of an intern. A businessman has the right to set requirements for a candidate:

  1. Lack of temper, non-conflict.
  2. Ability to solve current issues.
  3. Knowledge of the range, the ability to offer several options for goods.

For bookkeeping, the entrepreneur hires staff, engages a third-party organization, and keeps records on his own. Pharmacy personnel costs are reduced. For self-service, you will need to hire a security guard.

Effective ways to promote and increase sales

A businessman draws up a marketing plan to promote and increase sales. It includes:

  • advertising. Commercials on television and advertising on the radio inform buyers about the opening, the availability of profitable offers;
  • recognizable name and sign. An entrepreneur is recommended to develop a logo for a pharmacy, come up with a suitable name;
  • reward system for regular customers bonus program or accumulative and discount cards;
  • opening a doctor's office in a pharmacy, who gives consultations. It is possible to place tonometers and thermometers, with the help of which visitors can measure pressure or temperature for free;
  • opening a website with an assortment of medicines, work schedule;
  • the possibility of ordering goods online at a reduced cost with pickup from a pharmacy;
  • create an account in in social networks. Post with up-to-date information interested in the buyer. It is allowed to organize feedback with the right to ask a question online;
  • distribution of magazines, brochures in shopping centers, mailboxes;
  • round-the-clock work schedule is an additional advantage against the background of competitors.

These activities are carried out in the complex. They will help the entrepreneur to make the business recognizable and popular. Subsequently, this will affect the volume of sales.

Financial results and typical errors

When opening a pharmacy from scratch, the payback of the business will be 2 years. The value of the net profit of the enterprise is 117,000 per month. The profitability of the business is high and amounts to 16%.

A ready-made business calculation example contains an analysis typical mistakes. These include:

  1. Opening a pharmacy next door to competitors. This leads to a drop in demand for goods. The cost of production is reduced.
  2. Absence advertising campaign before the start of the project. Customers do not know about the upcoming opening of the pharmacy.
  3. Lack of promotions, preferential terms for pensioners, persons with disabilities.
  4. A small assortment of medicines. The buyer has no alternative when buying the necessary product.

Accounting for typical mistakes will help the entrepreneur quickly break even and achieve business payback.

Conclusion

The theme of the pharmacy business does not slow down. The state supports the development of the pharmacy sector, encourages the introduction of new methods of treatment.

A new venture begins with the preparation of a pharmacy business plan, an example with calculations that takes into account expenses. The entrepreneur draws up a sales plan, develops promotion activities. Without a sample plan, it is impossible to analyze the errors and take into account the risks that this type of business faces.

The pharmacy business plan (development plan) includes an analysis competitive environment, rules for the selection of premises and requirements for staff.

The combination of these activities will help the entrepreneur to bypass dangerous areas and bring the pharmacy business to payback.

Today, there is a slowdown in the growth of the pharmaceutical market. Over the past 5 years, it has decreased by 6 times. So, in 2012, the increase was 16%, and in 2018 this figure dropped to 1.8%. However, the total volume in monetary terms is 1.7 million rubles. The rate is quite high. If you competently approach business development, you can earn good money by opening your pharmacy. However, keep in mind that business is associated with obtaining a large number of permits.

Pharmacy organizations: types

By law, pharmacy owners are required to license products and comply with the requirements of the Ministry of Health. Select a business category. Allocate the following types pharmacies:

  1. Standard. Cooperation is conducted directly with buyers, and the goods are sold at retail.
  2. Production. The main work is aimed at the manufacture of drugs. Products are sold in bulk.
  3. With the right to issue aseptic products. It has the same capabilities as the production pharmacy. Additionally, sterile medications in specialized aseptic rooms.
  4. Pharmacy. It differs in area, assortment of goods and structure of premises.
  5. Pharmacy store. The activity is focused on the sale of goods at retail. The manufacture of drugs is not carried out.

Each category of organization is assigned certain functions. The buyer can go to the pharmacy to buy prescription drugs. The store sells only drugs that are available for free distribution.

Gradation is also made according to the method of selling products. Allocate pharmacies of open or closed type. In the first case, medicines are displayed on open racks. The buyer can familiarize himself with the goods before purchasing. In closed pharmacies, medicines are placed on display cases under glass. Sales are controlled by a pharmacist. Choose the first implementation method if the expected attendance exceeds 10,000 people. The open type of drug sales will increase sales by up to 30%.

How to open a pharmacy: step by step instructions

For fast opening pharmacies follow the step-by-step instructions:

  1. Study the market, analyze the offers of competitors. Estimate the reset and possible costs of starting your business.
  2. Make a business plan for a pharmacy, indicating in it all the nuances of opening a company. Use a ready-made sample document, reflecting personal data.
  3. Choose a room by renting it or buying it. At the first stage of business development, the first method is preferable. So you protect yourself from large expenses and can direct the money to grow your business. However, rent will increase your monthly expenses.
  4. Register a business, issue permits.
  5. Hire staff. Pharmacies employ employees with pharmaceutical education.
  6. Start promoting your business. Set aside a monthly advertising budget.

Documentation

To get started, register an individual entrepreneur or LLC. If we are talking about the pharmacy business, it is better to choose the second option. If you are registered as a sole trader, you must have higher education and 3 years experience. Therefore, it is easier to form an LLC. In this case, the pharmacy director must have a diploma of a pharmacist.

Then select OKVED codes. If the pharmacy manufactures medicines, enter code 24. 42.1. When a pharmacy is opened only for the sale of medicines, code 52 will do. 31. Then you need to proceed to the preparation of documents. You will need:

  • license for the sale of medicines and medical products;
  • permission to use the premises;
  • permission from the fire department.

Registration will take about 1.5 months. For a pharmaceutical license, you must apply to Roszdravnadzor. It is impossible to open a pharmacy without a document. A permit is issued if the premises have already been rented and repairs have been made in accordance with the requirements of the law. After that, you must prepare an application, pay the state fee and wait for the consideration of the application. The application must be accompanied by the following documentation:

  • founding documents;
  • certificate of registration;
  • receipt of payment of the license fee;
  • lease agreement or documents confirming the presence of ownership;
  • permission from Rospotrebnadzor and Gospozharnadzor;
  • characteristics and plan of the object;
  • documentation for employees;
  • permits for the use of equipment;
  • extract from the Unified State Register of Legal Entities;
  • specialist certificate.

All documents, except for the application itself, are provided in the form of copies. They will need to be notarized.

room

Be careful when renting space. Check its compliance with the requirements of the SES and the fire department. Premises with an area of ​​about 80 sq.m. are suitable.

Distribute it like this:

  • 65 sq.m. allocate a sales area and storage space;
  • organize a rest room and a place to store personal belongings;
  • create a bathroom and archive;
  • prepare a place for the management staff.

The use of plasterboard partitions is not allowed. Be sure to place a mat in front of the entrance. Maintain the optimum level of humidity and temperature in the room.

If you place a company in a hospital, the area of ​​​​the premises can be reduced to 8 sq.m.

Staff

The number of staff depends on the scale. On average, 3 - 5 employees are needed. Check availability pharmaceutical education. Hire:

  • controller - works with recipes;
  • pharmacist;
  • analytical chemist;
  • warehouse worker.

Additionally, a cleaner is needed to maintain cleanliness. Only citizens of the Russian Federation have the right to work in a pharmacy. It is important to have health books and certificates of accreditation. If you have received a pharmaceutical education, take on the job of a manager. Otherwise, hire an employee. Check with him for the presence of higher or secondary pharmaceutical education and work experience of 3 years or more.

Equipment

To equip a pharmacy, purchase:

  • cabinets
  • refrigeration units
  • computers
  • chairs and tables.

May require specific equipment. It all depends on the characteristics of the functioning of the pharmacy. All equipment is subject to registration with the Ministry of Health. Certificates of conformity and a service contract are required. Documentation will be confirmed during the on-site inspection.

Advertising

Having solved the issues with opening a pharmacy, start attracting customers. Act comprehensively:

  1. Brightly hold the opening of the organization. Organize sweepstakes, promotions and gifts. Colorfully decorate the room, take care of the musical accompaniment.
  2. Find partners and purchase advertising.
  3. Arrange themed events, invite doctors and organize free consultations.
  4. Use advertising on the radio, on billboards, screens of shopping centers, hand out flyers. Create a pharmacy website and a group on social networks, do internet marketing and SEO promotion.
  5. Please follow the merchandising rules. Profitable demanded goods are located at eye level. Assistance will increase sales.

Financial plan: profitability and payback of a pharmacy

On average, it takes 2 million rubles to open a pharmacy. Most of the funds will go to the purchase of goods, purchase of equipment and renovation of the premises. There are monthly expenses. They consist of rent, purchase of additional goods, taxes, payments to employees. On average, you will have to spend about 200,000 rubles. Profitability depends on traffic. A medium-sized pharmacy brings in about 350 - 400 thousand rubles per month. The business will pay off within 2-3 years.

Business risks and cons

Doing business involves the following risks:

  1. Rent increase. Agree in advance on the terms of the cost of the premises and conclude long-term contracts.
  2. Reduction of the maximum possible price for drugs. The cost of medicines is regulated by law. To minimize the risk, follow the innovations, and form proposals taking them into account.
  3. The number of clients has decreased. Promote your business, create an offer based on demand.

Conclusion

The pharmacy business is complex and not suitable for a beginner. However, a competent approach to the development of the organization will make good money. Periodically analyze the market and follow the changes. Don't forget to promote your business and keep up with the times.

Pharmacy services are one of the oldest types of business. Times have changed, customs have changed, but there have always been pharmaceutical establishments. Humanity, unfortunately, most likely, is still far from the eradication of all ailments, which means that pharmacies, as an attribute of society, will continue to accompany civilization.

Before proceeding with the development of a pharmacy business plan, we will give a generalized look at this business. This will give an understanding of what the entrepreneur will face in the development of his pharmacy business. We will give general recommendations for writing a business plan, an example of calculations. In conclusion, several important reservations will be voiced, perhaps mainly of an ethical nature.

The pharmacy business is a field of activity that is under the close control of the state..

Errors, negligence, misunderstandings, deliberate deceit in the work of the enterprise can lead to serious, negative consequences for all parties. Therefore, before starting planning, in addition to studying the legislation, consultations with pharmacists are desirable, or an independent in-depth study of the topic.

With proper planning, build profitable business Maybe.

Requirements for a pharmacy, types of pharmacies

Pharmacy activity requires compulsory licensing. This is the hardest and longest part. At the same time, it does not matter much whether it will be a small kiosk or a whole branched network.

Obtaining a license involves:

  • requirements for reconstruction, equipment and equipment (water supply, drainage, ventilation, access areas, refrigerators, cabinets, etc.);
  • appropriate documentation, including requirements for lease (sublease) agreements;
  • requirements for specialists: pharmacists and pharmacists (their work experience cannot be less than 3 years);
  • if the form of ownership is an individual entrepreneur, then an individual entrepreneur must be a certified pharmacist, otherwise register the enterprise as a joint-stock company.

And a number of other requirements (SES, firefighters, etc.). It takes from 2 months to six months to obtain a license.

By type, pharmacies are divided into:

  • production (with the right to manufacture aseptic products and without such a right);
  • pharmacy of finished drugs (you can sell prescription drugs);
  • pharmacy (prescription drugs cannot be sold);
  • pharmacy kiosk (pharmacy point less than 20 sq. meters).

The license requirements for all types of pharmacies are different. The smallest requirements for pharmacy kiosks, but the possibilities are sharply limited.

By volume, you can also introduce distinctions:

  • network of pharmacies;
  • large drugstores;
  • small stalls.

A separate type of pharmaceutical business is online pharmacies. There are some peculiarities here. Lower selling prices, due to the absence of additional overhead costs. Less trust from customers.

Download a ready-made pharmacy business plan, current for 2019, you can from our trusted partners "Biplane". Download link.

Pharmacy organization, market analysis

Pharmacy market is oversaturated. Because a ready-made pharmacy business plan should include well-researched production, organizational, marketing and financial plan.

IN production plan the manufacture of medicines is determined, necessary equipment, organization of the sale of drugs.

Organizational - the number and structure of staff: pharmacists, promoters, drivers and other support staff.

A marketing plan for small drugstores is optional. Enough advertisements. For large pharmacies and especially networks, a well-developed marketing policy will be required: promotions, discounts and more.

The financial plan summarizes all the others and updates the idea. Since the main goal of organizing an enterprise is to make a profit. IN financial plan the period of reaching the break-even point, the profitability of the project should be reflected.

The location of the pharmacy plays a significant role..

It is advantageous to locate a pharmacy within walking distance from people's places of residence. Also in places of high concentration - train stations, shopping centers. At the same time, it is necessary to clearly analyze and monitor the content. In different places, the demand for goods is slightly different.

In addition, before opening, you will need to carefully study the nearest competitors in the district. Prices for goods in a newly opened pharmacy should be comparable with the neighbors.

Due to the strong competition, in order to increase profitability, in addition to medicines, it is recommended to trade in related products: shampoos, pastes, massagers, etc.

The larger the pharmacy, the more investments will be required and the more difficulties with obtaining a license and regulatory authorities. Depending on the intention of the enterprise, a specific pharmacy business plan should consider:

  1. The main client base. For example, for pensioners - beneficiaries and departing at railway stations, a different set of goods is needed.
  2. Offers from competitors.
  3. A set of goods, prices, discounts, location, advertising.

Additional features.

Which related products can be offered at the pharmacy. Arrangements with organizations and private traders for the provision additional services, for example, by measuring pressure, sugar, and so on.

Pharmacy kiosk costing example

Opening a pharmacy is a complex process. It is better to order a business plan to specialists or, in extreme cases, search the Internet for a more suitable one for a particular implementation.

Here, for a sample, a calculation is taken for a small pharmacy kiosk.

Licensing is the simplest: there is no production, there is no sale of prescription drugs.

The room is small, about 10 sq. meters. Employees: 2 pharmacy specialists. Sophisticated equipment is not required: cash register, computer, payment terminal. Equipment - racks. No marketing expenses required. From advertising - signs.

Markup on different groups goods are not the same. For medicines usually - 20-30%, for related products it can be up to 50-100%. On average we take 30%.

With a daily passage of 70 - 100 people and an average check of 200 - 400 rubles, we get: 14 - 40 thousand rubles a day. Per month: 400 - 1,000 thousand rubles.

In this case, the monthly profit can be: 50 - 300 thousand rubles. And the payback period is from 1 to 3 years.

Some notes on the pharmacy business

It should be emphasized once again that the pharmacy business is specific. And without an idea about pharmaceuticals and state legislation in the field of drug sales, it is risky to engage in it.

In addition, there are three more caveats of not quite correct business conduct.

  1. A fairly common practice of selling various cheap alcohol-containing drugs to the appropriate contingent in small pharmacies. This method makes small pharmacy stalls profitable.
  2. Sale of near-narcotic, strong anesthetics and other drugs semi-legally to the relevant contingent. It also makes small pharmacy kiosks profitable.
  3. Arranging with clinics and doctors to write prescriptions for certain drugs and refer clients for a fee.

If the first two practices border on criminal liability, the latter has more of an ethical aspect. However, the application of such business methods lies entirely on the conscience of the owner.

In this material:

What should be included in the business plan of a pharmacy in the form of a store or kiosk with or without the right to manufacture? Before starting a project, it is important to understand what expenses are foreseen at the first stage, what instances you will have to visit, where to start and what profit you can count on. Ready business plan and its example can be downloaded in the application.

Determine the type of legal entity

Before drawing up a pharmacy business plan, you need to decide on the type of legal entity. There are three forms for a pharmacy:

  • individual entrepreneurship;
  • limited liability company;
  • public corporation.

Each type of legal entity has its own subtleties. In accordance with the law "On the Circulation of Medicines", only a pharmacist can become individual entrepreneur in this area. In other cases, a pharmacist or pharmacist should be placed at the head of the enterprise. Different types of taxation, OKVED codes and much more. The best option- before the start of the pharmacy establishment, consult with an accountant who will work after the opening of the pharmacy.

Which pharmacy organization to open?

At the second stage of drawing up a pharmacy business plan, one must choose what type of institution will be opened. By type of activity, pharmacies can be divided into manufacturing and trading. The production of dosage forms will require additional costs. It is more profitable to consider the project of a trading organization. You can sell medicines:

  • pharmacy;
  • Pharmacy;
  • pharmacy kiosk.

The pharmacy is allowed to dispense prescription drugs and drugs of the "A" list. A pharmacy and a pharmacy kiosk do not have the right to do so. But the sale of prescription drugs implies a mountain of different reporting and other "charms" of control by the state.

In terms of payback period, comparison is in favor of the pharmacy. The considered example assumes an average period in which a pharmacy reaches a break-even point of 2 years. The average payback time for an item is six months. But there is a slight complication. Pharmacy is an example structural unit, and to open it, you must either organize a pharmacy, or find partners who will agree to open a pharmacy from their enterprise.

Choose a room

If you plan not to purchase ready business, and opening from scratch, then the first and most expensive part is the purchase or rental of premises. Here is a sample of the requirements for the premises of a pharmacy:

  • the pharmacy must occupy a total area of ​​at least 75 m²;
  • industrial premises with total area at least 60 m² include: shopping room, place of receipt and unpacking of goods, storage department;
  • administrative and utility rooms with an area of ​​at least 13 m² - this is a separate place for the head and accountant, a dressing room or closet, a staff room, an archive;
  • sanitary facilities of at least 2 m²: toilet, inventory storage.

All communications must be centralized. Be sure to equip not only fire, but also light and sound alarms. The place of storage of medicines is equipped with devices that record the temperature and humidity of the air. These are security requirements, but there are conditions that must be met for the project to be successful.

It is better that the future pharmacy is located in a passing place. After all, it is planned to open a business, the purpose of which is to make a profit. When choosing a place, it is necessary to take into account not only the absence of competitors nearby and the presence of potential customers, but also who will be the buyers. Kiosks located in new urban areas with economy-class housing and next to luxury houses will have different purchasing power for customers. This must be taken into account when compiling the assortment of goods and the formation of margins.

Cost planning

After buying or hiring suitable premises it is necessary to make repairs in it that meet the standards of the SES, and equip it with equipment. During the repair process, only materials that can be easily processed with disinfection solutions can be used. Floor covering - tile or linoleum. According to the most conservative estimates, the repair of the pharmacy will cost several hundred thousand rubles.

And you also need to buy display cases, lockers, a refrigerator for storing medicines, a safe for drugs on list “A” and a separate safe for revenue. For all equipment, you will have to spend an amount comparable to the cost of repairs. In the expenditure side of the pharmacy business plan, you still need to take into account the manufacture outdoor advertising(signboard, pointers, plates, etc.), wages employees for several months (preferably 4-5), payment utilities, money for settlements with suppliers.

Before registering a legal entity and starting work, it is necessary to carry out marketing research: which distributors of medicines work in the city, on what conditions they supply goods to new customers. Ask them for price lists, compare prices and payment terms. It's good to take the time to get to know the most loyal ones. They will take a long time to work with.

When all expenses are taken into account, the premises are found, you can start registering entity and look for the head of the enterprise. To obtain a license for pharmacy activities, you need an order to appoint a director and chief accountant of the organization. The license itself is paid. For its receipt, a certain amount is paid to the account of the Ministry of Health.

The most reasonable way out is to obtain permission from firefighters, a sanitary and epidemiological station, the choice of OKVED codes, etc. - hire a person who understands this paper maze.

When the license is obtained, the opening of the pharmacy is considered completed and you can start working.

What income to expect? At any point of sale, profit is formed from the difference between the cost of purchasing goods and the selling price. In the pharmacy business, you will have to face the fact that the size of the markup on medicines is regulated by law. The same goes for hygiene products. It is better to lay the estimated profitability at a level of 10% of the volume of trade. In any case, if within six months of operation the pharmacy reaches a breakeven point and starts to make a profit, we can say that the business is successful.

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Reviews (14)

Pharmacy Business Plan Reviews (14)

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    Pharmacy business plan

    Julia
    Hello, the business plan is very good. I like it. Everything is clear, concise, accessible. Let's start taking action. Thank you.

    Julia, thank you for feedback. We are glad that you liked the pharmacy business plan. This is the company that will always be in demand. But still, it is worth considering a system of discounts and bonuses so that customers go to you. We wish you all the best.

    Pharmacy business plan

    Catherine
    Hello, I am planning to open a veterinary pharmacy at the clinic. Your business plan is suitable for the realization of my idea. Slightly changed the conditions and corrected the calculations. Thank you.

    Catherine, thank you for your response. The organization of a veterinary pharmacy is not too different from a human one. Therefore, you did not have any disagreements with the business plan. We wish you success in the implementation of your plans.

    Pharmacy business plan

    Sergey
    As such, the pharmacy is of little interest to me. I was interested in how a business plan is generally drawn up, what needs to be considered, what to research. You have a pretty clear and detailed example. On its basis, you can build any business. Thank you.

    Sergey, thank you for your feedback. I wonder why you chose the pharmacy business plan for the sample. Perhaps we have something more suitable for your business. Although the basic principle of building a business plan is indeed similar in various directions. We wish you good luck in all your endeavors.

The main thing about the pharmacy business plan

Is it profitable to open a pharmacy? If you have thought about this question, statistics alone will not be enough. The figures show that the domestic drug market is increasing in volume by 20% annually. But this does not mean that if you decide to open a business - your own pharmacy, you will be among the successfully developing companies. It is incredibly difficult for newcomers to the pharmacy business to gain a foothold in this niche.

The problem is that large pharmacy chains have taken over most of the market. And for single players who decide to open their own pharmacy, organizing a small business presents a problem due to high competition. One of necessary conditions to open a pharmacy business - a significant initial investment. In order to open your own pharmacy in Russia, you will need at least 50 thousand dollars at a time - this is a business with a rather high entry threshold. When opening a pharmacy, the assortment must be constantly replenished, as a result of which the total amount of expenses during the first months can reach 300-500 thousand dollars.

At the same time, the organization entrepreneurial activity opening a kiosk or a pharmacy store does not promise any super profits. The turnover in one pharmacy point of a large city rarely exceeds 20 thousand dollars.

Under the wing of a reliable partner

IN Lately Entrepreneurs planning to create a pharmacy business are increasingly thinking about how to become a partner of a pharmacy or pharmacy chain that already has its own name. For example, many pharmacy chains Western Europe have been franchising for a long time. This experience is also adopted in Russia. Opening a pharmacy alone is difficult, and numerous tips on business forums touch on the topic of franchising.

For a businessman planning to open a pharmacy from scratch and wondering where to start, it makes sense to pay attention to well-known pharmacy brands. Suppliers of large networks offer franchisees various terms of cooperation. The franchising departments of such pharmacies help partners with the opening of a pharmacy and business development on the terms of mutually beneficial cooperation. Problems such as preparing regulatory documentation for trading at a pharmacy, including statutory documents, obtaining permits to open, after confirming that the pharmacy's area meets licensing requirements, are much easier to solve if the business is opened under the wing of a well-known pharmacy chain.

The industry affiliation of pharmacies dictates serious requirements for opening your own pharmacy, pharmacy kiosk or item. The list of documents that are required to start activities is very extensive. In this regard, many novice businessmen have difficulty accessing forums in search of answers, finding out whether it is possible to open a pharmacy without a license, how to open a pharmacy business, what is needed for this, what documents are required and whether the requirements are high.

At the same time, it is easiest to find competent recommendations on all these issues in a professional example of a pharmacy business plan with ready-made calculations. In it you will find all the necessary information that interests a novice businessman.


So, you have decided to open a pharmacy or drugstore. Where to start, what is needed for this, and most importantly - what is the difference between a pharmacy and a pharmacy or other drug trade format? The peculiarities of the pharmacy pharmaceutical business are such that an entrepreneur, first of all, should figure out what he wants to open: a classic pharmacy, pharmacy, kiosk or store. This is very important, since the basic requirements for opening a pharmacy kiosk differ significantly from the requirements for a classic pharmacy.

When planning to open his own business - a pharmacy business, an entrepreneur is guided in his choice by several indicators. For example, the organization of a pharmacy provides for the sale of prescription drugs, but a kiosk or stall no longer exists. When calculating whether it is profitable or not to open a pharmacy or stall, this factor should be taken into account. A significant reduction in the range, as a rule, negatively affects the efficiency of trade. Licensing conditions for a pharmacy or pharmacy point also have differences. Even such a detail as the rationale for choosing a supplier in a pharmacy depends on which format you choose.

Point, kiosk or shop

The pharmacy business today is a lot of subtleties and nuances that relate to the requirements for the premises, its location, regulatory documents for the assortment of a pharmacy kiosk or point. The pharmacy market provides a huge range of business development options, but it is very important to make right choice. You can open a pharmacy in public institution or in a shopping center - both options can be profitable.

The requirements for opening a pharmacy kiosk and a store are completely different, and forums often discuss which type of business is best suited for an individual entrepreneur. You need to proceed from financial possibilities and your own preferences. Someone dreams of creating their own pharmacy network in the future, while for others, the ultimate dream is a pharmacy in the countryside. It is certainly easier to collect documents for opening a pharmacy, since the requirements for opening such outlet in Russia are not as high as in the case of a classic pharmacy. The costs in these two cases are also not comparable.

Favorable location of the outlet is of great importance. As a rule, when deciding in what type of house a pharmacy can be built, a businessman also thinks about how to choose the most lively place. With the opening of a pharmacy point, it is a little easier - it can be placed on the square shopping center, in the subway or in medical institution. On the other hand, only in a classic pharmacy it is possible to implement an open display format, the relevance of which has been maximum in recent times.

To facilitate such a difficult choice will allow the use of a competent sample of a pharmacy business plan - a kind of step-by-step instruction that explains in detail how to open a pharmacy business from scratch, where to start. What should be the algorithm of actions for opening a non-network pharmacy, what determines the area of ​​​​the pharmacy - you will find the answers to all these questions in the business plan.


Pharmacies are almost always profitable investment money - this is how most entrepreneurs who decide to invest their capital in this business think so or almost so. But that view is rapidly changing as they face the realities of this market. Pharmacy activity is associated with huge amount difficulties that not every businessman can overcome.

When opening a pharmacy business, it is necessary to calculate all its pros and cons, the cost of opening and profitability, and only after that make a decision. What is needed to open a pharmacy from scratch, what expenses will be required, where to start? First of all, in order to open a pharmacy in Russia, it is necessary to collect a package of documents to obtain a license and all permits for this activity.

Organization commercial activities pharmacy, pharmacy business begins with the study industry standards opening and functioning pharmacy organization, a package of documents for opening a pharmacy. After getting acquainted with the pharmacy, the essence of sales accounting and other nuances of this business, it is time to solve the main question: how to attract customers in a highly competitive environment? And in this situation, the decisive factor is the service, as well as the provision of additional services to customers.

Everything for the client!

Opening your own pharmacy business or pharmacy branch will be profitable if you carefully consider the customer service system. According to statistics, one pharmacy per 4,000 people is enough to meet the needs of the population. Otherwise, the payback of the pharmacy falls, despite the fact that the mandatory range of goods in the pharmacy is available, and even sympathetic and friendly pharmacists are unable to save the situation.

Regardless of where you decide to open a pharmacy - in a residential area or in the city center, on what area - 70, 75 or 100 square meters. meters, the attention of buyers will be provided to you if you manage to provide attractive conditions for them. For example, by creating a single information and reference service when opening a pharmacy network, you will help the client quickly find the necessary drug. If a medicine is not available in one branch, the buyer will be prompted with the address where it can be purchased. This is also beneficial from the point of view that the buyer will purposefully go to your pharmacy.

Such a service as an individual order will help to demonstrate attention to the client. When you first apply for a product in a new pharmacy, you may not cover all the needs of customers. If a medicine is not in your assortment, you need to write down the client's coordinates, find the drug of interest to him and place an order. Many buyers will certainly be happy to have such a service as home delivery. This is especially true during the period of mass infections.

What profit will the pharmacy business bring to entrepreneurs? It is difficult to say, but one thing is certain: the maximum income is guaranteed if the entrepreneur is guided by the advice given in the competent business plan of the pharmacy. It contains step-by-step instruction on opening a pharmacy, tells how to make it beautiful and attractive to the buyer.

A ready-made pharmacy business plan from scratch with examples of opening calculations

Anyone who has the initial capital, time, and most importantly the desire to do this business can bring a pharmacy business plan to life. And there is almost no doubt that the pharmacy business is profitable. Medicines and related products are needed by people of different professions, age categories, residents of cities and villages. That is why a pharmacy can be safely formed in any area, near sleeping quarters.

Do you need a sample document for opening a pharmacy? It is available on our website, which contains useful, specific projects related to various sectors of life. Here you can study the well-thought-out calculations of the establishment of the pharmacy and start putting them into practice. The project immediately indicates what will be needed for the pharmacy, what investments will be required, what is the payback and other data.

When purchasing a document for opening a pharmacy, you must immediately clearly understand where your project will be implemented, who will work there. It can be either a small pharmacy kiosk or a full-fledged pharmacy, where, in addition to medicines, cosmetics, products for children, young mothers, the disabled, pensioners and other categories of citizens will also be offered.

Interested in a finished document? Then study it on our website, and it will be a specific document, useful in its accuracy and reality. Will the project be profitable? This will largely depend on your desire, perseverance, how responsibly you approach the matter, how you work and what you offer people.

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